The art and science of wire framing

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Shashank Mehrotra, Business Head at BigRock talks about the art of wire framing to build websites at BigRock httpX 2013 Mumbai

Transcript of The art and science of wire framing

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WHAT’S COMMON TO BUILDING GREAT WEBSITES AND GREAT FILMS: LESSONS LEARNT FROM 3 YEARS OF MAKING BIGROCK TV FILMS

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SCRIPT

STORYBOARD

PRE-PRODUCTION

FILMING

POST-PRODUCTION

REQUIREMENTS/OBJECTIVES

WIREFRAME

VISUAL DESIGN

CODING

INTEGRATION/TESTING

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Wireframe (noun) A visual representation of the structure of a web page

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Storyboard (noun) a series of sketches or photographs showing the sequence of shots or images planned for a film

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LET’S EXPLORE 5 COMMON THEMES

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1. COMMUNICATION

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“The film opens on a row of factory workers wearing futuristic looking uniforms. They stand in front of a series of conveyor belts stamping dot.com and dot.net onto: a tailor with his sewing machine, a chocolatier, a doctor examining a patient, some mannequins wearing wigs, shoes, toothpaste, an architect, a Kathakali dancer, tea, ketchup bottles, a jewelry designer…as each object goes past.”

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LET’S SEE THE FINAL FILM

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WIREFRAMES SIMPLIFY COMMUNICATION With customers, coders, visual designers, QA, everyone, … Help sell – looks more ‘real’ than something on a piece of paper Reduce communication gaps Require less effort to digest / understand even for newbies

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2. REWORK

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Cut to footage of a woman chained to the temple stone pillars and screaming.

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Cut to footage of a man chained to the temple stone pillars and screaming

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WIREFRAMES EMBRACE REWORK … EARLIER Rework = the reality When do you want to discover what your users really want? Rework earlier = Less Cost = Projects that deliver on time

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3. STRUCTURE & FLOW

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Happy case

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Exception case

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WIREFRAMES LOCK DOWN USABILITY & FLOWS Identify problems with the logical flow of your website? What happens if I press this button? Map out happy case and sad case flow

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4. BLUEPRINTS FOR THE BUILDERS

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WIREFRAMES ARE BLUEPRINTS FOR TECHIES What will the database design look like? What backend components are required to enable this screen? What CSS / HTML components or form validations are needed?

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5. THE BEST OF THE BEST USE THEM

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WIREFRAMES ARE USED BY THE BEST TEAMS The top product designers & companies use them Clearly they are on to something? Experience shows they work

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CONCLUSION: WIREFRAMES ARE OUR FRIENDS And help us get things done faster, better, cheaper …

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http://www.smashingmagazine.com/2009/09/01/35-excellent-wireframing-resources/ http://www.onextrapixel.com/2009/07/15/the-importance-of-wireframes-in-web-design-and-9-tools-to-create-wireframes/ http://mashable.com/2010/07/15/wireframing-tools/ http://www.slideshare.net/hiteshmehta/importance-of-wireframe-in-web-design http://www.orbitmedia.com/blog/7-reasons-to-wireframe Inspired by Marty Kagan

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THANK YOU ALL FOR COMING Until next time …

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