The best way to discover fashion everyday - GIOIN · listupp.it - listupp.es - listupp.fr -...
Transcript of The best way to discover fashion everyday - GIOIN · listupp.it - listupp.es - listupp.fr -...
The best way to discover fashion everydaylistupp.it | [email protected]
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Come rendere la tua casa il luogo bon ton che hai sempre sognato
Consumers are increasingly buying goods online with 47% saying they purchase more clothes and footwear today than they did two years ago.
Online fashion, a huge market
http://www.theguardian.com/money/2014/mar/07/half-online- shoppers-problems
18%
82%
In 2014 Fashion comprises about 18% of all revenues in eCommerce
http://www.emarketer.com/Article/US-Retail-Ecommerce-Sales-Highest-Computers-Consumer-Electronics/1010759
US$0
US$23
US$45
US$68
US$90
2012 2013 2014 2015 2016 2017 2018
eCommerce sales keep growing
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Customers Pain
DISPERSIVE PURCHASE EXPERIENCE
LACK OF INSPIRATIONAL CONTENT
DIFFICULT TO COMPARE PRODUCTS
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Merchants Pain
HIGH CUSTOMERS ACQUISITION COST
HARD TO MASTER DIGITAL MARKETING
MISSING EDITORIAL CONTENT
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Influencers Pain
COMPLEX TO REACH NEW READERS
CONTENT MONETIZATION
LACK OF TECHNICAL SKILLS
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3 MILLION PRODUCTS
35.000 BRANDS ONLINE
150 STORES UPDATED DAILY
UNIFIED AND CENTRALIZED EXPERIENCE
Product Search Engine
250+ ARTICLES
3.500+ PRODUCTS COVERED
50+ CONTENT MARKETING PARTNERSHIPS
PARTNERSHIPS WITH BRANDS LIKE NEW BALANCE, ANTHONY MORATO
AND WOOLRICH.
Shoppable Magazine
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Content Delivery Network
RECOMMENDATION SYSTEM
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CONTENT MONETIZATION
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CONTENT DISTRIBUTION
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Le nuove sneakers della primavera Il brand italiano che ha conquistato le donne di tutto il mondo
Sam Edelman € 185,00
POWERED BY LISTUPP
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Advertising Platform
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COST PER CLICK COST PER SALE
BIG MARKET
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SCALABILITY
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PROFITABILITY
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CONTENT MARKETING
BIZ Model 11
Gross Merchandise Value (GMV) in 2016 on listupp.it
11.000.000€
4.500.000 Monthly page views
1.200.000 Unique monthly visitors
1.500.000 Unique monthly sessions
00:03:50 Average time on site
1,30% Conversion Ratio
35.000 DEM users
32,82% Bounce Rate
500+ Stores
22.000 Monthly transactions
KPI 12
2016
A C T I V E :
— Italy
— US
— Brazil
— Spain
— Russia
— Japan
— France
— Poland
International Growth 13
THE BEST WAY TO DISCOVER FASHION EVERY DAY
W E B S I T E S
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