Target Audience for 3 Sub Genres of Horror.

Identify Target Audience

• Class/status• Age• Race• Location• Gender

Why is it important for films to have a target audience?

• So they know who he film is aimed towards specifically.• Make the film suitable for the target audience. Don’t wont

blood and gore in a children's film.• The film will be more successful as all the features will only be

aimed towards its specific audience.

Slasher HorrorExample of Slasher Horror•Nightmare on Elm Street•Scream•The Hills Have Eyes

Firstly the age of the Slasher horror genre would be 15-45 years of age, this because typically Slasher horror films are mainly based on ray serial killers so it wouldn’t be suitable for children. Secondly the class of the target audience would be middle/lower as most settings in Slasher Horrors are in common places such as old houses, schools or neighbourhoods. Also most characters within Slasher Horror from the Protagonist to the Antagonist are normally middle class characters, so the audience will be able to relate.

Zombie HorrorExamples of Zombie Horror• 28 Weeks Later• Zombieland• Dawn of the DeadThe target audience for zombie horror is around the ages of

17+ due to the gore and would not be subtitle for ages below 17. this is because of the extreme violence and gore used within this horror genre. The main purpose for zombie horror is to feel the experience of a world disaster.

Comedy HorrorExamples of Comedy Horror• Shaun of the Dead• Eight Legged Freaks• Tucker & Dale Vs EvilThe target audience for comedy horrors will be aged between 15+, this

is because they will be able to handle the jump scares and understand most of the jokes. All classes will generally watch these films as they are able to entertain everybody. Both genders will be attracted to comedy horrors as its main purpose it to make the audience laugh.