The Campus Community Life Cycle: From Admissions to Alumni
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Transcript of The Campus Community Life Cycle: From Admissions to Alumni
The Campus Community Life Cycle: From Admissions to
AlumniPresented by the Imagine America Foundation and
ED MAP, Inc.
Session 1: Integrating New Students Into the Community
March 30, 2010
About the Imagine America Foundation
The Imagine America Foundation (IAF) has been serving the career college community since 1982. IAF provides scholarships for education, awards, financial aid information, sector research, faculty training, and honors achievement in career education.
The Foundation has grown to support more than 500 career colleges across the United States and Puerto Rico and provides valuable information on financial aid and scholarships.
For more information, please visit www.imagine-america.org
The Imagine America Foundation (IAF) has been serving the career college community since 1982. IAF provides scholarships for education, awards, financial aid information, sector research, faculty training, and honors achievement in career education.
The Foundation has grown to support more than 500 career colleges across the United States and Puerto Rico and provides valuable information on financial aid and scholarships.
For more information, please visit www.imagine-america.org
Imagine America Scholarship and Award
Programs● To date, through the
Imagine America programs, the Foundation has presented over $40 million in scholarships and awards to students enrolling at career colleges and universities all across the United States and Puerto Rico.
● To date, through the Imagine America programs, the Foundation has presented over $40 million in scholarships and awards to students enrolling at career colleges and universities all across the United States and Puerto Rico.
● Imagine America High School Scholarship• Imagine America
Promise Scholarship Program
● Military Award Program (MAP)• LDRSHIP Award
● Adult Skills Education Program (ASEP)
● Imagine America High School Scholarship• Imagine America
Promise Scholarship Program
● Military Award Program (MAP)• LDRSHIP Award
● Adult Skills Education Program (ASEP)
Imagine America FoundationResearch
● Research● Filling America's Skilled Worker Shortage: The Role
of Career Colleges (2008)● Fact Book 2009:
A Profile of Career Colleges and Universities (2009)● Graduating At-Risk Students: A Cross-Sector
Analysis (2010)● Upcoming Research
● ROI of Faculty Development: A Case Study (Summer 2010)
● Fact Book 2010: A Profile of Career Colleges and Universities (Summer 2010)
● Responsible Borrowing Online Tool (Fall 2010)
● Research● Filling America's Skilled Worker Shortage: The Role
of Career Colleges (2008)● Fact Book 2009:
A Profile of Career Colleges and Universities (2009)● Graduating At-Risk Students: A Cross-Sector
Analysis (2010)● Upcoming Research
● ROI of Faculty Development: A Case Study (Summer 2010)
● Fact Book 2010: A Profile of Career Colleges and Universities (Summer 2010)
● Responsible Borrowing Online Tool (Fall 2010)
About ED MAP, Inc.
● ED MAP is an educational-content management company whose unique market insights and perspectives separate it from traditional academic bookstores. We leverage extensive relationships with academic publishers and educational institutions to create, acquire, store, deliver and monetize content for educational markets.
● ED MAP is committed to helping institutions develop new approaches to course materials that can reduce their logistical and administrative burdens. Additionally, these approaches can reduce students’ costs for course materials while supporting their academic performance.
● ED MAP is an educational-content management company whose unique market insights and perspectives separate it from traditional academic bookstores. We leverage extensive relationships with academic publishers and educational institutions to create, acquire, store, deliver and monetize content for educational markets.
● ED MAP is committed to helping institutions develop new approaches to course materials that can reduce their logistical and administrative burdens. Additionally, these approaches can reduce students’ costs for course materials while supporting their academic performance.
ED MAP, Inc.
● ED MAP provides our clients guidance and assistance for selection, editorial, production, logistics and customization activities. Our clients include proprietary and career colleges, K-12 online programs and institutions, traditional and multi-campus systems, continuing education and professional associations.
● Additional information can be found at our website: www.edmap.biz
● ED MAP provides our clients guidance and assistance for selection, editorial, production, logistics and customization activities. Our clients include proprietary and career colleges, K-12 online programs and institutions, traditional and multi-campus systems, continuing education and professional associations.
