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Microsoft BizTalk RFID in Real World Deployments

Connecting Movements in the Physical World to Enterprise Applications

Sudhir HasbeSr. Product ManagerMicrosoft Corporation

Session Code: 202

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Agenda

Industry TrendsProduct Discussion

Capabilities and PlansDemo

Connecting physical world events to enterprise applications

Case StudiesQ&A

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Supply Chain MegatrendsSupply Chain Performance

Supply Chain Collaboration

Sensory Supply Chains

Supply Chain Business Continuity

Demand-DrivenSupply Chains

Lean Supply Chains

China

Supply Chain Outsourcing

Low-Cost Country Sourcing

CEO and CFO want morefactual analysis83% of companies view supply chain as strategic by CEO78% view supply chain asstrategy enablerCollaboration importance continuesTechnology enablement improvesLean concepts and supply disruptions drive risk analysisGeographic dispersion continues

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A Connected EnterpriseRFID is a foundational technology enabler for visibility

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BizTalk ServerEvolution of a Platform

XML B2B EAI (partner adapters)Vertical B2B

BPMPartner Adapters

SOA/ESBAdaptersin BoxHostIntegration

SOA/ESB BPMExtend B2B (+EDI/AS2)

RFIDRFID

V5BizTalk Server

2006 R2

V4BizTalk Server 2006

V3BizTalk Server 2004

V2BizTalk

Server 2002V1

BizTalk Server 2000

500Customers

2,000Customers

4,000Customers

7,000Customers

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What Can Physical World Visibility Do For You?

Total asset trackingDefense suppliesContainer tamperingAnimal Tracking

Reduce internal theftReduce process errorsAvoid defensive merchandizingProduct verificationOrigin, transit verification

Shrinkage, Shrinkage, counterfeitcounterfeit

Security, Security, RegulationsRegulations

Shipping and Receiving Warehouse managementDistributionAsset management

Operational Operational EfficienciesEfficiencies

Supply Chain Supply Chain VisibilityVisibility

Inventory visibility in warehousesIn-transit visibility, asset trackingPallet, case levelItem, instance level

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RFID Mobility Scenario

Put Away

RFID Mobile

Picking

RFID Mobile + BTS RFID Server

Restocking/Finding Missing Cases

Troubleshooting/Remote Management Customer Checkout

RFID Mobile + BTS RFID Server

RFID Mobile

Inventory

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Enabling Widespread Adoption !!!

Lower Total Cost of Ownership (TCO)Make RFID Simple

Broad Plug and Play device supportReduce time to build solutions

Rich platform and tools for RFID solutionsRapid software development kit

Reduce deployment timeBackup/restore configurationsUpgrade firmware across all devices

Leverage our existing investments in systems/solutionsERP or other systems that are already deployedBusiness Intelligence Systems

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BizTalk RFID: Enterprise RFID in a box

Enable applications to work with a rich set of devices in a hardware-agnostic fashionServer and application services for interacting with devices and tag reads

From 96-bit quantities to business-relevant eventsManagement tools for devices and RFID business processesEnabling the People Ready Real Time Business

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Logical Overview

DistributionInventoryManufacturing Packaging Warehouse ReceptionQuality Assurance

Distributed ’edge’sites running BizTalk RFIDDistributed ’edge’sites running BizTalk RFID

Device LayerDevice LayerRFID fixed andRFID fixed and

mobile readersmobile readersBarcode scannersBarcode scannersPLCs, etc.PLCs, etc.

Physical LayerPhysical LayerRFID tags, barcodesRFID tags, barcodesBiometric systemsBiometric systemsEnvironmental sensors, etc.Environmental sensors, etc.

RFID and Sensor ServicesRFID and Sensor ServicesManage devices at the edge Manage devices at the edge Add context andAdd context and

turn raw events intoturn raw events intobusiness-process–relevant informationbusiness-process–relevant information

Interpret events at the edge throughInterpret events at the edge throughfilters, rules a alertsfilters, rules a alerts

Business IntelligenceBusiness IntelligenceBAM for Process BI BAM for Process BI SQL/SQL BI forSQL/SQL BI for

data analyticsdata analytics

Business ApplicationsBusiness ApplicationsConnect to multiple LOB appsConnect to multiple LOB appsOrchestrate business processOrchestrate business processApply business logic Apply business logic

