Test
Transcript of Test
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TEST
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http://gothamschools.org/wp-content/uploads/2008/09/test.jpg
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EMPATHIZE
TEST
YOUR MINDSET: use your prototypes as a probe to continue to gain empathy for your users
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EMPATHIZE
TESTwhat new information do you have about
NEEDS?
what new information do you have about
how your SOLUTION
addresses that need?
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HOW TO TEST: let the user experience the prototype
set the scene for the new world with your prototype
give a short explanation to set context
act like a guide (not a lead)
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HOW TO TEST: observe the experience
capture what worked, and what didn’t work
see how people use and mis-use your prototype
listen > talk to give users a chance to interpret
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HOW TO TEST: engage the user
iterate on the fly to communicate learnings
ask specific, open-ended questions
remember: the user is the expert
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quotes & defining words
thoughts & beliefs
actions & behaviors
feelings & emotions
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