TALK TO ME - cckdo. · PDF filethat the day will be interactive, ... • Over $20,000 of...

TALK TO ME

Your opportunity to support a major community event on the Central Coast.

Central Coast Kids Day Out is all about our Central Coast kids, their families, the services and ways to enrich our families lives on the Central Coast. Continually families are saying that this is the best family event on the Coast. This will be our 18th year of CCKDO!

CCKDO will be held on Sunday 5th November from 10am to 3pm at Kariong Mountains High School. This year’s theme is “Talk to me” Family & social connection rising above technology. There are new additions and innovations to this year’s CCKDO so that the day will be interactive, entertaining, informative and will keep families occupied all day. So much to see and do!

Put this date and venue in your diary. Go to our website to keep up to date and check us out on facebook and Instagram. You will not want to miss this year with all that is planned.

Our VisionEDUCATE OUR COMMUNITY

Highlight the importance of parenting with an emphasis on the early learning

years of a child's life.

PROVIDE FOR OUR COMMUNITY Promote child-centred services available on the Central Coast in a family focused

information day.

ENGAGE WITH OUR COMMUNITY Create an accessible event for our

community to have face to face contact with services available and our partners.

CREATE A FUN FAMILY DAY OUTProvide families on the Central Coast an

affordable, educational, fun and interactive day out.

“Together we can develop functional family units and promote the long term well being of the children on the Central Coast.”

Why partner with CC Kids Day Out…Together we can make a difference

• Activate your businesses marketing activities at the largest Central Coast family focused event with over 15,000

annual attendees and GROWING!

• Gain access to a targeted and valued market – Families.

• Promote your products and services on site and receive exposure through a comprehensive Media campaign –

Online, TV, Radio and Print.

• Make a real difference in the future of our children's lives and support family welfare and education on the

Central Coast.

CC Kids Day Out Marketing Snap Shot• Over $20,000 of radio advertising from 2GO and Sea FM promoting our partners and our event day.

• Advertisements and editorials in the Central Coast Express Advocate promoting our partners and the event day

+ 1 full page adverts in Kid’s On The Coast (KOTC) magazine.

• Daily airtime three weeks prior on NBN Television featuring our platinum partners and promoting the event.

• 45,000 leaflets sent out across the Central Coast promoting our partners and the event day.

• Posters distributed in local businesses and childcare centres promoting our partners and the event day.

• Thousands of programs promoting the sponsors are distributed to families on the day.

• Extensive 12 months Social Media exposure for partners and their involvement in the event day.

• Publicity via a combination of schools, pre schools and agencies (Government and non-Govt).

Each of these organisations display the event on their noticeboards and advertise in their newsletters.

This is the Marketing plan that has allowed CCKDO 17 very successful years.

2017 CCKDO Theme

“TALK TO ME”Family & social connection

rising above technology.

Platinum Sponsor Exclusive Naming Rights Sponsor

Category Exclusive Naming rights on all CCKDO radio advertising over $20,000. Includes Live Cross promotions, airtime, Social Media plug on SeaFM Facebook page, SeaFM Website sponsor links.

Category Exclusive Naming rights on CC Express Advocate print advertisements. Plus Social Media FB post promotion.

FPC advert & half page editorial in CCKDO program handed out to 15,000 people.

Category Exclusive Naming rights on TVC's on NBN CCKDO advertising.

Category Exclusive Naming rights on FPC in Kidz on the Coast. 3x Social Media Post promotions for CCKDO. Website link and promotional blurb on website, Editorial coverage in magazine, 3x Instagram posts on Instagram feed.

Category exclusive Naming rights on main stage and all 3x entry gates.

Naming Rights on all 45,000 promotional brochures/flyers & posters distributed to all schools, community centres and pre-schools.

Twelve months Naming rights on homepage of CCKDO Website & FB page.

Twelve months of social media engagement on the CCKDO Facebook page: Consisting of 1x post per month including photo/video.

Unlimited at event bannering, competition* and flyer distribution - 15,000 people.

Radio broadcasting: Interview on air promoting your business from the event.

On Stage acknowledgement of sponsor and promotional scripted interview at event.

Premium stall site opportunity/location for the day. Highlighted within the program. Large format store size: 6m x 3m.

Twelve months of CCKDO website sponsors links to your company, with company promotional opportunity section.

Approval to market association of CCKDO to existing sponsors database of clients.

Event entry and ride passes for your business and family.

Personal meet and greet to event performers on the day (to be agreed upon) with characters from 2 major children’s shows.

Invitation to the official breakfast launch held 1 week prior to event for 4x people. The breakfast will showcase the sponsor's publicity leading up to the event. Held at Erina Leagues Club.

Framed certificate of appreciation of being a Platinum Sponsor of the event.

DL 115gsm Advertisement, distribution of 45,000 added to the CCKDO brochures, targeting families on the Central Coast.

Three hour Event Marketing Workshop “How to event market successfully to grow my business”.

* Event bannering restricted to specific areas within the event. Competition rules of NSW apply. Permits & T&C's required for 'Game of Chance'. T&C's only required for a 'Game of Skill'.

Gold SponsorLogo inclusion on all CC Express Advocate print advertisements.

Half page advert & half page editorial in CCKDO program handed out to 15,000 people.

Logo inclusion on FPC in Kidz on the Coast. 3x Social Media Post promotions for CCKDO. Website link and promotional blurb on website, editorial coverage in magazine, 3x Instagram posts on Instagram feed.

Category Exclusive Name on signage of main stage 2 area.

Logo inclusion on 45,000 promotional brochures/flyers & posters distributed to schools, community centres and pre-schools etc.

