Tesco
21
A Presentation on “TESCO” Prepared By NILESH SEN Submitted to Prof. Laxman Rathore
description
Transcript of Tesco
APresentation on
“TESCO”
Prepared By NILESH SEN
Submitted toProf. Laxman Rathore
Name Tesco
Type Public LTD. Company
Traded as LSE:TSCO
Industry Retailing
Founded 1919(East London)
Founder Jack Cohen
Headquater England,UK.
Numbers of Locations
6351 Stores
Area Served Worldwide
Revenue 64.539 Billion Pounds
Employees 5,19,671.
Overview
Some Facts about Tesco
3rd Largest Retailer
Diversified in 1990
2nd Largest in terms of
profit
It’s Name
History Of Tesco
( From 1919 Till Today )
1919
•Founded Tesco in 1919
1924
•The first TESCO brand appeared
1929
•The first TESCO store was opened
1947
•TESCO was floated on LSE
1956
•The first self service store opened
1987
•TESCO completed its hostile take-over of the Hillard Chain
1994
•TESCO took over the supermarket chain William Low
1995
•TESCO introduced the Loyalty Club Card
1997
•On 21 March 1997 Tesco announced the purchase of the retail arm of Associated British Foods
2001
•In July 2001 Tesco became involved in internet grocery retailing in the USA when it obtained a 35% stake in Grocery Works.
2003
•The company launched a UK telecoms division
2004
•In January 2004 TESCO acquired Adminstore
2007
•TESCO was placed under investigation by the UK Office of Fair Trading (OFT)
2011
•Tesco launched a range of Tesco Venture Brands
2012
•Tesco re-launched its own brand Tesco value range as 'Tesco Everyday Value', with new packaging and recipes
Market share
Supermarket Market shareMarch 2012
+/- fromMarch 2011
Tesco 30.2% -0.4%
ASDA 17.9% 0.6%
Sainsbury's 16.6% 0.0%
Morrisons 12.3% 0.0%
The Co-operative Food 6.9% 0.4%
Values
The Tesco Values sit at the heart of our business and help us deliver our core purpose – to create value for customers to earn their lifetime loyalty.
Comparative Analysis
Tesco Carrefour
Kroger Wall-mart
Sainsbury
Revenue £64.539 billion
€81.271 billion
US$ 90.374 billion
US$ 446.950 billion
£22.68 Billion
Market Experience
1919 1958 1883 1962 1869
Sales per Store
Market penetration
Market Cap 24.4 BillionPonuds
Sales per Employee
12419 26660 20315
Net Profit
Comparative Analysis
Variables Tesco Carrefour Wall-mart Sainsbury
Revenue £64.539 billion
€81.271 billion
US$ 446.950 billion
£22.68 Billion
Market Experience
1919 1958 1962 1869
Sales per Store
Sales per Employee
12419 20315
Net Profit
Our Strategy
To grow the UK core
To be a creator of highly credited brand
To be an outstanding international retailer in store and online
To be as strong in everything we sell as we are in food
To grow retail services in all our market
To put our responsibilities to the communitieswe serve at the heart Of what we do
To build our team so that We create more values
Business Model
Our vision
Our vision is for Tesco “to be most highly valued by the customers we serve, the communities in which we operate, our loyal and committed staff and our shareholders; to be a growth company; a modern and innovative company and winning locally, applying our skills globally.”
Grocer Gold Awards
Carbon Disclosure Project
Business in the Community
FTSE4 Good
Dow Jones Sustainability Index
Environmental and community initiatives
Business charity awards
Five things Tesco got wrong
Shabby ShopsBranding Botch - Up
Big price drop flop
Forgetting about the food
Eyes on China
Around the World
UK
Malaysia
South Korea
Thailand Hungary Ireland
China India USA
Poland Slovakia Turkey
Tesco's UK store portfolio
THANK YOU