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3 Pillars of BizTalk RFID

• Plug & Play

• Manage and Monitor Devices

• UHF, HF, LF, Active, RTLS, NFC and Sensor devices

• Real time Failover

• Integrates System Center Operations Manager

• Out of Box event handlers SQL, BRE, Web Services

• Integrates with BizTalk Server to leverage 25+ adapters

BPM, EDI, EAI capability

SOA platform

•.Net Based SDK

• Extendible Driver(DSPI) model to support varied devices

• Extend platform capabilities

• Build Rich RFID enabled applications

Developers & ISV

System Integrators

IT Operations Managers

Enterprise Manageability

Rich Integration Capability

Rich DevelopmentPlatform

13 Plant- SeattlePlant- Seattle

3 Pillars: Enterprise Manageability

BizTalk RFID

ReaderReader

ReaderReader

ReaderReader

PrinterPrinter

PrinterPrinter

PrinterPrinter

Plant - RaleighPlant - Raleigh

BizTalk RFID

ReaderReader

ReaderReader

ReaderReader

PrinterPrinter

PrinterPrinter

PrinterPrinter

DC - ChicagoDC - Chicago

BizTalk RFID

ReaderReader

ReaderReader

ReaderReader

PrinterPrinter

PrinterPrinter

PrinterPrinter

Corporate Office Corporate Office

System Center Operations Manager

Real time management events

ALERT

14 RFID ReadersRFID Readers

3 Pillars: Rich Integration Capability

RFID PrintersRFID Printers Sensor devicesSensor devices

BizTalk Server

Management and Operations

Business Rule Framework

Business to Business

IntegrationBusiness Activity

Monitoring

Messaging

Orchestration

Tools

BizTalk RFID

DSPI Layer

Event Queue

RFID Business Processes

WebService SQL

Server

MSMQ

FTP

25+ Adapters

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3 Pillars: Rich Development Platform for Developers

BizTalk RFID

Software Application

SQLDB

Custom Listener

DSPI Layer

Event Queue

RFID Business Processes

Web Service(WCF)

Custom Event Handler.NET Code

DB Listener

RFID ReadersRFID Readers RFID PrintersRFID Printers Other Sensor devicesOther Sensor devices

MSMQMSMQMSMQMSMQMSMQ

MSMQ Listener

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Runtime Architecture: An Inside Look

RFID Manager

RFID Printers

Items with Attached RFID Tags

Applications

Web Services

RFID Readers

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Connecting Physical world events to Enterprise systems

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Flow

BizTalk RFIDBizTalk RFID

Event PipelineEvent Pipeline

ReaderReader

ProvidProviderer

ReaderReader

ProviderProvider

ReaderReader

BizTalk ServerBizTalk Server

DatabaseDatabase

BRE BRE PolicyPolicyBRE BRE

PolicyPolicy

C# C# Custom Custom Event Event

HandlerHandler

C# C# Custom Custom Event Event

HandlerHandler

BTS BTS OrchestrationOrchestration

BTS BTS OrchestrationOrchestration

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Deployment Diagram

BizTalk RFID (Site 1)BizTalk RFID (Site 1)

Event PipelineEvent Pipeline

ReaderReaderProviderProvider

ReaderReader

ProviderProvider

ReaderReader

DatabaseDatabase

BizTalk Server(Central Site)BizTalk Server(Central Site)

BizTalk RFID (Site 2)BizTalk RFID (Site 2)

Event PipelineEvent Pipeline

ReaderReader

ProvideProviderr

ReaderReader

ProviderProvider

ReaderReader

BizTalk RFID(Site 3)BizTalk RFID(Site 3)

Event PipelineEvent Pipeline

ReaderReaderProviderProvider

ReaderReader

ProviderProvider

ReaderReader

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Core Partner Eco-System

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Partner Solutions on BizTalk RFID Available NowManufacturing – Supply Chain

Hospitality

Health Care, Airlines, Oil & Gas

Retail

Case Study: CHEP

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Chep: Video

Case Study: IGPS2nd Largest RFID deployment in USA

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Tracks assets in real time

Prevents losses and theft

Optimizes pallet use Enables accurate

invoicing Eases inventory

management

Embedded four radio frequency identifica-tion (RFID) tags in each pallet to ensure reliable RFID reads

Used BizTalk® RFID and other software from Microsoft and solution partner to build advanced RFID tracking solution

New company introduced all-plastic pallet pool to transportation industry

Needed to track and manage millions of valuable plastic pallets in real time across global supply chain

“RFID gives us a data-driven audit trail so we can track our assets and satisfy our customers.

The time-stamped data alone is far better than anything that has existed until now.”

