The Birla Institute of Technology

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The Birla Institute of Technology & Science (BITS), Pilani, is a deemed to be university established under Section 3 of the UGC Act 1956. As a globally renowned premier Institute of higher education, BITS has been consistently ranked amongst top Indian universities. Since 1979, the Institute has been participating in the human resources development activities of industries, evolving degree programmes that integrate the working environment of the employees with the learning environment required by the Institute, through its Work Integrated Learning Programmes (WILP). Applications are invited for the following work integrated learning programmes for employed professionals:: INTEGRATED FIRST DEGREE PROGRAMMES (6 Semesters) 1. B.S. Engineering Technology (ET) 2. B.S. Information Systems (IS) Input requirements: Employed professionals holding a Technical Diploma or an undergraduate degree such as B.Sc. with minimum two year relevant experience in Engineering Industries (for ET) or IT Industries (For IS). HIGHER DEGREE PROGRAMMES (4 Semesters) 3. M.S. Manufacturing Management (MM) 4. M.S. Software Systems (SS) Input requirements: Employed professionals holding an Integrated First Degree of BITS or equivalent such as B.E. / M.Sc. with minimum one year relevant experience in Engineering Industries (for MM) and IT Industries (for SS). BITS Pilani also operates collaborative programmes with many industries across the country directed towards their Learning & Development needs. Organizations interested in such collaborative programmes may contact Deputy Director (Off- Campus Programmes), BITS Pilani, by email at wilpd@bits-

Transcript of The Birla Institute of Technology

Page 1: The Birla Institute of Technology

The Birla Institute of Technology & Science (BITS), Pilani, is a deemed to be university established under Section 3 of the UGC Act 1956. As a globally renowned premier Institute of higher education, BITS has been consistently ranked amongst top Indian universities. Since 1979, the Institute has been participating in the human resources development activities of industries, evolving degree programmes that integrate the working environment of the employees with the learning environment required by the Institute, through its Work Integrated Learning Programmes (WILP). Applications are invited for the following work integrated learning programmes for employed professionals::

INTEGRATED FIRST DEGREE PROGRAMMES (6 Semesters)

1. B.S. Engineering Technology (ET)2. B.S. Information Systems (IS)Input requirements: Employed professionals holding a Technical Diploma or an undergraduate degree such as B.Sc. with minimum two year relevant experience in Engineering Industries (for ET) or IT Industries (For IS). HIGHER DEGREE PROGRAMMES (4 Semesters)

3. M.S. Manufacturing Management (MM)4. M.S. Software Systems (SS)Input requirements: Employed professionals holding an Integrated First Degree of BITS or equivalent such as B.E. / M.Sc. with minimum one year relevant experience in Engineering Industries (for MM) and IT Industries (for SS). 

BITS Pilani also operates collaborative programmes with many industries across the country directed towards their Learning & Development needs. Organizations interested in such collaborative programmes may contact Deputy Director (Off-Campus Programmes), BITS Pilani, by email at [email protected] PROCEDUREApplication form and programme details can be downloaded from the BITS website (http://www.bits-pilani.ac.in/dlp-home).  Deadline for submission of duly completed application form (alongwith the requisite processing fee of Rs. 1,500/- to be paid as per procedure specified in the form) to the undersigned is 5.00 PM on October 30, 2010.  September 2010EDUCATIONAL PROCESS

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The education in the off-campus work integrated learning programmes are characterized by person-centered approach where the rigour and standards are maintained on par with Institute's system of education on-campus. These programmes judiciously combine the flexibility and ingenuity of the off-campus educational system with the regular features of the on campus education system. Also, the learning and evaluation process draws upon the successful and established methodologies followed by the Institute.