● Additional information can be found at our website: www.edmap.biz
Student Resource Services
First Term Challenges forSupporting Students
-- Presented by Caroline Mug and Matt Bernard --
First Term Challenges forSupporting Students
-- Presented by Caroline Mug and Matt Bernard --
About Student Resource Services
Student Resource Services is a leader in the student support industry and has been providing around-the clock services for students for 20 years.
For more information please visit www.studentresourceservices.com
Student Resource Services is a leader in the student support industry and has been providing around-the clock services for students for 20 years.
For more information please visit www.studentresourceservices.com
Agenda
Topics:● Trends in Student Issues ● Creating a Supportive Campus Community● Assisting the Struggling Student
Topics:● Trends in Student Issues ● Creating a Supportive Campus Community● Assisting the Struggling Student
Student Wellness Survey
Student Stress Issues and Student Success:● Survey of students at 76 campuses
February, 2010: 1,485 respondents. 421 respondents reported to be less than a
quarter of the way through their program● Open-ended questions to capture a wide variety
of responses.
Student Stress Issues and Student Success:● Survey of students at 76 campuses
February, 2010: 1,485 respondents. 421 respondents reported to be less than a
quarter of the way through their program● Open-ended questions to capture a wide variety
of responses.
Student Stress Issues
28.3% of students reported:● My stress level hurts me because I can’t do what
I need to do as a student
28.3% of students reported:● My stress level hurts me because I can’t do what
I need to do as a student
Poll Question #1
● Would you be comfortable proactively approaching a student who seems stressed?● Yes● No
● Would you be comfortable proactively approaching a student who seems stressed?● Yes● No
Potential Barriers or Difficulties to
Your School Success
No Difficulty
Moderate
Difficulty
Serious Difficulty
School Performance Concerns
44.7% 49.6% 5.7%
Emotional Stress Including Anxiety or Feeling Down
43.4% 47.7% 8.8%
Financial Responsibilities 17.4% 56.7% 26.4%
2009 National College Health Assessment
● Within the last 12 months:
● 40.5% have experienced more than average stress
● 37.4% have felt overwhelming anger
● 6.1% have seriously considered suicide
● 17% of students have been diagnosed with depression
● 66.3% said if in the future they had a personal problem that was bothering them, they would consider seeking help from a mental health professional
● Within the last 12 months:
● 40.5% have experienced more than average stress
● 37.4% have felt overwhelming anger
● 6.1% have seriously considered suicide
● 17% of students have been diagnosed with depression
● 66.3% said if in the future they had a personal problem that was bothering them, they would consider seeking help from a mental health professional
Realities About Why So Many Students Fail to Finish College
With Their Whole Lives Ahead of Them-- A Public Agenda Report for the Bill & Melinda Gates Foundation
● 35% of those that did not graduate said: “I had to work as well, and it was too stressful trying to do both.”
● Reported reason they did not complete their program:
● 54% said “I need to go to work and make money.”
● 31% said “I just couldn’t afford the tuition and fees.”
With Their Whole Lives Ahead of Them-- A Public Agenda Report for the Bill & Melinda Gates Foundation
● 35% of those that did not graduate said: “I had to work as well, and it was too stressful trying to do both.”
● Reported reason they did not complete their program:
● 54% said “I need to go to work and make money.”
● 31% said “I just couldn’t afford the tuition and fees.”
