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Ten Things I Wish We'd Known (a wholly incomplete guide to running a cloud business)
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Transcript of Ten Things I Wish We'd Known (a wholly incomplete guide to running a cloud business)
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Andy McLoughlin, Co-founderFollow me @bandrew
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Serve 100,000+ organizations
Content collaboration for government & enterprise
London, San Francisco, NYC, Washington DC
Founded 2006 in London. 175 staff across four offices in two countries.
Raised $40M in venture capital. Investors include Eden Ventures, Matrix Partners,
Jafco Ventures, DAG Capital, In-Q-Tel and Webex founder Subrah Iyar.
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Ten Things I Wish We’d Known
(a wholly incomplete guide to running a cloud business)
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Get the basics right1
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Launch early, monetize later
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If you’re not embarrassed by the first version of your product, you’ve launched too late. - Reid Hoffman“Stealth mode is for planes,
not companies. - RRW Commenter, circa 2009“
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Get smart on pricing3
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• If you can, pick a bad guy
Pick a villain4
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Focus5
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You’re building an ‘unsexy’ business
6(So deal with it)
(In almost all cases)
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Hire smart(and avoid the loyalty trap)
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Stay SaaSy8
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Head West9
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Perception = reality
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Things are never as good as they seem. But they’re never as bad, either.
– Alastair Mitchell, co-founder“
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Questions? Feedback? Hit me up @bandrew