Tech Cocktail
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17-Sep-2014 -
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Transcript of Tech Cocktail
Downtown Project
CollisionsCommunityCo-Learning
Slide 2
Zappos.com
http://media.glassdoor.com/m/7b/2c/00/f6/entrance-to-the-zappos-com-headquarter-office-in-henderson-nv-photo-by.jpg
Slide 3
Las Vegas City Hall
http://brandonwiegand.com/wp-content/uploads/2010/11/Zappos-City-Hall.jpg
Slide 4
Las Vegas City Hall
Slide 5
Las Vegas City Hall
Slide 6
Nike
http://standardatl.com/home/wp-content/uploads/2010/07/Nike_Campus_Tour_01.jpg
Slide 7
http://static.panoramio.com/photos/original/400729.jpg
Slide 8
Apple
http://www.techzek.com/wp-content/uploads/2011/09/apple_campus-1.jpg
Slide 9
Doggy Day Care
http://www.adogsdayout.com/Pix_Overhead_View_ADDO_7-31-08.JPG
Slide 10
NYU Campus
http://www.adogsdayout.com/Pix_Overhead_View_ADDO_7-31-08.JPG
Slide 11
Downtown Vegas - Fremont East
http://www.eatinglv.com/wordpress/wp-content/gallery/odettedowntown/chinatown-038-large.jpg
Slide 12
Downtown Vegas - Fremont East
http://www.lucyvegas.com/sites/default/files/griffin5.jpg
Slide 13
Downtown Vegas - Fremont East
Slide 14
Downtown Vegas - Fremont East
http://roadjournals.viamagazine.com/wp-content/uploads/2011/05/The-Beat-Coffeehouse.jpg
Slide 15
Delivering Happiness - What’s Next?
Clothing
Customer Service
Company Culture
Slide 16
Delivering Happiness - What’s Next?
Clothing
Customer Service
Company Culture
Community
Slide 17
DOWNTOWN PROJECT - $350M
$ 50M – Small businesses
$ 50M – Tech Startups
$ 50M – Education, Arts, Culture
$200M – Real Estate
Slide 18
DOWNTOWN PROJECT GOALS
Slide 19
DOWNTOWN PROJECT GOALS
Live/Work/Play – Walking Distance
Slide 20
DOWNTOWN PROJECT GOALS
Live/Work/Play – Walking Distance
The Most Community-Focused Large City in the World
Slide 21
DOWNTOWN PROJECT GOALS
Live/Work/Play – Walking Distance
The Most Community-Focused Large City in the World
The Co-Learning and Co-working Capital of the World
Slide 22
ROI vs. ROC
Instead of maximizing short-term ROI (Return On Investment)…
Slide 23
ROI vs. ROC
Instead of maximizing short-term ROI (Return On Investment)…
We focus on maximizing long-term ROC
Slide 24
ROI vs. ROC
Instead of maximizing short-term ROI (Return On Investment)…
We focus on maximizing long-term ROC (Return On Community)
Slide 25
ROI vs. ROC and ROL
Instead of maximizing short-term ROI (Return On Investment)…
We focus on maximizing long-term ROC (Return On Community)and institutionalizing ROL
Slide 26
ROI vs. ROC and ROL
Instead of maximizing short-term ROI (Return On Investment)…
We focus on maximizing long-term ROC (Return On Community)and institutionalizing ROL(Return On Luck) – Accelerating Serendipity
Slide 27
THE BIG BET
Accelerating Collisions, Community, and Co-Learning
Slide 28
THE BIG BET
Accelerating Collisions, Community, and Co-Learning
…will lead to…
Happiness, Luckiness,Innovation, and Productivity
Slide 29
DOWNTOWN PROJECT - $350M
$ 50M – Small businesses
$ 50M – Tech Startups
$ 50M – Education, Arts, Culture
$200M – Real Estate
Slide 30
$50M – Small Businesses
Slide 31
$50M – Small Businesses
Criteria
Slide 32
$50M – Small Businesses
Criteria Owner Operated - Passionate
Slide 33
$50M – Small Businesses
Criteria Owner Operated - Passionate Helps Build Community
Slide 34
$50M – Small Businesses
Criteria Owner Operated - Passionate Helps Build Community Execution Ability
Slide 35
$50M – Small Businesses
Criteria Owner Operated - Passionate Helps Build Community Execution Ability Sustainable
Slide 36
$50M – Small Businesses
Criteria Owner Operated - Passionate Helps Build Community Execution Ability Sustainable Unique or First or Best at
Something
Slide 37
$50M – Small Businesses
Criteria Owner Operated - Passionate Helps Build Community Execution Ability Sustainable Unique or First or Best at
