Techniques for Finding Patterns in Large Amounts of Data: Applications in Biology Vipin Kumar...
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June 15, 2006 Finding Patterns in Large Amounts of Biological Data 3 Why Data Mining? Commercial Viewpoint Lots of data is being collected and warehoused –Web data Yahoo! collects 10GB/hour –purchases at department/ grocery stores Walmart records 20 million transactions per day –Bank/Credit Card transactions Computers have become cheaper and more powerful Competitive Pressure is Strong –Provide better, customized services for an edge (e.g. in Customer Relationship Management)