TechComm 2.0: What You Need To Know
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Transcript of TechComm 2.0: What You Need To Know
techcomm 2.0 what you need to know
presented by Scott Abel, The Content Wrangler, Inc.
scott abelnightclub dj, investigative reporter, technical
writer, trouble-maker, entrepreneur, evangelist
Tampa, Amsterdam, Indianapolis, New York City, San Diego, Key West
advocate for changetechnical writing skills are easy to duplicate;
user expectations are changing faster than we are
blogs, user-generated content, handhelds, virtual worlds, podcasts, geospatial positioning
what’s your difference?Microsoft Word mastery does not adequately differentiate;
neither do good grammar, correct punctuation, nor smooth segues
future-proof careerhighly sought after skills, easily transferable to other areas of business;
skills must provide positive impact throughout your organization
in demand skillsinformation architecture, interaction design, modular content creation, localization and translation, document design, standards knowledge
document engineerdocuments were only interfaces for people;
documents are now interfaces to business services and processes
changing expectationslook outside of technical communication for examples;
user expectations are changing MUCH faster than we are
mobile devicesportable, powerful, and personalized;
handheld devices have changed user expectations
web 2.0leverages the internet as an operating system to deliver
service; helps users “do stuff”
playable searchallows users to find and play multimedia
content from within a web browser
seeqpodhelps you find and listen to music almost instantaneously; it also works for videos
jotthelps you remember what you don’t want to forget;
audio in, text out
tape failureno more guessing what website users like;
watch them use your site and make changes based on real user experiences
taggingtagging helps us stay organized;
sharing tags helps us help others quickly;what we tag can help improve documentation
mashupslooking at content from all angles helps us make meaningful decisions; combining content makes
content accessible in meaningful ways
QuickTime™ and aTIFF (Uncompressed) decompressor
are needed to see this picture.
Exhibitmashup that allows users to sort, filter, and visualize
content in various ways without a database
web 2.0syndication allows users to remix content;
structured content makes it possible
yahoo! pipessyndication allows users to remix content;
structured content makes it possible
really simple syndicationan XML standard;
provides structure and semantic value to content
publish/subscribeextends the reach of content;
users reuse content in unlimited ways
publishwrite it once and let go of control;
content is both human and machine readable
subscribeservices provide relevant information, delivered how,
when, and where users want it
hosted softwareonline office applications are exploding in popularity; open standards and
ease of use drive adoption; offline access now available
XML word processors97% of the world uses MS Word;
XML word processors provide familiar interface
blogstwo new blogs are created every second of every day
wikisweb-based collaboration tools that support user-generated content;
users can consume, create, correct, corrupt, and cut content
wiki toolsthere are many available (free to expensive)
wikis for documentation?
wikis are being used to create documentation;there’s even a wiki based on DITA
podcastsanyone can create bad audio faster than ever!
user-generated content
users are creating their own documentation whether you want them to or not
video documentationuser expectations are changing; are you?
QuickTime™ and aTIFF (Uncompressed) decompressor
are needed to see this picture.
they’re doing it, nowvideo jug, expert village, sclipo, 5min, viewdo,
teacher tube, youtube howto
social networksnetwork effects; users share with one another in
uncensored online communities
QuickTime™ and aTIFF (Uncompressed) decompressor
are needed to see this picture.
for additional informationcontact Scott Abel at TheContentWrangler.com317.466.1840 scottabel [at] mac [dot] com
www.meetingwizard.comwww.jott.comwww.simile.mit.eduwww.pandora.comwww.slideshare.netwww.confabb.comwww.del.icio.uswww.structuredblogging.orgwww.microformats.orgwww.edgio.comwww.pipes.yahoo.comwww.docs.google.comwww.plazes.comwww.twitter.comwww.tapefailure.com
Save time. Arrange meetings in a snap -->Create “to do” lists with your cell phone -->Provide differing views of your content -->Create/share personalized radio station -->Find/rate/reuse slide show presentations -->Find a conference; rate events/speakers -->Tag content so you/others can find it later -->Create structured content using a blog -->Standards for popular content types -->Syndicate classifieds from your blog -->Mashup RSS feeds and create new ones -->Collaborate on spreadsheets/documents -->Tell others where you are/find others -->Tell others what you’re doing right now -->Watch videos of how users use your site -->
Web 2.0 sites of interest