Poll Question #2
● How can schools help students better learn to balance school, work and life?● Train internal departments to work together to
support student needs● Provide student advising programs● Educate students about campus resources and
activities that work● Hire engaging faculty members with whom
students can connect
● How can schools help students better learn to balance school, work and life?● Train internal departments to work together to
support student needs● Provide student advising programs● Educate students about campus resources and
activities that work● Hire engaging faculty members with whom
students can connect
Map Out a Path for Student Success
● Train departments on how to work together to reach out to students to address academic, career, financial and personal issues
● Teach new students how to utilize campus programs, activities and resources
● Encourage short-term and long-term goal setting with students
● Engage students with consistent contact from faculty and staff
● Train departments on how to work together to reach out to students to address academic, career, financial and personal issues
● Teach new students how to utilize campus programs, activities and resources
● Encourage short-term and long-term goal setting with students
● Engage students with consistent contact from faculty and staff
Poll Question #3
● Do you provide an advisor training program for your faculty?● Yes● No
● Do you provide an advisor training program for your faculty?● Yes● No
Map Out a Path for Student Success
● Train faculty to be advisors● Unite academic advisors with student services● Many academic issues can be rooted in personal
problems● Hire faculty who are optimistic and motivated● Engage students with successful approaches that
grab student interest and get them fired up
● Train faculty to be advisors● Unite academic advisors with student services● Many academic issues can be rooted in personal
problems● Hire faculty who are optimistic and motivated● Engage students with successful approaches that
grab student interest and get them fired up
StudentLaunch
● Provided outreach support for new students from July 2009 through the first term
● Student data results:
● 80% of students successfully started their 2nd term
● 85% of students identified by our counselors as a high risk to drop completed their first term
● Provided outreach support for new students from July 2009 through the first term
● Student data results:
● 80% of students successfully started their 2nd term
● 85% of students identified by our counselors as a high risk to drop completed their first term
Case Study
How a Successful Recruitment Team Helps Build and Involve New
Students in Your Community
-- Presented by Tiffany Rhodes --
How a Successful Recruitment Team Helps Build and Involve New
Students in Your Community
-- Presented by Tiffany Rhodes --
About Western Career College
Focus: On our students; we provide support from enrollment to graduation and throughout the students’ careers. We offer degrees and certificates in the following majors: Dental, Medical, Legal, Nursing, Pharmacy, Technical and Veterinary. Accredited: By Western Association of Schools and Colleges (WASC). We also have programmatic accreditations by program and campuses. Professional: Graduate Service Departments on each campus place students in externships and prepare them for the job market providing assistance with resumes, interviews, workshops, and ongoing training on “How To Get the Job” a workbook to be completed before graduation.
Focus: On our students; we provide support from enrollment to graduation and throughout the students’ careers. We offer degrees and certificates in the following majors: Dental, Medical, Legal, Nursing, Pharmacy, Technical and Veterinary. Accredited: By Western Association of Schools and Colleges (WASC). We also have programmatic accreditations by program and campuses. Professional: Graduate Service Departments on each campus place students in externships and prepare them for the job market providing assistance with resumes, interviews, workshops, and ongoing training on “How To Get the Job” a workbook to be completed before graduation.
Agenda
● Defining the Admissions Team● Creating a Strategy for the Team● Successful Programs Impacting Community
● Defining the Admissions Team● Creating a Strategy for the Team● Successful Programs Impacting Community
How Does a Community View Our Admissions Team?
Team Players. Advisors. Driven. Caring.Student Advocates. Professionals. Creators.
Innovators. Inspirational. Educators. Dedicated. Global Thinkers. Trainers. Thoughtful.
Role Models. Sensitive. Focused. Thought Provoking. Researchers. Passionate.Pushers. Artistic. Humanitarians.
Designers. Learners. Individuals. Aware.
Team Players. Advisors. Driven. Caring.Student Advocates. Professionals. Creators.
Innovators. Inspirational. Educators. Dedicated. Global Thinkers. Trainers. Thoughtful.
Role Models. Sensitive. Focused. Thought Provoking. Researchers. Passionate.Pushers. Artistic. Humanitarians.
Designers. Learners. Individuals. Aware.
Create a Strategy
1. Synergy: make sure the right players are in the right position.
2. Focus: define goals and benchmarks
3. Vision: define what this team means to our college and the community
4. Resources and Marketing: decide what we could leverage most effectively to target our high school market
5. Community: Work with local service agencies to raise awareness and strengthen community ties
1. Synergy: make sure the right players are in the right position.
2. Focus: define goals and benchmarks
3. Vision: define what this team means to our college and the community
4. Resources and Marketing: decide what we could leverage most effectively to target our high school market
5. Community: Work with local service agencies to raise awareness and strengthen community ties
Poll Question #4
● Is your admissions team considered a part of your student services strategy?● Yes● No
● Is your admissions team considered a part of your student services strategy?● Yes● No
Student Ambassador Program
Mission Statement:The Student Ambassadors are the college’s official student hosts and representatives. The Ambassador will participate in various events such as orientations and open houses, and serves as liaisons between the college and visitors. The Ambassadors will stand for the highest ideals of the college, current students and alumni.
