13 July 2007

TCS Oracle Practice Overview & Strategy

Raj Agrawal

Enterprise Solutions Practice – Oracle & CRM

TCS Oracle Global Alliance Summit FY08

213 July 2007

TCS Overview

• TCS was established in 1968 • FY07 revenue of USD 4.3 billion (from USD 2.97 billion in FY06) • Over 85,000 employees• 1st Company in the world to be assessed at Level 5 for integrated enterprise-

wide CMMI and PCMM• Global presence: Operations in 50 countries, 150 offices in 39 countries. 79

Delivery Centres in 16 countries• Global Workforce: Non Indian nationals comprise 9.6% of our workforce in FY07• Superior Client Relationships: 7 out of Top 10 Fortune 500 US Companies. 49 of

the Top 100 Fortune 500 US Companies• First and Largest software R&D centre in India• Integrated Full Services Offerings – IT, GCP, Infra, EIS, BPO• Unmatched Breadth and Depth in Business Space – 10 Industries• Delivery Excellence, GNDM & Experience Certainty

313 July 2007

Fact Sheet – Oracle and CRM

• 600 + Projects (last three years)

• US $ 220 Million in Revenue (FY07)

• 100+ Active Clients

• 4000+ Consultants

• 8 Centers of Excellence

• 300 + Projects (last three years)

• US $ 110 Million in Revenue (FY07)

• 50+ Active Clients

• 1200+ Consultants

• 3 Centers of Excellence

Oracle (All Apps w/o CRM) CRM (All Oracle Products)

413 July 2007

Growth Strategies

• Functional thought leadership through investments in Marketing, Sales, Service & Support, Human Capital and Financial Accounting CoEs

• Deeper Vertical Industry Focus- Vertical-specific frameworks and solutions - Vertically aligning with TCS IPs

• Increase solution and innovation investments along with market and analyst visibility

• Develop early expertise in emerging areas/products- CRM areas - ICM, CDH, Loyalty- ERP/Apps areas - Glog, Demantra, Metasolv, Retail/Retek, SPL- Tech - Middleware, SDP

• Increase Focus on SoA and Oracle Middleware

• Increase and verticalize dedicated Oracle sales team and Account Planning

• Grow in global delivery expertise in emerging markets (China, Latin America)

513 July 2007

Top 5 Partnership Challenges with Oracle

•Lack of direct Oracle Sales team interactions– Executive Sponsorship– Geography Head Meetings & Reviews

•Services Business Commitment from Oracle in the right market segment

•Strategic involvement in Oracle product lifecycle and roadmap

•Slow and hierarchical decision making with GTM, Accounts lock-ins

•OCS Conflicts

613 July 2007

Collaboration Areas – By Industry, Horizontal & Technology

In Progress

• Life Sciences & Healthcare

• Travel, Transport & Hospitality

• Utilities

Initial

• Manufacturing – Automotive, MES

• Telecom

Verticals of Interest

• Retail

• Insurance

• BI & Analytics

• Middleware

• AIA

• Fusion Applications

• BPO

• R&D

713 July 2007

Oracle - SolutionsReleased Solutions

1. Campus Management

2. Dairy Industry

3. EU VAT

4. Integration of FNS with Financials

5. Paper and Pulp

6. Paints and Ink

7. Public Works Department

8. Subscription Management

9. Workforce Management

Solutions under Progress

1. Dealer Management

2. Integrated Ports

3. Integrated Hospital Management

4. Safety in a Capsule

Solutions in Pipeline

1. Airline Revenue Accounting

2. Critical Path Accelerator

3. Integrated Insurance

4. 5PL

813 July 2007

CRM - Solutions

Solutions Funnel – planned solutions1. Incentive Compensation Management2. Loyalty Management – Airlines and Retail3. CDI for BFS, Telecom4. POS Optimization for TME vertical5. Customer Service Channel optimization6. Data Security and Privacy Management

Released Solutions1. Intelligent Inbound Customer Marketing2. Trade Promotions Optimization 3. Call Center Analytics4. Integrated Customer Data Management5. Pre-paid Telecom Customer Care6. Customer web self-service7. Insurance Advisory Relationship Management8. Pharma Sales Plus

Solutions in-progress1. Automotive Collaboration

2. Citizen Data Hub

3. Subscription Management

4. Handheld solution on Symbian platform

13 July 2007

Thank You

5 February 2007