The off-campus work integrated learning environment of a student consist of two broad-based facets:

Academic Environment created by Pilani-based and off-campus centre based Instructors who are BITS faculty drawn from different disciplines;

Student's own Work Environment from which assignments, projects, seminars etc., may emerge to integrate theory and practice. A (locally based) Mentor imparts structured guidance and conducts certain evaluation components (see Role of Mentor' below);

Central to the educational philosophy of the Institute being the dialectical link between theory and practice, the student's own work environment provides an ideal ground where theory could be meaningfully combined with practice through Assignments, Case Studies, Laboratory-Oriented Projects, Work Experience, In-service Training, Internship, Thesis-Seminar, Project Work and Dissertation. These evaluation components and courses search for evidence of self-study, time planning, conceptual understanding and application of the concepts in a real-life situation, self-reliant articulation, enthusiasm for, awareness of and participation in new pedagogy. One of the distinctive features of this system is the complete formalization of pursuit of education at the work-learning environment. An organization creates a work learning environment by providing academic sponsorship for the candidates as well as infrastructural facilities such as place for conducting formal classes / mentor interactions / examination apart from library, computer and laboratory access. The work learning environment form a strict requirement in order to infuse a strong component of teacher-student contact through course instructors as well as Mentor (a senior officer of the student's own organization). Thus work-learning environment is a very important component of the person-centered learning process. There is in the design, a clear arrangement of periodic personal discussion in the work-learning environment with the students so that their progress is directly monitored by planned interaction. Further, the students at the work-learning environment receive help from mentors. Throughout the student's learning process, which is conducted in his own work place, through systematic self-study, and self-learning process, the student remains continually in contact with the course instructors for any clarifications. Thus the operation is an imaginative combination of the contact hours and tutoring of the on-campus system with the student-centered self-study feature of the off-campus system and an organizational and pedagogic commitment of the collaborating organizations. The student is at once, a full- time student as well as full-time employee.Work-Learning: For each course offered by the Institute, there would be an Instructor, who is a BITS faculty, drawn from the relevant discipline. He is charged with the responsibility of the conduct of that course. This will be in terms of preparing question papers, evaluation of answer papers and answering student's queries. He will also prepare instruction manuals, question bank, supplementary notes, etc. wherever required in order to strengthen the course.For each course, there will be a handout, which will spell out the plan of study and evaluation scheme, apart from other details. The evaluation schedule is also announced in the beginning of the semester itself. All details pertaining to the operation of the course including study plan are shared with the students through this document.

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 The BITS, Pilani model of cooperative education has a structured method of combining academic education with practical work experience, faculty-student interaction as well as mentor-employer involvement. Considering that present day information technologies can allow a rich interactive learning experience that may surpass the interactivity of a traditional classroom, the BITS model of education deploys both synchronous and asynchronous modes. Synchronous instruction through Internet based desktop video conferencing enables effective interaction between students and faculty. Asynchronous instruction, including on-demand lectures and electronic mail through list servers, is more flexible as it accommodates multiple learning levels and schedules. In addition, intensive residential contact classes are held for various programmes at the Institute campus as well as at the locations of various organizations. Thus, the BITS, Pilani model emphasizes on acquisition of knowledge and skills through mediated information and instruction, encompassing all technologies, in the work-integrated learning environment.  The Role of a Mentor: A Mentor is a senior officer of the student-employee who has been nominated by his employing organization or is a person in a senior position willing to undertake and discharge the academic responsibilities on his own volition. It is expected of the Mentor to possess adequate qualifications to guide the student. Typically for the B.S. programmes mentor is expected to have minimum educational qualification of the level of Integrated First Degree of BITS or its equivalent such as B.E. / BITS B.S. / B.Tech. / M.Sc. / A.M.I.E. etc. and for the M.S. /M.Phil. programmes of the level of Higher Degree of BITS or its equivalent such as M.E. / M.S. / M.Tech. / M.Phil. / M.D. etc.The Mentors would assist the course instructors in terms of the following:

Achieving the set of academic objectives specified by the instructors; Verifying if a student is indeed adhering to the plan of study given in the handout; Monitoring involvement of the student in self-study, time planning, understanding of

concepts and their use, developing self-reliant articulation, awareness of and enthusiasm for new pedagogy, responsibility to meet deadlines, develops familiarity with the library, etc.