Twelve months social media engagement on the CCKDO Facebook page: Consisting of 1x post per month including photo/video.

Unlimited at event bannering, competition* and flyer distribution - 15,000 people.

Radio broadcasting: Interview/live cross on air promoting your business from the event.

Premium stall site opportunity/location for the day. Highlighted within the program. Large format store size: 6m x 3m.





Invitation to the official breakfast launch held 1 week prior to event. The breakfast will showcase the sponsor's publicityleading up to the event. Held at Erina Leagues Club.

Framed certificate of appreciation of being a Gold Sponsor of the event.

DL 115gsm Advertisement, distribution of 45,000 added to the CCKDO brochures targeting families.



Silver SponsorLogo inclusion on all CC Express Advocate print advertisements.

Quarter page advert & quarter page editorial in CCKDO programme handed out to 15,000 people.

Logo inclusion on FPC in Kidz on the Coast.

Logo inclusion on 45,000 promotional brochures/flyers & posters distributed to schools, community centresand pre-schools etc.

Six months of social media engagement on the CCKDO Facebook page: Consisting of 1x post per month including photo/video.

Unlimited at event bannering, competition* and flyer distribution to 15,000 people.

Radio broadcasting: 30" live cross on air promoting your business from the event.

Includes stall site 3 x 3m. Highlighted within the program. Standard stall size: 3m x 3m.





Invitation to the official breakfast launch held 1 week prior to event for 2 people. The breakfast will showcase the sponsor's publicity leading up to the event. Held at Erina Leagues Club.

Framed certificate of appreciation of being a Silver Sponsor of the event.



Bronze SponsorLogo inclusion on all CC Express Advocate print advertisements.

Quarter page advert in CCKDO program.



Three months of social media engagement on the CCKDO Facebook page: Consisting of 1x post per month including photo/video.





Framed certificate of appreciation of being a Bronze Sponsor of the event.


Petting Zoo SponsorExclusive sponsor of the Petting Zoo and adjacent premium stall location.

Logo inclusion on all CC Express Advocate print advertisements.

Quarter page advert in CCKDO program handed out to 15,000 people.



Three months of social media engagement on the CCKDO Facebook page: Consisting of 1x post per month including photo/video.


Twelve months of CCKDO website 'Petting Zoo’ - sponsor link to your company.




Invitation to the official breakfast launch held 1 week prior to event for 2 people. The breakfast will showcase the sponsor's publicity leading up to the event. Held at Erina Leagues Club.

Framed certificate of appreciation of being a CCKDO Sponsor. Three hour Event Marketing Workshop “How to event market successfully to grow my business”.

Exclusive Sponsor

Sponsorship Summary

x3 x3 x3 x5 x1

CCKDO Sponsorship ApplicationDate ________________________________

Company Name __________________________________________________ ABN Number ________________________

Sponsor Name _____________________________________ Director/CEO Name _________________________________

Address _____________________________________________________________________________________________

Suburb _________________________________________________________________________ Post Code ___________

Postal Address _______________________________________________________________________________________

Phone ___________________ Fax _________________ Email ________________________________________________

Website Address _____________________________________________________________________________________

TYPE OF SPONSORSHIP Platinum Gold Silver Bronze Petting Zoo

TYPE OF PAYMENT Cheque Direct Deposit BSB 633000 Acc No. 122289390

Full Name ___________________________________________________ Signature ____________________________

PAYMENT TO BE MADE OUT TO CENTRAL COAST KIDS DAY OUT INC. ABN 42 919 459 218

POST APPLICATION TO THE PRESIDENT CCKDO C/ CHERTSEY INTERAGENCY CHERTSEYDALE COTTAGE WILLOW RD SPRINGFIELD NSW 2250

OR E-MAIL [email protected] ENQUIRIES 0438 237158 PHONE OT TEXT

CCKDO Previous Sponsors

Poster

A3 Posters put up in preschools and childcare centres

all around the Central Coast

Brochure45,000 Brochures to all

public schools, preschools and

childcare centres around the Coast,

reaching all our littlies

SPONSOR EXTRAPLATINUM

GOLD1x DL size sponsor

advertisement

Magazine Adfull page advert

KIDZ on the Coast

Newspaper AdsAdvertisements in the Central Coast Express Advocate

Web/social mediaSponsors and entertainers

updated on the web & social media

McD exposure

Digital advertisingin McDonalds

Signage

Banner signs displayed in prominent roadside areas on the Coast

ProgramA program and timetable featuring our wonderful sponsors is handed out

to all families on the event day

Certificates

All sponsors, entertainers and

presenters receive our certificate of

appreciation

ForumsParent & Early

Educator ForumsAn initiative of

CCKDO

CCKDO Media & Artwork RequirementsPrint Material

Client Supplied Print Ready Final ArtworkTo be supplied to CCKDO as PDFs, at least 300dpi resolution, all text converted to curves and 2mm bleed. Files to be in cymk, not rgbcolours.Individual Files for CCKDO Art DeptTo be supplied to CCKDO as high resolution (at least 300dpi) PDF, jpg, eps or tiff file format in cmyk colours. All elements to be supplied as separate files.

Web Material

All art elements, including logo, photographs and graphics to be supplied to CCKDO as high resolution PDF, jpg or png file format.

Artwork Deadline

19th September 2017

Our kids need support!We appreciate your timeand your consideration

Come and join us! SUNDAY5th November 201710am-3pm Kariong MountainsHigh SchoolFestival Drive Kariong

www.cckdo.org

TALK TO ME - cckdo. · PDF filethat the day will be interactive, ... • Over $20,000 of...

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