Walter Kerr, Chief Information Officer, iGPS

Customer Case StudyiGPS : Transforming the Retail Pallet Pooling Industry

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The iGPS SolutionPallet Pool for Major RetailersRFID Tags EmbeddedEnd-to-End Solution

Retail StorePallet Manufacturer Retail Supplier

Retail Regional DC

Retail Pallet Depot

• XAM RFID Portal

• Retailer RFID Portal

Customer Case StudyiGPS : Transforming the Retail Pallet Pooling Industry

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RFID Readers RFID Readers RFID Reader Mobile

External WMS, ERP

Central Server

Edge Server Edge ServerEdge Server

Excel 2007

Windows Mobile 5.0

Customer ERP

iGPS HQ

Facilities & Partners

Customer Case StudyiGPS : Solution Topology

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iSUM Deployments

Deployments

4/2007 - Central & 2 Sites

6/2007 - 6 Sites

9/2007 - 15 Sites

12/2007 - 30 Sites

Q1 2008 > 50 Sites

TBH

M Allen

TBH

D Ray

Today: >2,000,000 transactions/month

Q2 2008: >10,000,000 transactions/month

Case Study: Blue C SushiRFID is for everyone !!!

Blue C Sushi: Profile

Hip, fast growing, high-tech,restaurant chain

Established in 20033 Seattle area locations ~50 employeesKaiten Style Sushi

Currently >3K Kaiten StyleSushi restaurants in JapanFood is presented anddelivered on a conveyor beltColor and quantity of plates determines customer bill

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Enhanced qualitycontrol for chefsImproved customer service with more-accurate tallies of billsStrong platform for adding features, suchas business intelligence reporting

Deployed customsolution using Microsoft® BizTalk® Server RFID technology and RFIDtags embedded in platesAlso uses MicrosoftSQL Server™ 2005 to collect inventory and purchase data

Restaurant sought a technology solutionthat could enhance the quality of its food and provide insight into inventory and customer buying habits Solution needed to be both innovative and cost-effective

Sushi restaurant enhances quality control andcustomer service using RFID technology

“We believe this technology is going to help us continue bringing customers in and helping our business grow.”

James Allard, Owner, Blue C Sushi

Blue C Sushi RFID Process Flow

Plate is Plate is CommissionedCommissioned

Menu itemMenu itemAssigned to plateAssigned to plate

Plate put Plate put On beltOn belt

Belt reads Belt reads PlatesPlates

InstructionsInstructionsProvidedProvidedTo chef(s)To chef(s)

Chef Chef activityactivity

Summary

Microsoft is bringing RFID to everyoneRFID is not limited to supply chain

Few e.g.: payment processing, banks, toll booths, employee cards etc…If it moves it can be trackedThink out side the box for RFID applications

BizTalk RFID is your platform to build rapid RFID applications

Think how you can change world, organization or life with RFID

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Microsoft BizTalk RFIDMicrosoft BizTalk RFID http://www.microsoft.com/rfid http://www.microsoft.com/rfid

Microsoft BizTalk ServerMicrosoft BizTalk Server http://www.microsoft.com/biztalk/default.mspx http://www.microsoft.com/biztalk/default.mspx

Community ForumsCommunity Forumshttp://forums.microsoft.com/MSDN/default.aspx?http://forums.microsoft.com/MSDN/default.aspx?

ForumGroupID=398&SiteID=1ForumGroupID=398&SiteID=1

Links

BlogsBlogshttp://blogs.msdn.com/sudhir, http://blogs.msdn.com/biztalkrfid http://blogs.msdn.com/sudhir, http://blogs.msdn.com/biztalkrfid

TechNet Online: Documentation & Help TechNet Online: Documentation & Help http://technet.microsoft.com/en-us/library/bb749758.aspxhttp://technet.microsoft.com/en-us/library/bb749758.aspx

SamplesSampleshttp://msdn2.microsoft.com/en-us/biztalk/bb608378.aspx http://msdn2.microsoft.com/en-us/biztalk/bb608378.aspx

Installation GuidesInstallation Guideshttp://www.microsoft.com/downloads/details.aspx?FamilyID=df2e8a88-fb23-49a4-http://www.microsoft.com/downloads/details.aspx?FamilyID=df2e8a88-fb23-49a4-

9ac7-d17f72517d12&DisplayLang=en 9ac7-d17f72517d12&DisplayLang=en

CHM, Performance white paper, Tutorial Files CHM, Performance white paper, Tutorial Files http://www.microsoft.com/downloads/details.aspx?FamilyID=22b2e8d9-8cda-http://www.microsoft.com/downloads/details.aspx?FamilyID=22b2e8d9-8cda-44f8-8f4e-b372c7660989&DisplayLang=en 44f8-8f4e-b372c7660989&DisplayLang=en

Track Resources

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© 2008 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS,

IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.