Conducting certain evaluation components like Seminar, Assignment, Project, Case Study, etc.

Additional features include:

(a)      Course Materials (Printed notes and standard textbooks) developed/identified especially for the work-integrated learning situation.

(b)     It is the responsibility of each student to acquire textbooks and other reference materials recommended for each course.

(c)      Curricula designed on S&T approach for modernizing the workbench by purposeful acquisition of scientific methods and modern skills.

(d)     Residential Terms for intensive contact classes (where required) conducted at BITS, Pilani or at its off-campus centres or at the collaborating organizations. The requirements of these Terms would include the following:          Gap Lectures          Field, Library and Laboratory work

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          Projects          Tutorials          Informal discussions          Seminars          Social activities. 

Evaluation Methodology

Evaluation for a given course is internal and continuous and has the following features:

   Assignments, Projects, Case-studies, spread over a semester for making the course relevant and meaningful to the work learning environment of the students;

   Written examinations - one at the mid-semester point and another comprehensive exam at the end of semester. These examinations are conducted at specified off-campus centres of BITS in a centralized manner under the supervision of BITS faculty.

 For BS Engineering Technology, BS Information Systems, MS Software Systems, MS Manufacturing Management, MS Quality Management, M.Phil. Hospital & Health Systems Management; the Institute presently has examination centre arrangements at Bangalore, Chennai, Delhi, Goa, Hosur, Hyderabad, Kolkata, Mumbai, Nagda, Pilani, Pune in India and Dubai in UAE.

   Strict adherence to the evaluation schedule as announced through the course handout at the start of the semester.

   The Institute follows continuous system of internal evaluation and letter grades A, B, C, D, E carrying grade points 10, 8, 6, 4, 2 respectively are awarded for all courses other than Dissertation / Thesis-Seminar / Project Work for which only non-letter grades namely EXCELLENT, GOOD, FAIR, POOR are awarded. If a student does not offer adequate opportunity for evaluation in a course, reports such as RRA (Require to Register Again) may be awarded.

   The final grading in a course is done by tabulating in descending order (equivalently a histogram) the total marks of all students in a particular course. The performance of the course will be analysed in terms of average, highest and lowest marks and dividing lines between various clusters. Gaps between clusters and the nature of clusters will guide drawing the dividing lines between various grades. In a normal class of large size, the C-band will usually include the average mark. This is not a hard and fast rule and exceptions may arise in cases of small classes or a skewed histogram etc.

   The Cumulative Grade Point Average (CGPA) on a 10 Scale basis is used to describe the overall performance of a student in all courses for which LETTER GRADES are awarded.                  U1 G1 + U2 G2 + U3 G3 +…….+ Un Gn

CGPA = ----------------------------------------------------                                         U1 + U2 + U3 + …….+ Un

Where U1, U2, U3, ….. Un denote units associated with the courses taken by the student and G1, G2,G3,… Gn denote grade points of the letter grades awarded in the respective courses. Non-Letter grades do not go into computation of CGPA.

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   In the case of Integrated First Degree programmes the final division for the degree is decided on the basis of CGPA and there are three classifications, namely Distinction (CGPA 9.00 or more), First Division (CGPA 7.00 or more but less than 9.00) and Second Division (CGPA 4.50 or more but less than 7.00). However, no division will be awarded in diploma, higher degrees and Ph.D. programmes.

  Subject to fulfilling the Academic Regulations of the Institute, the student will be issued at the end of each semester a grade sheet and at the end of the programme a Transcript and Provisional Certificate followed by the Final Degree Certificate. The grade sheet / transcript – provisional certificate will be withheld when a student has not paid his dues or when there is a pending case of breach of discipline or a case of unfair means against him.

   The minimum academic requirements for the M.S. programme stipulate that a student obtains a CGPA of 5.50 and no E grade in any course. Similarly for the B.S. programmes, student should obtain a CGPA of 4.50 and no E grade in any course. Students who fail to meet the minimum academic requirements are placed under the purview of Academic Monitoring Board (AMB), which monitors their progress, and gives guidance so that they are properly rehabilitated at the earliest.

