Technology Marketing and the Best Use of Social Media (Slides)
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http://ITMarketingIdeas.com SUMMARY SLIDES: Your B2B technology marketing can get a boost from social networks, if you know which ones to use and how to use them. Copyright (C) SP Home Run Inc.
Transcript of Technology Marketing and the Best Use of Social Media (Slides)
SPHomeRun.com
Courtesy of the
Small Business Computer Consulting Blog
http://blog.sphomerun.com
Technology
Marketing and the
Best Use of
Social Media
Creative Commons Image Source: Flickr BUILDWindows
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Having Already
Conquered the
Hearts of
Consumers,
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Social Networks
Are Now Also
Increasingly in
Fashion for
Businesses
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Content is (Still)
King
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Social Networks
Only Work For You
as a Business if
You Put Content
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That is Valuable to
the Customers
You Want to
Attract
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The Best Content
Helps Your
Customers
in their Daily
Business Lives
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• Going Beyond
the Specific
Solutions
You Offer
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• Tackling Areas
Relating to
Running a
Business in Your
Customers’ Sector
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• Become the
“Go-to” Resource
for their Questions
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Which Social Media
Gives Which B2B
Results?
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LinkedIn is the
Social Media Site
Most Likely to
Work for B2B Tech
Marketing
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LinkedIn Does this
Because:
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• Active Groups
and the Possibility
to Invite People
Back to Your
Website
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• You Can
Demonstrate
Your Own
Thought
Leadership
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• Allows You to
Turn Cold Calls
into Warm Calls
for Sales
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However, the Other
Social Media have
their Advantages
as Well:
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• Facebook:
Massive
Membership and
Possibilities to
Multiply Contacts
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• Twitter: Targeted
Promotions & for
Listening to What
the Market is
Saying
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• YouTube &
SlideShare: Share
Multimedia
Content
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Have You Also
Tried New Social
Networks Like
Google+ or
Pinterest?
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Will They Replace
or Rather Enhance
Any of the
Social Media
Mentioned Above?
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Give Us Your
Views on Using
Social Media with
Technology
Marketing
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In the Comments
Section
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Download this
Free Special Report Now at
ITMarketingIdeas.com
Recommended Reading:
Top 10 IT Marketing Strategies
Copyright © SP Home Run Inc. All worldwide rights reserved.
SP Home Run is a registered trademark of SP Home Run Inc.
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