The Book Bag lite

14
the Book Bag lite by Jason Leow

description

By virtue of its playfully unusual but highly book-like appearance, the Book Bag lite inspires library users to treat it as if it’s a library book, hence encouraging users to return the bag to the library when they are returning other real library books. User instructions on the bag reinforces the message. A tote bag style carrier allows this bag to be carried by hand when light, or on the shoulder when heavy.

Transcript of The Book Bag lite

Page 1: The Book Bag lite

the

Book Bag

lite

by

Jason Leow

Page 2: The Book Bag lite

Intro Front Back Bottom

By virtue of its playfully unusual but

highly book-like appearance, the

Book Bag lite inspires library users

to treat it as if it’s a library book, hence encouraging users to return the bag while returning other real library books. User instructions on the bag

reinforces the message. A tote bag

style carrier allows this bag to be carried by hand when light, or on the shoulder when heavy.

+

Page 3: The Book Bag lite

Front Intro Back Bottom

Page 4: The Book Bag lite

Back Intro Front Bottom

Page 5: The Book Bag lite

Bottom Intro Front Back

Page 6: The Book Bag lite

Index

Page 7: The Book Bag lite

Index

Page 8: The Book Bag lite

Index

The Book Bag

by

NLB

Page 9: The Book Bag lite

Index

1. Take a Book Bag from

the library and use

it to carry books

home.

2. Re-use the Book Bag

to carry books back

to the library for

return.

3. Return the Book Bag

to the library, like

a book.

4. No, there is NO step 4. Yes it’s that

simple!

USE THE BOOK BAG LIKE A BOOK!

How to use the Book Bag:

Page 10: The Book Bag lite

Index

Page 11: The Book Bag lite

Index

The

Book

Bag

by

NLB

Page 12: The Book Bag lite

Index

Page 13: The Book Bag lite
Page 14: The Book Bag lite

Published by

Jason Leow

www.youtube.com/user/bookbagdesigner

www.flickr.com/photos/bookbagdesigner

www.slideshare.net/bookbagdesigner

bookbagdesigner.wordpress.com