    The Institute’s Academic Regulations must be consulted for additional details.

Some Stipulations:

(a)   While the students who are admitted to on-campus degree programmes may be permitted to transfer to off-campus degree programmes, the reverse is normally not possible since the admission modalities for the two degrees are not the same. However, all off-campus degrees are equivalent to the corresponding degree of on-campus and for admissions to the Institute for any higher degree programmes the off-campus degrees will not be distinguished from on-campus degrees.

(b)   In any examination, as far as possible, the direct interactive process of the evaluation would be made at a place nearest the working place of the candidates. Wherever there is not adequate number of candidates, the Institute will be free to demand that all candidates come to Campus or other Off-Campus centers for this purpose.

(c)    A student who is admitted to the Institute because of sponsorship from an organization will cease to be a student if he discontinues employment from the organization. However, his case will be entertained without prejudice if the new organization in which he is employed agrees to sponsor him for the degree. However, if the person becomes unemployed he may not be continued because of the requirement of work integrated learning environment for the degree, which may no longer be available to the student.

(d)    Any student admitted to a programme may be allowed to transfer to another programme provided he is eligible for the same and is supported by his work environment and sponsorship of his employer.

(e)    Since every student admitted to off-campus degree programme is treated as a full-time student and a full time employee, it is essential that such a student be not enrolled for any degree or diploma programme, part-time or otherwise, in any other university. If it is found that a student is admitted/registered in some other university for degree programme, then his admission / registration will be cancelled.

Operating Definitions of Certain Key Terms

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1.    A course is a component of knowledge, which serves as the irreducible minimum building block in the curriculum or syllabus.

2.    A programme of studies is a set of courses constituting the requirements of a degree.3.    A regular student is one who is enrolled for a degree.4.   A collaborating organization is an organization that helps the Institute in setting up the

necessary facilities and in the running of classes and laboratories for all students. Such an organization may simultaneously be also a sponsoring organization.

5.    A  sponsoring organization is an organization, which fulfills one or more of the following features:a) the organization is the employer of the student and pays fully / partly the fees/dues of the

student and also provides facilities required for the learning process.b) the organization is an employer of the student but does not pay the fees/dues of the

student. Nonetheless the organization agrees to encourage and actively participate in the special nature of the educational process for the mutual benefit of the organization and the employee.

6.   An Associate Student is one who is allowed to register in any of the courses offered in each semester with an ultimate goal of obtaining a diploma/degree or without any such ambition. The treatment of these students will be different from that of the casual students in that these students will be registered on credit and not on audit basis and may be admitted for a degree or a diploma, if situation so warrants. Further, admission procedure and the fee structure may also differ in contrast to the casual students. Presently the Institute considers only sponsored candidates from structured collaborative programmes for admission as Associate StudenT

SOME OPERATIOAL HIGHLIGHTSRegistration and Fee Payment: Each semester of the work integrated learning programmes begins with a mandatory REGISTRATION process, which specifies the prescribed course package for each student for that semester.  The Registration process for each semester is completed when the student sends the duly signed Registration Card alongwith the payment for the semester fees. The student has to pay the full semester fees for every semester in which s/he registers, irrespective of the number of courses in his / her prescribed course package.  Continuous Internal Evaluation: BITS follows continuous system of internal evaluation and letter grades A, B, C, D, E carrying grade points 10, 8, 6, 4, 2 respectively are awarded for all courses other than Dissertation/Project Work for which only non-letter grades namely EXCELLENT, GOOD, FAIR, POOR are awarded. If a student does not offer adequate opportunity for evaluation in a course, reports such as NC (Not cleared), RRA (Required to Register Again) may be awarded. Evaluation Scheme: For each course in each semester for the B.S. ET/IS and M.S. SS/MM programmes, there will be typically 2 Evaluation Components (EC) spread over the semester according to the dates specified in the Course Handout for each course: Evaluation    Component    Description                     Weightage            Given & Evaluated by EC-1             Mid-Semester Test (2 Hours)                   40%             BITS FacultyEC-2             Comprehensive Exam (3 Hours)               60%             BITS Faculty

