Target
description
Transcript of Target
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TARGET CORPORATIONTeam Invictus
Josie Clark
Chris Hirschman
Arlene Padilla
Kathy Ring
Esther Vittini
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65 Billion in Sales30 Million Guest
350,000 Employees1767 Stores
http://video.cnbc.com/gallery/?video=1735433226#eyJ2aWQiOiIzMDAwMDIxMDAyIiwiZW5jVmlkIjoiTG40ZCtTS0RYcGxYU2Ura2xWODcyQT09IiwidlRhYiI6ImluZm8iLCJ2UGFnZSI6IiIsImdOYXYiOlsiXHUwMGEwTGF0ZXN0IFZpZGVvIl0sImdTZWN0IjoiQUxMIiwiZ1BhZ2UiOiIxIiwic3ltIjoiIiwic2VhcmNoIjoiIn0=
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Experience
Philosophy
Marketing
Business Model
Rowley, L. (2003). On Target: How the World's Hottest Retailer Hit a Bull's-Eye
Innovators
http://sites.target.com/site/en/company/page.jsp?contentId=WCMP04-030876
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43% Children at home
Guest
Household income: $64K
57% College graduates
Median age: 43
http://pressroom.target.com/pr/news/target-unveils-new-design-partnership-221743.aspxhttp://video.today.msnbc.msn.com/today/44728925#44728925
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Experience
Marketing
Branding
Innovators
http://hbswk.hbs.edu/archive/4319.html
http://sites.target.com/site/en/company/page.jsp?contentId=WCMP04-030876
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http://hbswk.hbs.edu/archive/4319.html
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http://pressroom.target.com/pr/news/target-unveils-new-design-partnership-221743.aspxhttp://sites.target.com/site/en/company/page.jsp?contentId=WCMP04-030876
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Target
Unique
http://sites.target.com/images/corporate/about/responsibility_report/2009/2009_full_report.pdf
http://sites.target.com/site/en/company/page.jsp?contentId=WCMP04-031697
Competition
Mission
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Defining Target
Great value
Community
Diversity
Environment
http://sites.target.com/site/en/company/page.jsp?contentId=WCMP04-031697http://sites.target.com/site/en/company/page.jsp?contentId=WCMP04-031697
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Money Maker
Preferred shopping destination
Continuous innovation
Exceptional guest experience
Brand promise
http://sites.target.com/site/en/company/page.jsp?contentId=WCMP04-031697http://sites.target.com/site/en/company/page.jsp?contentId=WCMP04-031697
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Getting the Customers
Pharmacy
ClearRx Generic drugs
Positive reputation
Philanthropy
Customer demand
Apparel selection
http://en.wikipedia.org/wiki/Target_Corporationhttp://sites.target.com/site/en/company/page.jsp?contentId=WCMP04-030876
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Keeping the Customers
Mix of stylish products
Price Leadership
Strong private label brands
Keep in competition with Wal-Mart
http://sites.target.com/site/en/company/page.jsp?contentId=WCMP04-031697
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Keeping the Customers
Addressing demands of the customer
Product and image
One-stop shopping
Technology
http://sites.target.com/site/en/company/page.jsp?contentId=WCMP04-031697
http://sites.target.com/site/en/company/page.jsp?contentId=WCMP04-031697http://sites.target.com/site/en/company/page.jsp?contentId=WCMP04-030876
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Creating Value
Shopping experience Community programs
Store layoutsProducts
http://sites.target.com/site/en/company/page.jsp?contentId=WCMP04-031699
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Value to Deliver
Registries
Club Wedd Target BabyRedcardGiftcard
http://sites.target.com/site/en/company/page.jsp?contentId=WCMP04-031699http://redcard.target.com/redcard/content/rcw_benefits_tgt_rewards
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http://business.library.wisc.edu/resources/kavajecz/10_Fall/Target_Presentation.pdf
Current Ratio
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http://business.library.wisc.edu/resources/kavajecz/10_Fall/Target_Presentation.pdf
Inventory Turnover Ratio
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http://business.library.wisc.edu/resources/kavajecz/10_Fall/Target_Presentation.pdf
Total Capital Expenditures
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http://business.library.wisc.edu/resources/kavajecz/10_Fall/Target_Presentation.pdf
Capital Expenditures
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“Expect More; Pay less”
Conclusion