Something Story-worthy
Slide 38
Natalie
Slide 39
Natalie
Slide 40
Natalie
Slide 41
Natalie
Slide 42
Natalie
Slide 43
Natalie
Slide 44
Check Cashing
http://www.vegaschatter.com/files/100501/checks_cashed..jpg
Slide 45
Check Cashing
Slide 46
Sarah
Slide 47
Sarah
Slide 48
Sarah
Slide 49
Shipping Containers
http://images03.olx.com/ui/8/84/18/1280992807_108377618_4-cargo-containers-40ft-20-ft-For-Sale.jpg
Slide 50
Shipping Containers
Slide 51
Shipping Container Park
Slide 52
Shipping Container Park
Slide 53
Shipping Container Park
Slide 54
Shipping Container Park
Slide 55
Shipping Container Park
Slide 56
Bike Sharing
Slide 57
$50M – Tech Startups
http://img-s.foursquare.com/pix/EN1ZIL0JC5HTCZYD0PW41SWQYJHURTD204ZFZYBFGPM3F5JS.jpg
Slide 58
$50M – Tech Startups
http://timenerdworld.files.wordpress.com/2011/12/romotivefinal.jpg?w=576
Slide 59
The City as a Startup
http://bostinno.com/wp-content/uploads/2011/10/startup-sign.png
Slide 60
$50M – Startups
http://www.shebytes.com/wp-content/uploads/2011/12/venture-for-america-12-12-11.jpg
Slide 61
$50M – Education, Arts, Culture
http://blogs.middlebury.edu/internship/files/2011/01/teach4America1.jpg
Slide 62
$50M – Education, Arts, Culture
http://blogs.middlebury.edu/internship/files/2011/01/teach4America1.jpg
Slide 63
$50M – Education, Arts, Culture
http://blogs.middlebury.edu/internship/files/2011/01/teach4America1.jpg
Slide 64
$50M – Education, Arts, Culture
http://blogs.middlebury.edu/internship/files/2011/01/teach4America1.jpg
Slide 65
$50M – Education, Arts, Culture
http://www.vegasnews.com/wp-content/uploads/3_2_12_burn_vegas_kabik-131-9-588.jpg
Slide 66
$50M – Education, Arts, Culture
http://mikerossart.net/images/mikeross_enter.jpg
Slide 67
$50M – Education, Arts, Culture
Slide 68
Slide 69
Slide 70
$200M – Real Estate
http://ecx.images-amazon.com/images/I/510Ph%2BqMw-L.jpg
Slide 71
WHEN CITIES DOUBLE IN SIZE…
Productivity and innovation per resident increases by 15%
(But not true for companies)
Accelerate serendipity -> Accelerate learning -> Accelerate productivity and innovation
Slide 72
3 INGREDIENTS FOR SERENDIPITY
1. Residential density of 100 residents/acre
2. Street-level activity for residents to collide
3. Culture of openness, collaboration, creativity, and optimism
Slide 73
HOW TO ACCELERATE LEARNING & INNOVATION
Maximize serendipitous interactions
Density in the office
Density in the city
Collisions vs. convenience
Slide 74
Las Vegas City Hall
http://brandonwiegand.com/wp-content/uploads/2010/11/Zappos-City-Hall.jpg
Slide 75
DIFFERENT GROUPS COLLIDING
1. 2000 Zappos employees2. 1000 Teach For America corp members
and alumni3. Tech Startup Community4. Small Business Community5. Art and Music Communities6. Other Passion Communities7. Local Residents
Slide 76
LEARNING FROM ZAPPOS & COWORKING…
Culture is to a Company
Slide 77
LEARNING FROM ZAPPOS & COWORKING…
Culture is to a Companyas
Community is to a City
Slide 78
LEARNING FROM ZAPPOS & COWORKING…
Culture is to a Companyas
Community is to a CityValues
InnovationSerendipity
ParticipationUpward Mobility
Attracting Startups and the Creative Class
Slide 79
Our Secret Weapon
http://static3.vipasuite.com/resources/dyn/images/459355w783h429s185b/_fn/ogden-3.jpg
Slide 80
LEARNING FROM TED, SUMMIT SERIES, SXSW, BIF…
Curated ContentSerendipity
LearningConnectionsCommunity
Slide 81
Downtown Vegas Every Day
Curated ContentSerendipity
LearningConnectionsCommunity
Slide 82
Fremont St. & Las Vegas Blvd.
Slide 83
Fremont St. & Las Vegas Blvd.
Slide 84
Fremont St. & Las Vegas Blvd.
Slide 85
Fremont St. & Las Vegas Blvd.
Slide 86
Fremont St. & Las Vegas Blvd.
Slide 87
Fremont St. & Las Vegas Blvd.
Slide 88
Fremont St. & Las Vegas Blvd.
Slide 89
Fremont St. & Las Vegas Blvd.
Slide 90
Fremont St. & Las Vegas Blvd.
Slide 91
Fremont St. & Las Vegas Blvd.