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 EC-1 and EC-2 examinations are conducted only at the following Centres: Bangalore, Chennai, Delhi, Dubai, Hosur, Hyderabad, Kolkata, Mumbai, Nagda, Pilani and Pune.  The details of these exam centers will be placed on the BITS DLPD website in due course. Grading Procedure: At the end of each semester, the performance of each student in a course, is specified as a LETTER GRADE (namely A, B, C, D or E) which is obtained through a Relative Grading procedure, which is described below. The final grading in each course is done by tabulating in descending order (equivalently a histogram) the total marks obtained by all students in that particular course. The performance of the course will be analyzed in terms of average, highest and lowest marks and the dividing lines between various clusters. Gaps between clusters and the nature of clusters will guide drawing the dividing lines between various grades. In a normal class of large size, the C-band will usually include the average mark. This is not a hard and fast rule and exceptions may arise in cases of small classes or a skewed histogram etc. Cumulative Grade Point Average (CGPA): The CGPA (calculated on a 10 point scale) will be used to describe the overall performance of a student (from the semester of admission till the point of reckoning) in all courses for which LETTER GRADES are awarded.                                                    U1 G1 + U2 G2 + U3 G3 ……..……..                                      CGPA = --------------------------------------------                                                          U1 + U2 + U3 …….                            Where U1, U2, U3 …….. denote UNITS of the course,  and G1, G2, G3…. denote grade points of the LETTER GRADES awarded in that course. Non-Letter grades do not go into computation of CGPA. Minimum Academic Requirements: Subject to fulfilling the Academic Regulations of the Institute, the student will be issued a grade sheet at the end of each semester, a Transcript and a Provisional Certificate followed by the Final Degree Certificate at the end of the programme. The minimum academic requirements for successful completion of our M.S. programmes require that a student obtains a minimum CGPA of 5.50 and no E grade in any course. For B.S. programmes, the student should obtain a minimum CGPA of 4.50 and no E grade in any course. No student can register in any other course of his/her degree along with Dissertation in MS or Project work in BS. Failure to meet the minimum academic requirements will bring the student under the purview of Academic Monitoring Board (AMB), which will prescribe a suitable course package for the student and monitor his/her progress and academic performance closely. Dissertation / Project Work:   

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The students enrolled in B.S. programmes will have to register for a full semester Project work in their final semester.  The students of M.S. programmes will be required to register for a full semester Dissertation in their final semester. Each student should complete all prescribed coursework of the programme and fulfill the minimum academic requirements before s/he can register for Project Work or Dissertation in her/his final semester of the programme.  If the academic performance of the student falls below the minimum requirements, s/he will be required to register in some courses again in a subsequent semester to improve her/his CGPA, before s/he can register for Project Work/Dissertation. As admissions to the work integrated learning programmes are based on various factors like student employment, employer consent, mentor consent, etc, any student changing his/her employer or mentor should inform the concerned Dean immediately and get such changes approved, failing which the student would be Discontinued from the Programme (DP), resulting in his/her name getting struck off the rolls of the institute

Programmes  Collaborating / Sponsoring OrganizationFirst Level Diploma    1.      Nautical Sciences -Tolani Maritime Institute Mumbai centreB.S. Programmes   1.        Engineering

Design-L&T eEngineering Solutions, Vadodara

2.        Engineering Technology

-Designed for the HRD needs of a diverse spectrum of Engineering Industries

3.        Industrial Engineering & Technology

-Ashok Leyland, Chennai & Hosur

4.        Information Systems

-Designed for the HRD needs of a diverse spectrum of IT Industries and Wipro Bangalore