Mission Statement:The Student Ambassadors are the college’s official student hosts and representatives. The Ambassador will participate in various events such as orientations and open houses, and serves as liaisons between the college and visitors. The Ambassadors will stand for the highest ideals of the college, current students and alumni.
Scholarship Seminars
1. A family event for enrolled and prospective students.2. Financial aid activities include showing parents how
to create a PIN for FAFSA and answering other questions.
3. Addresses financial concerns and involves family in college community.
1. A family event for enrolled and prospective students.2. Financial aid activities include showing parents how
to create a PIN for FAFSA and answering other questions.
3. Addresses financial concerns and involves family in college community.
Poll Question #5
● Does your institution plan activities involving family members to help them feel that they belong to your school’s community?● Yes● No
● Does your institution plan activities involving family members to help them feel that they belong to your school’s community?● Yes● No
Community Service
● Women’s shelters
● Salvation Army
● Local high school competition e.g., sporting events, career days and scholarship events
● Food and clothes drives on campus
● Women’s shelters
● Salvation Army
● Local high school competition e.g., sporting events, career days and scholarship events
● Food and clothes drives on campus
Retention Parties
● Enrolled students who don’t start for months are required to come in and have FUN!
● Sometimes we have the radio station, pizza, games, bbq’s, and guest speakers
● Enrolled students who don’t start for months are required to come in and have FUN!
● Sometimes we have the radio station, pizza, games, bbq’s, and guest speakers
Teacher Appreciation Day
● Teacher appreciation day is used to personally thank teachers, advisors, and school counselors that have made positive impacts in students’ lives.
● For this day we invite the high schools difference makers to our campus for a presentation, lunch, and a tour.
● We use this time to make the high school faculty feel appreciated – and a part of our college community – by thanking them for their dedication, partnership, and support.
● Teacher appreciation day is used to personally thank teachers, advisors, and school counselors that have made positive impacts in students’ lives.
● For this day we invite the high schools difference makers to our campus for a presentation, lunch, and a tour.
● We use this time to make the high school faculty feel appreciated – and a part of our college community – by thanking them for their dedication, partnership, and support.
Poll Question #6
● Does your institution bring students to campus for activities prior to the start of the term for which they have enrolled? ● Yes● Yes – but they arrive just a few days before
classes start● No
● Does your institution bring students to campus for activities prior to the start of the term for which they have enrolled? ● Yes● Yes – but they arrive just a few days before
classes start● No
In Closing
● Questions?● Comments?● Questions?● Comments?
Upcoming Sessions
“The Campus Community Life Cycle: From Admissions to Alumni”
● Session 2: “Community as a Retention Tool”- 2 pm ET on April 20, 2010
● Session 3: “Maintaining Community After Graduation: Benefits to the Institution”- 2 pm ET on May 25, 2010
“The Campus Community Life Cycle: From Admissions to Alumni”
● Session 2: “Community as a Retention Tool”- 2 pm ET on April 20, 2010
● Session 3: “Maintaining Community After Graduation: Benefits to the Institution”- 2 pm ET on May 25, 2010
Contact InformationSRS and Western Career
College
● Student Resource Services● Caroline Mug: Manager, National Accounts
Email: [email protected]● Matt Bernard: Director of Client Services
Email: [email protected]
● Western Career College● Tiffany Rhodes: Director of Admissions
Email: [email protected]
● Student Resource Services● Caroline Mug: Manager, National Accounts
Email: [email protected]● Matt Bernard: Director of Client Services
Email: [email protected]
● Western Career College● Tiffany Rhodes: Director of Admissions
Email: [email protected]
Contact InformationIAF and ED MAP, Inc.
● Imagine America Foundation● Bob Martin: President
Email: [email protected]● Jenny Faubert: Manager of Marketing and Project
DevelopmentEmail: [email protected]
● ED MAP● Chris Carroll: Director of Business Development
Email: [email protected]
● Imagine America Foundation● Bob Martin: President
Email: [email protected]● Jenny Faubert: Manager of Marketing and Project
DevelopmentEmail: [email protected]
● ED MAP● Chris Carroll: Director of Business Development
Email: [email protected]
Thank You for Joining us Today!
We’ll see you at 2 pm ET on April 20, 2010 for
“Community as a Retention Tool”