The Back of the Napkin Workshop · 2018-08-01 · The Back of the Napkin Workshop A powerful,...

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Transcript of The Back of the Napkin Workshop · 2018-08-01 · The Back of the Napkin Workshop A powerful,...

Page 1: The Back of the Napkin Workshop · 2018-08-01 · The Back of the Napkin Workshop A powerful, simple and fun way to solve business problems TAP into the industry’s best talents
Page 2: The Back of the Napkin Workshop · 2018-08-01 · The Back of the Napkin Workshop A powerful, simple and fun way to solve business problems TAP into the industry’s best talents

The Back of the Napkin Workshop A powerful, simple and fun way to solve business problems

TAP into the industry’s best talents

Based on the most popular visual-thinking business book of all time.

Fast Company’s Best Business Book of the Year

BusinessWeek’s Innovation & Design Book of the Year

The Times of London’s Best Business Creativity Book of the Year

Amazon.com’s 5th best-selling business book of 2008

INTRODUCTION

Discover a new way to see!

Simple pictures help us discover new ideas

Pictures help us develop ideas

Pictures help share (and sell) ideas

Visual thinking is using our innate ability to see, both with our eyes and our mind’s eye, to discover previously invisible ideas, develop those ideas in a rapid and intuitive way, and then share those ideas with other people in a way they simply “get.” Any problem can be made clearer with a picture, and any picture can be created using a set of tools and the rules for its use. The core of The Back of The Napkin Workshop is learning to use the Visual Problem-solving Toolkit – a powerful new way of looking at problems and their solutions.

Page 3: The Back of the Napkin Workshop · 2018-08-01 · The Back of the Napkin Workshop A powerful, simple and fun way to solve business problems TAP into the industry’s best talents

The Back of the Napkin Workshop A powerful, simple and fun way to solve business problems

TAP into the industry’s best talents

FACILITATOR

Goh Ai Yat is the first and only principal trainer in Asia for The Back of the Napkin™ - Solving Problems with Pictures for Digital Roam Inc. (US). A former senior banker, Ai Yat is currently Managing Consultant of SBF Entrepreneurship Development Centre, Singapore. She regularly conducts business skills programs for executives to prepare themselves to stay relevant in today’s challenging operating environment. Some of the related programmes she has conducted are The Entrepreneurial Manager, The Entrepreneurial Employee, Thriving on Challenges, Financial Analysis and Creativity & Innovation – The Rules Have Changed! In the highly competitive corporate training industry, Ai Yat is a much sought-after business skills facilitator in Malaysia, Singapore, Indonesia, Sri Lanka, Philippines, Hong Kong, Cambodia and Vietnam. Goh Ai Yat holds an M.B.A. from the Entrepreneurial Institute of Australia.

Page 4: The Back of the Napkin Workshop · 2018-08-01 · The Back of the Napkin Workshop A powerful, simple and fun way to solve business problems TAP into the industry’s best talents

The Back of the Napkin Workshop A powerful, simple and fun way to solve business problems

TAP into the industry’s best talents

COURSE OUTLINE

Key Benefits of Attending Learn a whole new way of looking at

business problems more quickly, understanding them more intuitively, addressing them more confidently, and conveying results to others more rapidly.

Learn to solve problems with pictures.

Learn how to think visually - how to look better - how to see sharper - how to imagine further - how to show newly discovered ideas.

Duration: 2 Days Programme Outline Day 1 9.00am – 12.30pm

Visual Thinking – What is – Why

The Visual Thinking Toolkit – What does it contain

Using the Built-in Tools − The eyes − The mind’s eye − The hands & eyes

Lunch break

1.30pm – 5.00pm

The Visual Thinking Problem-solving Process − Looking

“Whoever is best able …. is the person most likely to solve it.”

“Whoever draws the best picture …”

Active looking: The Four Rules To

− Seeing “We can’t solve a problem

we can’t see ….” The 6x6 Rule of seeing

- Which problem? - Which picture?

The right picture for any problem

The Visual Problem-Solving Toolkit

Methodology This is a highly participative and interactive workshop. Participants will learn through short lectures, hands-on exercises, live study cases, group discussions and experience sharing, presentations and feedback.