5.        Manufacturing Engineering

-Bharath Forge, Pune, Texmaco, Kolkata

6.        Marine Engineering

-Tolani Maritime Institute, Induri; RL Institute of Nautical Sciences, Madurai

7.        Nautical Sciences -Tolani Maritime Institute Mumbai centre8.        Nautical

Technology-Tolani Maritime Institute, Induri; RL Institute of Nautical Sciences, Madurai

9.        Ophthalmic Assistant

-Sankara Nethralaya, Chennai

10.     Optometry                                

-Sankara Nethralaya, Chennai; L V Prasad Eye Institute, Hyderabad

11.     Physician Assistant-Madras Medical Mission, Chennai; Frontier Lifeline, Chennai12.     Power Engineering -NTPC, NDPL, New Delhi; THDC, Tehri; EPoL, Hazira; Hindalco,

Renusagar13.     Process -HZL, Udaipur; CFCL, Kota; JSW, Toranagallu; Tata Chemicals,

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Engineering Babrala; Aditya Birla Group; Hindalco Industries Ltd., RenukootM.Sc. (Tech.) Programmes

  

1.      Pharmaceutical Chemistry

-Dr. Reddy’s Laboratories, Matrix Laboratories, Hyderabad

M.S. Programmes   1.      Consciousness

Studies-Bhaktivedanta Institute, Mumbai

2.      Consultancy Management

-Consultancy Development Centre, New Delhi

3.      Educational System Management

-Atomic Energy Education Society, Mumbai

4.      Embedded Systems -Patni Computer Systems Ltd., Mumbai5.      Engineering

Management-Ashok Leyland, Chennai & Hosur; Technip, Chennai

6.      Manufacturing Management

-Designed for the HRD needs of a diverse spectrum of Engineering Industries

7.      Medical Laboratory Technology

-Sankara Nethralaya, Chennai

8.      Microelectronics -Intel, Texas Instruments, Wipro, Qualcomm, Bangalore9.      Pharmaceutical

Operations & Management

-Strides Arcolab Ltd., Bangalore, Dabur Pharma Ltd., Kalyani; Lupin, Mumbai

10.   Pharmaceutics -Dr. Reddy’s Laboratories, Hyderabad11.   Quality

Management-Indian Institute of Quality Management, Jaipur

12.   Science Communication

 National Council of Science Museums, Kolkata

13.   Software Engineering

-Wipro Technologies, HP GDIC, Yahoo, SAP Labs, Sabre, Bangalore; CTS, HCL Technologies, Chennai; Satyam Computer Services, Hyderabad; Tech Mahindra, Cybage, Pune; Patni, Mumbai

14.   Software Systems -Designed for the HRD requirements of a diverse spectrum of IT Industries

15.   Systems Engineering

-Wipro Infotech, Bangalore

16.   Telecommunications & Software Engineering

-Tech Mahindra, Pune

M.Phil.   1. Hospital and Health

Systems Management-C.M.C., Vellore; Bombay Hospital, Mumbai & Indore

Employed professionals in manufacturing industries with minimum 1 year experience and holding an Integrated First Degree of BITS or its equivalent with adequate background in Mathematics. Employer consent with suitable mentor availability will be additional requirements.Normally Four Semesters

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This is a specially designed Work-Integrated Learning programme for catering to the Human Resource Development requirements of diverse spectrum of manufacturing industries.

M.S. Manufacturing Management

Semesterwise pattern for students admitted in the Second Semester of the Academic Session 2010-11 Semester

Course No.

