The Author and Artist Marketing Questionnaire
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The Author and Artist Marketing Questionnaire Please answer each question as thoroughly as possible to contribute to the successful overall marketing and publicity plan for your book. 1. What is the name you would be like to publish under, and what are your preferred pronouns? 2. Describe your book in 50 words. 3. Provide an author biography in 50 words, and include your mailing address. Please send us an author photo as well. 4. Imagine yourself searching for your book on the Internet. What are five keywords you might type into a search engine that would help the reader find your book? 5. Tell us the story behind the story: Describe what inspired you to write the book. Are there elements that relate to your life? What will readers relate to? 6. Are there any educational topics or current events covered in the book that librarians, educators, and booksellers can use in recommending it to readers? 7. Are you a member of an organization that could provide a marketing opportunity for the book? 8. Are you aware of any awards for which your book should be submitted? 9. Do you know any high-profile or professionally significant people who might be willing to provide a blurb for your book cover? 10. Do you have a website or blog? If yes, please list the URL(s).
Transcript of The Author and Artist Marketing Questionnaire
The Author and Artist Marketing Questionnaire
Please answer each question as thoroughly as possible to contribute to the successful overall marketing and publicity plan for your book.
1. What is the name you would be like to publish under, and what are your preferred pronouns?
2. Describe your book in 50 words.
3. Provide an author biography in 50 words, and include your mailing address. Please send us an author photo as well.
4. Imagine yourself searching for your book on the Internet. What are five keywords you might type into a search engine that would help the reader find your book?
5. Tell us the story behind the story: Describe what inspired you to write the book. Are there elements that relate to your life? What will readers relate to?
6. Are there any educational topics or current events covered in the book that librarians, educators, and booksellers can use in recommending it to readers?
7. Are you a member of an organization that could provide a marketing opportunity for the book?
8. Are you aware of any awards for which your book should be submitted?
9. Do you know any high-profile or professionally significant people who might be willing to provide a blurb for your book cover?
10. Do you have a website or blog? If yes, please list the URL(s).
11. If you have published other books, where were they reviewed and with which target audiences did they receive the most recognition?
12. Have you ever been interviewed by a media outlet (TV, radio, newspaper, magazine, blog, etc.)? If yes, please list dates, times, links, and topics below.
13. What events are you already attending that we should be sure to add to the publicity schedule?
14. Do you have upcoming presentations scheduled that might provide a book-marketing opportunity (a short talk at the beginning of a book signing boosts sales)?
15. Based on your book’s subject matter and your connections, are you aware of any special events, trade shows, stores, etc. where we should aim to market your book?
16. Are there any photos, kudos, or other information about you that aren't in the book that could be shared on the Facebook Fan Page?
17. Do you have a web page or Facebook page where you’ll feature the book and to which we should refer in marketing materials?
18. Do you have media contacts who should receive review copies?
19. Are there any VIPs who should receive an advance copy prior to publication?
20. Do you have an email contacts list of who should receive notice of your book?
21. Would you be able to create a one-minute video book trailer for us to use in our marketing efforts?
Questions? Please contact [email protected].