Slide 92
Downtown Vegas Monthly Cadence
Slide 93
Downtown Vegas Monthly Cadence
Week 1 – First Friday Week
Slide 94
Downtown Vegas Monthly Cadence
Week 1 – First Friday WeekWeek 2 – Tech Week
Slide 95
Downtown Vegas Monthly Cadence
Week 1 – First Friday WeekWeek 2 – Tech Week
Week 3 – Fashion Week
Slide 96
Downtown Vegas Monthly Cadence
Week 1 – First Friday WeekWeek 2 – Tech Week
Week 3 – Fashion WeekWeek 4 – Catalyst Week
Slide 97
Fashion Incubator – Stitch Factory
Slide 98
Fashion Incubator – Stitch Factory
Slide 99
Return On Collisions (ROC)
What is the value of a resident that is out and about in the community?
Slide 100
Return On Collisions (ROC)
What is the value of a resident that is out and about in the community?
3-4 hours/day
Slide 101
Return On Collisions (ROC)
What is the value of a resident that is out and about in the community?
3-4 hours/dayx 7 days/week
Slide 102
Return On Collisions (ROC)
What is the value of a resident that is out and about in the community?
3-4 hours/dayx 7 days/week
x 40 weeks/year
Slide 103
Return On Collisions (ROC)
What is the value of a resident that is out and about in the community?
3-4 hours/dayx 7 days/week
x 40 weeks/year= 1000 “collisionable” hours/year
Slide 104
Jake – Flint and Tinder
http://images.fastcompany.com/upload/inline-Made-In-The-USA-Flint-And-Tinder-Undies-And-You-Will-Love-It-b.jpg
Slide 105
Jake – Flint and Tinder
Slide 106
Return On Collisions (ROC)
What is the value of a purposeful visitor that contributes to community?
Slide 107
Return On Collisions (ROC)
What is the value of a purposeful visitor that contributes to community?
12 hours/day
Slide 108
Return On Collisions (ROC)
What is the value of a purposeful visitor that contributes to community?
12 hours/dayx 7 days/week
Slide 109
Return On Collisions (ROC)
What is the value of a purposeful visitor that contributes to community?
12 hours/dayx 7 days/week
x 12 weeks/year
Slide 110
Return On Collisions (ROC)
What is the value of a purposeful visitor that contributes to community?
12 hours/dayx 7 days/week
x 12 weeks/year= 1000 “collisionable” hours/year
Slide 111
Return On Collisions (ROC)
“Subscribe” toDowntown Vegas
Slide 112
Return On Collisions (ROC)
1. 100 residents per acre
2. Street-level activity for residents to collide
3. Culture of openness, collaboration, creativity, and optimism
Slide 113
Return On Collisions (ROC)
1. 100 residents per acre
Slide 114
Return On Collisions (ROC)
1. 100,000
Slide 115
Return On Collisions (ROC)
1. 100,000 “collisionable”
Slide 116
Return On Collisions (ROC)
1. 100,000 “collisionable” community
Slide 117
Return On Collisions (ROC)
1. 100,000 “collisionable” community hours
Slide 118
Return On Collisions (ROC)
1. 100,000 “collisionable” community hours per
Slide 119
Return On Collisions (ROC)
1. 100,000 “collisionable” community hours per acre
Slide 120
Return On Collisions (ROC)
1. 100,000 “collisionable” community hours per acre per
Slide 121
Return On Collisions (ROC)
1. 100,000 “collisionable” community hours per acre per year
Slide 122
Return On Collisions (ROC)
1. 100,000 “collisionable” community hours per acre per year
2.3 collisionable hours per square foot
per year
Slide 123
OUR BIG BET… 3 Guiding Principles
Accelerate:1.Collisions2.Community3.Co-Learning
And everything else will fall into place…(productivity, innovation, growth, happiness)
What will people say about downtown?
Slide 124
Slide 125
ZAPPOS, DELIVERING HAPPINESS, DOWNTOWN PROJECT
Slide 126
50% of Humans Live in Cities
http://ecx.images-amazon.com/images/I/510Ph%2BqMw-L.jpg
Slide 127
75% Will Live In Cities in Our Lifetime
http://ecx.images-amazon.com/images/I/510Ph%2BqMw-L.jpg
Slide 128
The 4-Minute Mile
Slide 129
The 4-Minute Mile
http://en.wikipedia.org/wiki/File:Iffley_Road_Track,_Oxford_-_blue_plaque.JPG
Slide 131
A great
brand
is a story that never stops unfolding.
Slide 132
A great
brandcompany
is a story that never stops unfolding.
Slide 133
A great
brandcompanycity
is a story that never stops unfolding.
Slide 134
A great
brandcompanycitycommunity
is a story that never stops unfolding.
Slide 135
Thank you!
For a copy of this presentation:
For more information:
www.DowntownProject.com
Slide 136
http://www.youtube.com/watch?v=AF4f3l4a4_A