Course Title Units

Courses for Second Semester 2010-2011 (December 2010 - April 2011) 

2

EA ZC412

Flexible Manufacturing Systems 4

MM ZC441

Human Resource Management 4

MM ZG542

Just-in-Time Manufacturing 4

MM ZG621

Supply Chain Management 4

Courses for First Semester 2011-2012 (June 2011 - November 2011) 

1

MM ZG511

Manufacturing Organization & Management

5

MM ZG521

Financial Management 4

MM ZG522

Total Quality Management 4

MM ZG541

Product Design 5

Courses for Second Semester 2011-2012 (December 2011 - April 2012) 

3

BITS ZG659

Technical Communication 4

MM ZG411

Marketing 4

MM ZG523

Project Management 4

MM ZG611

Strategic Management & Business Policy

4

Courses for First Semester 2012-2013 (June 2012 - November 2012)4 BITS

ZG629T    Dissertation                                        

20

2.   Optometry -Sankara Nethralaya, Chennai

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3.   Physician Assistant -Madras Medical Mission, Chennai

Course DescriptionsBITS ZC417 Managerial Communication                                                                       4Written communication: memos. Letters, notices, agenda, minutes, resolutions, (Project) proposals, reports; electronic communication: mail, privacy and workplace monitoring, teleconferencing; oral communication: group communications, presentations, public speaking, media; non-verbal communication, effective listening and feedback; reading skills.BITS ZG629T Dissertation                                                                     20A student registered in this course must take a topic in an area of professional interest drawn from the on the job work requirement which is simultaneously of direct relevance to the degree pursued by the student as well as to the employing / collaborating organization of the student and submit a comprehensive report at the end of the semester working under the overall supervision and guidance of a professional expert who will be deemed as the supervisor for evaluation of all components of the dissertation. Normally the Mentor of the student would be the Dissertation supervisor and in case Mentor is not approved as the supervisor, Mentor may play the role of additional supervisor. The final grades for dissertation are Non-letter grades namely Excellent, Good, Fair and Poor, which do not go into CGPA computation.EA ZC412 Flexible Manufacturing Systems                                           4Introduction CAD/CAM systems, overview of FMS, system hardware and general functions, material handling system, work holding systems, cutting tool and tool management, physical planning of system, software structure functions and descriptions, cleaning and automated inspection, communication and computer networks for manufacturing, quantification of flexibility, human factors in manufacturing, FMS and CIM in action (case studies), justification of FMS, modelling for design, planning and operation of FMSMM ZC411 Marketing                                                                             4Definition and scope, consumer behavior, competitive behavior, demand estimation, new product introduction, product/brand management, pricing policies, channels of distribution, credit management, advertising and other sales promotion, positioning, marketing regulation, market research basics of industrial marketing.MM ZC441 Human Resource Management                                            4Introduction, manpower planning, career and succession planning, procurement of personnel, performance appraisal, job satisfaction and morale, job rotation, employee communication, audit and control, management training and development, wage and salary administration, welfare administration, trade unions and collective bargaining, industrial dispute and worker participation in management.MM ZG511 Manufacturing Organization and Management                    5Manufacturing environment; Engineering considerations; Design and planning of manufacturing systems; Manufacturing cost control; Material flow control; Quality; Human resources; Financial management; Marketing management.MM ZG521  Financial Management                                                        4

