The John E. Anderson Graduate School of Management at UCLA

Targeting New and Innovative Markets

The Anderson School at UCLA

The John E. Anderson Graduate School of Management at UCLA

Executive Education Programsfor Under-represented Groups

The African American Leadership Institute

The Women’s Leadership InstituteThe Latino Leadership InstituteThe LGBT Leadership Institute

The John E. Anderson Graduate School of Management at UCLA

Program Need

Research of UCLA faculty member William Ouchi.

Retention and development of high-performing executives.

Need for networking, peer groups, and role models

The John E. Anderson Graduate School of Management at UCLA

Leadership Program Content

Common session topics include:– Issues of power in the workplace– Leadership roles and profiles– Negotiation and communication– Internal entrepreneurship through the

creative use of new ideas and initiative– Mentoring and networking

The John E. Anderson Graduate School of Management at UCLA

Leadership Program Content

Unique session topics include:– Life Stages and Women’s Career Development– Marketing to the Latino or African American community– Trust and alliances for LGBT managers– Career management and mentoring for African

Americans– Mosaic of the coming out strategies for LGBT– Work Life Balance for Women

The John E. Anderson Graduate School of Management at UCLA

Targeting the Market

Executive education buyers and diversity program buyers often are different

Affinity groups within large corporations often are seeking education opportunities

Alliance with associations of executives of color, female executives, or minority executives

The John E. Anderson Graduate School of Management at UCLA

Why UCLA?

UCLA embraces diversity of gender, race, color, and sexual orientation.

Faculty research and leadership in these areas Los Angeles is one of the most diverse cities

in the U.S. We took the risk.

The John E. Anderson Graduate School of Management at UCLA

Open Programs tough to sell in weaker economy; move to consortium model

Custom Program doors opened, and remain open: PepsiCo, NAMIC, IBM

Our Experience: The Business Case

The John E. Anderson Graduate School of Management at UCLA

The UCLA Leadership Suite

Questions ?