Target Audience Profile and Mission Statement
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Target Audience Profile: The target audience for my school magazine ‘Sixth Form Monthly’ will be school students in years twelve and thirteen. They will be high achieving individuals who aim to achieve the best they can in school. When they get in from school they like to revise and catch up on work set. After this they like to set some time aside for doing something they enjoy, like watching movies or talking to their friends. At weekends they have a part time job they go to in order to earn money and have something to put on their CV. With the money they save they aim to buy a car in order to travel more freely and have a wider variety of jobs they can apply for. Spending time with friends is very important to them, and although sometimes they struggle with balancing both free time with school work they usually manage to keep on top of things. They like to use extra resources which help them with work, and would find a school magazine useful for this as it would directly apply to the and hopefully help them with not only their educational needs, but their need for relaxing and having fun on top of this. In addition to this they would like to find out different jobs and opportunities which will be available to them beyond sixth form. Mission Statement: ‘Sixth Form Monthly’ is a magazine aimed at both males and females aged 16-18 years old, and is to provide students with extra help and guidance in order to help them improve academically and socially. The information distributed within the magazine aims to help them with issues they may be facing in order to help them feel more in control and therefore less stressed. The problems that student’s face will be directly addressed, for example exam pressure, deadlines, and keeping a balance between work and free time as this is a common issue among students, so being able to read about I will help them overcome it. This magazine promises to help readers feel confident and in control and will prepare them for their life beyond sixth form.
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Transcript of Target Audience Profile and Mission Statement
Target Audience Profile:
The target audience for my school magazine ‘Sixth Form Monthly’ will be school students in years twelve and thirteen. They will be high achieving individuals who aim to achieve the best they can in school. When they get in from school they like to revise and catch up on work set. After this they like to set some time aside for doing something they enjoy, like watching movies or talking to their friends. At weekends they have a part time job they go to in order to earn money and have something to put on their CV. With the money they save they aim to buy a car in order to travel more freely and have a wider variety of jobs they can apply for. Spending time with friends is very important to them, and although sometimes they struggle with balancing both free time with school work they usually manage to keep on top of things. They like to use extra resources which help them with work, and would find a school magazine useful for this as it would directly apply to the and hopefully help them with not only their educational needs, but their need for relaxing and having fun on top of this. In addition to this they would like to find out different jobs and opportunities which will be available to them beyond sixth form.
Mission Statement:
‘Sixth Form Monthly’ is a magazine aimed at both males and females aged 16-18 years old, and is to provide students with extra help and guidance in order to help them improve academically and socially. The information distributed within the magazine aims to help them with issues they may be facing in order to help them feel more in control and therefore less stressed. The problems that student’s face will be directly addressed, for example exam pressure, deadlines, and keeping a balance between work and free time as this is a common issue among students, so being able to read about I will help them overcome it. This magazine promises to help readers feel confident and in control and will prepare them for their life beyond sixth form.
