The Art of ON/OFF research
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The Art of ON/OFF research Glenn Davidson Co - Director and Lead Artist Based in Cardiff - Artstation Ltd. Est:1989 Art and technology practice. Fellowship in Cybernetics under Prof. Gordon Pask. Amsterdam University Studied Art Partnership with Anne Hayes since 1978
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The Art of ON/OFF research. Glenn Davidson Co - Director and Lead Artist Based in Cardiff - Artstation Ltd. Est:1989 Art and technology practice. Fellowship in Cybernetics under Prof. Gordon Pask. Amsterdam University Studied Art Partnership with Anne Hayes since 1978. - PowerPoint PPT Presentation
Transcript of The Art of ON/OFF research
The Art of ON/OFF research
Glenn Davidson Co - Director and Lead Artist
Based in Cardiff - Artstation Ltd. Est:1989 Art and technology practice.
Fellowship in Cybernetics under Prof. Gordon Pask.Amsterdam University
Studied Art Partnership with Anne Hayes since 1978
Run button film
• A film of on off buttons was shown
The Art of ON/OFF research
• Limits of my study ?
• Which ON/OFF s count as being in and why?
• Quasi - Scientific Pursuit – my project is a QSP
• Undertaken to exacting standards.
The oldest known ON/OFFbutton
…?
ON/OFF Research
The BIG BANG!inflating the
universe from a singularity.
Sience predicts that within ON/OFF is an unstable Vacuum…
ON/OFF Research
• language and the meaning - we have ON within OFF in language • active and passive together…
I am waiting - ON line at the bankBe OFF with you – go..I am having an OFF day
• Having it OFF ! • On the off chance !
• http://www.yourdictionary.com/on• http://www.yourdictionary.com/off
• Active / live – inactive / dead
ON/OFF Research
As verb - Bangs go off• A light goes on and off • A gun is set OFF, so too, a firework• We start ON a job• We start OFF in a car or journey• We can be found ON the
maternity ward
• Language of ON OFF is linguistic and to a degree cultural – WBTR or “well beyond this research”!
ON/OFF Research
Which is my ON /OFF?
ON/OFF Research
The Human Button.http://news.bbc.co.uk/1/hi/uk/7751912.stm
Historian
Peter Hennessy
The Nuclear Button
http://news.bbc.co.uk/1/hi/uk/7751912.stm
Below Witshire countryside the nuclear button
http://www.pushclicktouch.com/
http://archive.timesonline.co.uk/tol/archive/
1887: The Times 1785-1985 archive open to the public
First mention of “push-button” March 9, 1887 - The title is “A New Telephone,”
Fancy light and sound switches
• http://cyborgcamp.com/• Info-tainment:• Boolean• Binary
The reacTable
Wired Magazine,
Toward a workable definition.
Buttons are in evidence all around us
Buttons are about control.
Questions:
Who is controlling who?
and
Is there some sort of conditioning going on… ?
Toward a workable definition.
I need to explore the connection between ON/OFF buttons
and their conditioning effect.
Inspiration: Look no further than New Zealand !
http://www.energysafety.govt.nz/
Outside of the research
• All other things are beyond this research.
Useless by em selves…
A brief list of places.
• A power station • The fire station• Police station• The bank • A cinema • A domestic house • A business• A shop• A department store• The street / high street• The bus stop/ terminus • The water treatment plant • Train Station • The coach station
A brief list of stuff.
• Car • Bus• Lorry• Fire Engine • TV • Radio • Cassette Player• iPod • Mobile phone• GSP• Video recorder • CD Player• Computer • Printer
• Curling tongues• Hair curlers• Electric shaver
Home Appliances:
• Washing machine • Dish washer • Fridge• Kettle • Toaster• Freezer
Button hunting
• Ontological morphology of buttons
Research trip.
On the street
Filming with Cristian Suau
Research trip
FILMEntering the second hand shop
Filming with Cristian Suau
Research trip.
The small specialist music store
FILM
Filming with Cristian Suau
Blink - Malcolm Gladwell
IAT - Implicit Association Test
ON/OFF IAT test
ON OFF Washing machine
Dishwasher FridgeKettle
ToasterFreezer
IronVideo
CD playeriPod
Phone
result
ON OFF Washing machine Dishwasher Fridge
Kettle Toaster
FreezerVideo
CD playeriPod
phone
Weight on Control
Most of the time
ON
Most of the time
OFF Washing machine
Dishwasher Fridge
Kettle ToasterFreezer
IronVideo
CD playeriPod
Phone
The ON/OFF research
WEBSITE
• The worlds first ON OFF website to detect ON or OFF prejudice.
• Measures an individuals performance.
• Agregates and distributes findings to those who need to know (public).
Note: Timing could be added to this to detect the IAT.
Data collection Data distributionData store
The exhibition pieces• Two switch pictures• Conditioning energy from OFF to ON (between states)• User conditioning – contemplation between states (Consumption
and ecomony)
Switches and attractors
Surface Gallery Nottingham
ON/OFF RESEARCH FINDINGS
The conditioning of the ON button is visible in the public behaviour.
• Children are heavily drawn to computer, phone and console - recent research found thumbs used to push a door bell (24 years and under) every over uses pointing figure…
• Advocacy: More OFF switches in public life - .