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Concepts and techniques of financial management decision; concepts in valuation - time value of money; valuation of a firm's stock, capital asset pricing model; investment in assets and required returns; risk analysis; financing and dividend policies, capital structure decision; working capital management, management of cash, management of accounts receivable; inventory management, short and intermediate term financing, long term financial tools of financial analysis, financial ratio analysis, funds analysis and financial forecasting, operating and financial leverages.MM ZG522 Total Quality Management                                                    4TQM principles and practices; leadership; customer satisfaction; employee involvement; continuous process improvement; supplier partnership; performance measures; statistical process control; ISO 9000; benchmarking; quality function deployment; concurrent engineering; experimental design; Taguchi’s quality engineering; product liabilityMM ZG523 Project Management                                                             4Concepts and techniques of project formulation, evaluation and implementation; Project planning and scheduling; Risk management; Time-cost trade off; Resource leveling and allocation; Project monitoring and control; Contract management.MM ZG541  Product Design                                                                     5Introduction to creative design; user research and requirements analysis, product specifications, Computer Aided Design; standardization, variety reduction, preferred numbers and other techniques; modular design; design economics, cost analysis, cost reduction and value analysis techniques, design for production; human factors in design: anthropometric, ergonomic, psychol giccl, physiological considerations in design decision making; legal factors, engineering ethics and society.MM ZG542  Just-in-Time Manufacturing                                                  4Introduction; Toyota production system; JIT implementation surveys; Design, development and implementation of JIT manufacturing systems; Supply management for JIT; Framework for implementation of JIT; Theoretical research in JIT systems; Various case studies.MM ZG611 Strategic Management  & Business Policy                            4Strategic  management  elements;  internal,  external,  external  environment.  assessment  of corporate strengths, weaknesses and opportunities; planning and deployment of capital assets;  profit  planning  and  control  functions  problems,  pressures, responsibilities, limits of the chief executive; evaluation of one's own business undertaking; formulating objectives, strategies, policies and programmes for improving company’s present situation; personnel strength and implementation of the policies  and programmes, development, implementation, evaluation and control of strategies, strategic management of MNCs, management style and behavior, corporate style, behavior and culture.MM ZG621 Supply Chain Management                                                   4Customer driven strategies in production and distribution systems; Integrated production and distribution networks; SCM in the context of JIT and MRP – II; Distribution Resource Planning; Management of dealer networks; Total Control & Product innovation across the supply chain; Incoming logistics and supplier relationships; Value addition analysis; Metrics for management of supply chain performance; Mathematical models and computer assisted decision support for SCM; Mathematical programming for SCM.The fees schedule applicable for all programmes is as follows:

Admission Fees Rs. 15,000/-

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Each Semester Fees Rs. 30,000/- 

A candidate who has been offered admission will have to pay Rs. 45,000/- (Admission fees and Semester fees for the Starting Semester of the programme) immediately on receiving the Admit Offer Letter. Any candidate who desires to discontinue from the programme after confirmation of admission & registration for the courses specified in the admit offer letter will forfeit the total amount of fees paid.  

Certain fully residential programmes like B.S. Marine Engineering where hostel and other facilities are provided, there will be additional fees prescribed which will be communicated at the time of admission.

Note : For the examination centre at Dubai,  in addition to the semester fees, for each semester there will be an examination centre fees of 1000 UAE Dirhams or equivalent per semester out of which 500 UAE Dirhams is to be paid at the time of appearing in Mid-semester examinations at Dubai Centre for that semester and the remaining  500 UAE Dirhams is to be paid at the time of appearing in comprehensive examinations at Dubai centre for that semester.

Application form and programme details can be downloaded  from the BITS Web Site (http://www.bits-pilani.ac.in/dlp-home). Duly completed application form is to be submitted alongwith requisite processing fee of Rs. 1500/- (Non-refundable)  in the form of a crossed Demand Draft drawn in favour of Birla Institute of Technology & Science (BITS), Pilani payable at State Bank of Bikaner & Jaipur, Pilani (Code: 10398) or UCO Bank, Vidya Vihar, Pilani (Code: 0150) or State Bank of India, Pilani (Code: 11309) or or ICICI Bank Jhunjhunu (Branch Code 0799). In case of Demand Draft payable at any other bank (at Jaipur), a Demand Draft for Rs. 1600/-, should be submitted.

Please note down the unique application number assigned to the application form downloaded from the BITS website.

Please check the demand draft and ensure that it is correct and complete in all aspects such as date, drawee name, bank manager signature, name and code of issuing bank branch and drawee bank branch, amount in words and figures.

In the draft you must ensure that payee / pay to NAME is written only as “BITS Pilani” and nothing else.

Please ensure that the application number and applicant’s name is written clearly on the backside of the demand draft.

Application Deadline 

Deadline for submission of the duly completed application forms alongwith the requisite processing fee, to the following address,

Page 14: The Birla Institute of Technology

is 5.00 PM on October 30, 2010. Dean, WILPD Birla Institute of Technology & Science Pilani – 333031 Rajasthan, India

Note : Applications received after the deadline will not be considered for admission.