The Azure Open Source Opportunity

What is Open Source software?

The OSS market opportunity

The Microsoft Open Source story

Open Source solutions on Azure

Microsoft Cloud Workshop program

What is Open Source Software

What is Open Source Software

The Market Opportunity

OSS is being used everywhere

“Linux took over the Web. Now, it’s taking over the world” – Wired.com, Aug 2016

‘498 out of 500 of

the world’s fastest

supercomputers now

use Linux’ – ZDNet,

Nov 2016

OSS Market Potential

* Source: Forrester’s Global Business Technographics ® Software Survey, 2015. Base: 3,530 global software decision-makers.

$50

Billion!IaaS/PaaS Cloud Market Opportunity

In FY18

The Microsoft Open Source Story

Open Source Momentum at Microsoft

Dead and buried: Microsoft's holy war on open-source software

“Years ago, Microsoft's CEO described open source as a

cancer. Times have changed. Just ask 22-year Redmond veteran and open-source

proponent Mark Hill.”

Charles Cooper

Redmond top man Satya Nadella:

'Microsoft LOVES Linux‘

Neil McAllister

Microsoft: the Open Source Company

“This is not your dad’s Microsoft”

Steven J. Vaughan-Nichols

Tweet

“Azure Container Service is different

and offers the broadest hint yet

that Microsoft wants to build real

products with open source, not

merely leverage it where it's

convenient”

Serdar Yegulalp

How Microsoft is Shifting Focus to Open

Source

Swapnil Bhartiya

Ubuntu Linux now on

Windows Store (for Insiders)

What fell sorcery is this?Andrew Silver

Microsoft Rolls Out Linux Support in SQL Server 2017 Release

Candidate

David Jones

Open Source Solutions on Azure

Open Source Solutions on Azure

Applications

Clients

Infrastructure

Management

Databases &

Middleware

App Frameworks

& Tools

DevOps

PaaS &

DevOps

Microsoft OSS technology partners

DevOps

Infrastructure

Management

Big Data

Microsoft Cloud Workshop Program

Microsoft Cloud Workshops

What is a Cloud Workshop?

Hands-on sessions for you to help your customers

create a ‘go-to-the-Cloud’ plan.

Educational, thought-provoking and practical 1: few

sessions to help them go from knowing where they

want to go to knowing exactly how to get there.

What is Open Source Software

Your ultimate goal

Accelerating your business by building a pipeline of

better-informed and qualified potential customers

which convert quicker.

What are the benefits to you?

Drive business growth by

building a better pipeline

which converts quicker.

Business growth

Show your thought

leadership and gain the

status of a trusted advisor.

Trusted advisor

Collect customer insights

that will help you offer/sell

better solutions.

Customer insight

Topic examples

Generic or vertical specific:

• Containerisation

• Linux development

• DC migration

• Test & Development

• PaaS

• Big Data

• App development

Format

• ½ or full day hands-on workshop

• 1: few session (around 10 attendees)

• Head by a cloud expert (no sales representatives)

• Inspirational white-board session could include demos, case studies...

What is expected from you How Microsoft assists

• Assistance with demand gen through AMs/AEs, TSS/ISS, paid media

• Option to use Microsoft venues

• Option to have a Microsoft speaker

• Some funding available to cover operational expenses

• Drive demand to the workshop

(around 10 people in each)

• Deliver the workshop

• Follow up with attendees

upon completion

Who is invited?

Business decision makers: CTOs, CIOs, CSOs, etc.

How we can help

For demand generation, hire a

cloud specialist for the day, book

a venue etc.

Funding

Option to use Microsoft facilities for

the workshop delivery (Paddington,

TVP, Edinburgh)

Microsoft venues

Assistance with demand generation: our account

managers, telesales, inside sales, and paid media

will help drive attendance to your workshop

Marketing assistance

What do we expect from you

To drive demand generation

and follow up on leads.

Marketing capabilities

Be able to share a reference,

a showcase, a demo, etc.

Proven solution

Organise workshops on topics

you can really deliver on.

Delivery capabilities

Cloud Workshop registration

Complete and submit

the workshops proposal form:

Proposal formA PO will be sent after approval.

A member of the team can assist you with

Microsoft venue booking and catering

arrangements if needed.

Purchase order (PO) Invoice Microsoft, by submitting the

following via the Online Invoice Tool:

Proof of execution

• A photo of the workshop

• List of attendees: name, company, role, industry, marking

those that have progressed 20% into the sales cycle

• Copy of the registration link/Invitations you sent out

Next steps

Sign up for the Cloud Workshop program here

Contact me at nick.wallace@microsoft.com for introductions to the OSS Technology Partners

Register for the Open Cloud keynote session at Future Decoded at https://www.futuredecoded.com/

Find out more here - https://azure.microsoft.com/en-gb/overview/choose-azure-opensource/

Keep up to date here - https://open.microsoft.com/