The Changing Media Landscape in Government - Infographic
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MAGAZINE 93 % READ FEDERALLY FOCUSED PRINT PUBLICATIONS Mobile Device Use is Up 81% VISIT FEDERALLY FOCUSED WEBSITES FOR NEWS AND INFO 67% USE A SMART- PHONE 60 % USE A TABLET DOUBLED SINCE 2012 The Changing Media Landscape in Government Marketing to the Federal Government in the Age of Digital Media and Mobility Source: Market Connections, Inc, Federal Media and Marketing Study. © 2013 24 % PRINT, WEBSITES AND E-NEWSLETTERS 21% PRINT ONLY 15% WEBSITES ONLY 13% WEBSITES AND E-NEWSLETTERS 12% E-NEWSLETTERS ONLY 15% NO PREFERENCE Reading Preferences: Print vs. Websites vs. E-Newsletters
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Transcript of The Changing Media Landscape in Government - Infographic
MAGAZINE
93%READ FEDERALLY FOCUSED PRINT PUBLICATIONS
Mobile Device Use is Up81%
VISIT FEDERALLY FOCUSED WEBSITES FOR NEWS AND INFO
67%USE A
SMART-PHONE
60%USE A TABLET
DOUBLED SINCE 2012
The Changing Media Landscape in GovernmentMarketing to the Federal Government in the Age of Digital Media and Mobility
Source: Market Connections, Inc, Federal Media and Marketing Study. © 2013
24%PRINT, WEBSITES AND E-NEWSLETTERS
21% PRINT ONLY15% WEBSITES ONLY13% WEBSITES AND E-NEWSLETTERS12% E-NEWSLETTERS ONLY15% NO PREFERENCE
Reading Preferences: Print vs. Websites vs. E-Newsletters