The Avengers

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Priti Agrawal //The Matrix Kunal Chatterjee //The Illusionist Arathi Cherian //Yogini Lubna Gafoor //Michaelangelini Yuvaraj Kandhavelu //The Dig Fahad Nari //The Bulk Karthik Ponnapa //Chillaxe Puneet Thariani //Worrier The Avengers Victory is ours when our powers combi

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Priti Agrawal //The Matrix Kunal Chatterjee //The Illusionist Arathi Cherian //Yogini Lubna Gafoor // Michaelangelini Yuvaraj Kandhavelu //The Dig Fahad Nari //The Bulk Karthik Ponnapa // Chillaxe Puneet Thariani //Worrier . The Avengers. Victory is ours when our powers combine. - PowerPoint PPT Presentation

Transcript of The Avengers

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Priti Agrawal //The Matrix Kunal Chatterjee //The Illusionist Arathi Cherian //YoginiLubna Gafoor //MichaelangeliniYuvaraj Kandhavelu //The Dig Fahad Nari //The Bulk Karthik Ponnapa //ChillaxePuneet Thariani //Worrier

The AvengersVictory is ours when our powers combine.

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Design Challenge

How might we leverage citizens’ participation in collecting data about road obstructions in order to optimize the infrastructure and make our roads safer ?

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Persona Demographic:Male, 24-40Urban BangaloreHas a Smartphone

Needs:To avoid traffic caused by road obstructionsTo lower maintenance costs of his vehicleTo be safe on the roadsTo reduce commute time

Activities:Travels about 200 km a weekSpends about 30 hours on the road per weekActive, healthy lifestyleLikes to spend weekends with family/friends eating out, shopping etc

Unique Qualities:Tech SavvyUses his/her smartphone constantly to keep connected with his/her work andsocial worlds, Is frustrated with the condition of the roads and wants to do something to change it.

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Cyclists:•Potholes, construction debris – puts one into the path of vehicles•Long deviations because of blocks•Muck/ water which splash – sewage

Transport providers - Taxi & AutosCar damage – pot holes, speed breakersAutos – vehicle damage, suspension damage

ParentsSafety concerns – no sidewalk, where available quality is bad

Private vehicle ownersCar damage – increases wear & tear – service charges go up2 wheelers – dangerous, more likely to have accidents

Emergency services (ambulance)Speed breakers – harmful to patientsBlock due to material on roadsRoutes clogged due to traffic

Delivery Services Potholes – hindranceRoutes are blocked – time based delivery is difficult

Insights

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Service Concept

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Service Concept • Raasta Saaf provides a platform that allows Bangalore citizens to voice their

concerns about the conditions of their roads• Raasta Saaf enables citizens to report road obstructions/inconveniences

experienced during commute• Raasta Saaf automatically track road bumps & tags them using geo locations

during a person ride/drive • Raasta Saaf motivates a community to improve quality of roads in their

locality• Raasta Saaf provides a fun and interactive platform for citizens to participate

in this initiative.

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Prototype

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How do you plan to sell the service

- What resources you need for your service?- Who is the Target Audience?- What

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