6x6 Rule

Page 5: The Back of the Napkin Workshop · 2018-08-01 · The Back of the Napkin Workshop A powerful, simple and fun way to solve business problems TAP into the industry’s best talents

The Back of the Napkin Workshop A powerful, simple and fun way to solve business problems

TAP into the industry’s best talents

COURSE OUTLINE Day 2 9.00am – 12.30pm

6x6 Rule Presentations

Imagining

− “Those who see the possibilities, win”

− Meet the SQVID − Exploring the breadth of an idea − Practical lessons in applied visual imagination.

Lunch break

1.30pm – 5.00pm Showing

− “The more human the picture…” − Why seeing is believing − Putting it together − Drawing conclusions − Big Problem presentations

Who Should Attend

The workshop is for all who face a problem and want to find a better way to solve it. If we brainstorm, innovate, plan, design, sell, manage, communicate, lead … we will benefit from the lessons of visual thinking.

Page 6: The Back of the Napkin Workshop · 2018-08-01 · The Back of the Napkin Workshop A powerful, simple and fun way to solve business problems TAP into the industry’s best talents

The Back of the Napkin Workshop A powerful, simple and fun way to solve business problems

TAP into the industry’s best talents

TESTIMONIALS

A powerful tool. A complex problem is broken down to bite-sized simplicity, hence it’s easier to solve. Highly recommended for businesses today. Anirban Ganguly – Chief of Brand Management, DiGi

This certainly is a very useful tool in the corporate arena wherein one often needs to navigate through complex information. A great concept worth adopting! Manpreet Kaur – Head, Group Service Quality Management, Maybank

Problem-solving and brainstorming will now be much easier in my job! Jackie Tan - Senior Manager, U Mobile

I learned the REAL power of visual-thinking. Sherry Wong - Consumer Insight Manager, Munchy’s

Visual-thinking creates multiple solution possibilities. Now I really need to practice it at work! P. Saravanan - Manufacturing Manager, SCA Hygiene

The Back of the Napkin was a humbling eye-opener. A must for leaders of any organisation on how to dissect and cut through complexities, undo the cobweb of norms and learn how to communicate and co-create more effectively. Eric Cruz - Former Executive Creative Director, Leo Burnett

This is the most productive workshop I've ever attended. Unlike other courses, learnings are gained immediately as it teaches visual thinking. A truly creative, out-of- the-box experience. Very highly recommended. Cathryn Pak— Media Manager, IPG Mediabrands

I am not a data person but the visual examples given are real motivations to look at in a fresh and interesting way. Raj Tambirajah – Strategist at Publicis, London.

Page 7: The Back of the Napkin Workshop · 2018-08-01 · The Back of the Napkin Workshop A powerful, simple and fun way to solve business problems TAP into the industry’s best talents

The Back of the Napkin Workshop A powerful, simple and fun way to solve business problems

TAP into the industry’s best talents

PAST PARTICIPANTS

DSG Malaysia

Page 8: The Back of the Napkin Workshop · 2018-08-01 · The Back of the Napkin Workshop A powerful, simple and fun way to solve business problems TAP into the industry’s best talents

The Back of the Napkin Workshop A powerful, simple and fun way to solve business problems

TAP into the industry’s best talents

Some photos from our past sessions

Page 9: The Back of the Napkin Workshop · 2018-08-01 · The Back of the Napkin Workshop A powerful, simple and fun way to solve business problems TAP into the industry’s best talents

The Back of the Napkin Workshop A powerful, simple and fun way to solve business problems

TAP into the industry’s best talents

Some photos from our past sessions

Page 10: The Back of the Napkin Workshop · 2018-08-01 · The Back of the Napkin Workshop A powerful, simple and fun way to solve business problems TAP into the industry’s best talents

The Back of the Napkin Workshop A powerful, simple and fun way to solve business problems

TAP into the industry’s best talents

Some photos from our past sessions

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Page 11: The Back of the Napkin Workshop · 2018-08-01 · The Back of the Napkin Workshop A powerful, simple and fun way to solve business problems TAP into the industry’s best talents

The Back of the Napkin Workshop A powerful, simple and fun way to solve business problems

TAP into the industry’s best talents

Registration

Dates: 20 & 21 Sept 2018, Thursday & Friday Time: 9 AM – 5PM Venue: VSQ @ PJ City Centre Fee : RM 3,380 per pax

Group discounts: RM 3,180 per pax for groups of 2 or more RM 3,100 per pax for groups of 2 or more before 11 Sept

Please contact Yante (012 267 5676) or Anthony (010-220 7849) for enquires and registration

@ (03) 7931 1833 or email [email protected]