Talk Shop Media · 2018. 5. 1. · CisionPoint Timesheet - Talk Shop Media... X Ragan Award...
Transcript of Talk Shop Media · 2018. 5. 1. · CisionPoint Timesheet - Talk Shop Media... X Ragan Award...
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Complementary business strengths, an aligned desire to innovate and a catalyzing real estate opportunity were key factors that pushed boutique public relations firms Pereira PR and Spark PR and Publicity Inc. to sit down in March and discuss a merger.
We individually realized that both companies were getting to a point where in order to get to the next stage, not necessarily in terms of physical growth but in terms of what we wanted to accomplish in the industry – working together would be an incredible thing, said Pereira founder Sara Padidar, née Pereira.
More than half a year later, that conversation has culminated in the formation of merged PR company Talkshop Media, which just launched publicly with a staff of 12.
But before plunging into the deal, Padidar, along with Spark founders Katie Dunsworth-‐Reiach and Beth Boyle, hired Vancouver entrepreneur and consultant Judy Brooks to help them assess the whys and hows of a merger.