TAG TOUCH Media Guide 2013 · 2016-05-31 · TAG TOUCH Media Guide 2013 The most dynamic and cost...

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TAG TOUCH Media Guide 2013 The most dynamic and cost effective way to extend your brand to the golf demographic

Transcript of TAG TOUCH Media Guide 2013 · 2016-05-31 · TAG TOUCH Media Guide 2013 The most dynamic and cost...

Page 1: TAG TOUCH Media Guide 2013 · 2016-05-31 · TAG TOUCH Media Guide 2013 The most dynamic and cost effective way ... Have valuable statistics in your fingertips including impressions,

TAG TOUCHMedia Guide 2013The most dynamic and cost effective way to extend your brand to the golf demographic

Page 2: TAG TOUCH Media Guide 2013 · 2016-05-31 · TAG TOUCH Media Guide 2013 The most dynamic and cost effective way ... Have valuable statistics in your fingertips including impressions,

The TAG Digital Golf Network

is a digital out of home advertising delivery system

that puts your brand and message in front of

one of the most desirable consumer groups; the golfer, while they are in their

environment.

The average round of golf takes 4 ½ hours

to complete. During that time the golf

consumer relies on information that is

delivered to them via a high definition screen

that is mounted in the golf cart.

No other digital medium can provide this kind of

focused messaging delivery for this

period of time to the golf demographic.

SPEND 4 ½

HOURS WITH YOUR

CUSTOMER

Average household income over $183,300

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R E A C H A C A P T I V E H I G H I N C O M E D E M O G R A P H I CMEDIA KIT2013

26% Own Their Own Business

83% HaveProfessional/Managerial Titles

30% Are in Top Management

50% Majority Married

90% Are Homeowners

50% Have a College Degree

Average Total Net Worth: $768,400

Average household income over $183,300

over

over

LEARN MORE ABOUT THE AVERAGE GOLFER..

TAG Digital Golf Network courses are high end operations who have invested significantly in providing their customers a superior golf experience. The

consumer profile at these venues is ideal for advertisers.

Professionals, Senior Managers or Business Owners

MULTIPLE AD TRIGGER LOCATIONS

Full Page Ads have multiple trig-ger locations strategically placed

where golfers are in their carts relying on the screen for valuable

information. Cart must be in motion to trigger the ad.

TANGIBLE REPORTING STATISTICS

UNIQUE SPONSORSHIP LOCATIONS

Have valuable statistics in your fingertips including impressions,

unique views, email collection, total ad viewing time, and links

viewed within the ad.

Food and Beverage Ordering, Scorecard Ads and Map View

Banners - all provide the advertiser with maximum exposure with the amount. Reach your audience as

they are primed for purchase.

INTERACTIVE ADS (LEARN MORE ADS)

Want to start gathering a great list of emails with little efftort? Try out the TAG touch learn more ads. Create a compelling message, sup-

ply us with an email address and watch the emails accumulate.

Carefully Selected Venues Built from the ground up with you in mind...

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A POSITIVE ENVIRONMENT YIELDS POSITIVE RESULTS

When your brand is well po-sitioned in a positive environ-ment you get the consumer’s attention. Golfers out on the course are in the environment they choose to be in and in a good frame of mind.This creates a unique situation to de-liver messaging that is relevant and to motivate action.

A DYNAMIC PLATFORM DOESN’T HAVE TO BE EXPENSIVE

Your messages are delivered on the TAG Touch high definition information center. The TAG Touch is the most sophisticated information system in the golf industry and provides advertis

ers with multiple presentation formats. Panel, Banner, Full Page, Animations, and coupon presentation are displayed in dynamic fashion and can be changed in real time to support

the advertiser’s campaign.Advertising on the TAG Dig-ital Golf Network is very cost effective and can be tailored to fit any budget.

T E C H N O L G Y - T H E W A Y O F T H E F U T U R E

In 2012 DOOH spending hit 8.3 billion (Source: PQ Media) Industry year over year growth of 19.2%

INCREASED PACE OF PLAY

MEDIA KIT2013

PARTNERING WITH THE GOLF INDUSTRY LEADER IN FLEET MANAGEMENT

Other advertising mediums bring no business bene-fits to the host venue. Be part of the solution helping courses operate more efficiently.

DSG MOBILE APPLICATION MAKES IT EASY TO MANAGE ON-THE-GO

ADDED COMMUNICATION WITH THE GOLFER

INCREASED COURSE PROTECTION

FLEET TRACKING AND CART CONTROL

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2 0 1 3 A D V E R T I S I N G R A T E S

MATERIAL SUBMISSIONAd materials should be submitted via email to the following email address and subject line:

[email protected] SUBJECT: Advertiser123-CourseName

Creative can be revised 3 times per year. Additional Changes will be charged a $300 Upload Fee.

Full Screen Ads768x1024

Static Ad(.jpg or .png)Animated Ad

(.gif )Video Ad

(H.264 AVC., .MP4, 768x1024, Birate: 4000 kbps )

Banner Ad 768x95 .jpeg, .png or .gif

Pro Tip Ad300 x250

.jpeg or .png

MEDIA KIT2013

ADVERTISING RATES 2013

HOLE PACKAGE RATE

Includes Up to 4 Full Screen Ads per hole, 6 Banners, 4 Pro Tip, 4 Designated Green View Ads

Par 3 $5500Par 4 $6500Par 5

* Par 5 Packages

Include $1000 gift card

$8500

** Includes Rotating Holes

SPECIAL AD PACKAGES

Food & Beverage Banner $6000Scorecard Banner $6000 Map Banner $3500

AD FORMATS

Green View Ad160 x600

.jpeg or .png

BANNER

FULL SCREEN

GREEN VIEW

MAP VIEW

PRO TIP

CREATIVE SERVICESClient Creative services can be arranged for additional costs. For more info please email [email protected] TAG Touch supports static, animated and video advertising.

FOOD & BEVERAGESCORECARD