The CEO in Practice ®

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Successful CEOs focus on the vitial few business concepts which impact corporate numbers.

This program is what you need as a CEO, to develop a success business.

Table of Content

Table of Content........................................................................................................................................................................................................................ 2

About the program.................................................................................................................................................................................................................... 3

Upon completing the program, you will be capable to achieve outstanding results:..............................................................................................................4

Program Agenda:....................................................................................................................................................................................................................... 5

About Coaching......................................................................................................................................................................................................................... 6

Proven Results by CEOs who joined programs with Change Zone...........................................................................................................................................7

Program Delivery Modes........................................................................................................................................................................................................... 9

Change Methods...................................................................................................................................................................................................................... 10

Program Information............................................................................................................................................................................................................... 12

Contact Us................................................................................................................................................................................................................................ 13

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About the program

The program is neatly customized for CEO, general managers, and senior corporate business unit executives. It practically develops the strategic competencies that enable seniors to solve complex business problems, increase revenue, decrease cost, and establish a solid position in the market. The program is delivered through group workshops, and then, it provides one-on-one coaching where each participant applies the concepts to his/her workplace.

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Upon completing the program, you will be capable to achieve outstanding results:

Developing your business through numbers-focused approach. That is, the project work will start and eventually evaluated based on enhancing sales revenues and optimizing operational cost.

Establish distinctive image of the business brands in the market, thus, decrease the effect of price-based competition

Establishing a managerial system to formulate and execute effective business strategies, among all departments and teams

How to design a dashboard; a set of business measures that you can monitor and assess continuously, to direct your business

Diagnosing problematic cases, and devising well-targeted improvements. Here, differentiating problems symptoms from problems causes will make an extraordinary improvement in the way you approach corporate problems

Establish a practical and professional win-win relationship, which links the business interests with people interests.

Clear framework for bonuses, salary increases, that is based on the performance of the corporate as a whole, and how much the individual contribute to this performance. The approach shall be based on numbers, to avoid biased and inaccurate performance evaluations

Change certain aspects related to how people work and behave, and maintain the changes overtime

Developing a culture that driven by values, ethics, and people commitment

As a CEO, to have a focus mind, energetic physical conditions, and maintain your emotional stability

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Program Agenda:

Strategic management Strategic positioning

Strategic planning Setting targets, measures, and initiatives

Strategic execution framework

Balanced scorecard as a managerial system Strategy-focused organization

Building the corporate dashboard Cascading objectives to units and teams

Aligning the supportive units with strategy

Aligning HR with business strategy Designing the right structure

Setting aligned personal goals Personal scorecards (measurable approach to appraisal)

Align people development and reward with targets

Improving business processes and quality systems Identifying strategically important processes

Modeling and measuring processes About ISO: get the maximum benefit

Systems Thinking for managers Thinking holistically about your organization

Diagnosing complex situations The process of improving problematic situations

Finance for CEOs Financial statement

Financial ratios CVP Income Statement

Managing change Analyzing the mentality of your organization

Identify targeted changes, linked to corporate strategy Communicating and persuading

Plan and implement change Containing resistance

Giving and receiving feedback

Managing yourself Controlling overload

Maintaining personal energy Thinking realistically Values clarifications

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About Coaching

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CoachingChange Zone provides practical developmental and behavior change programs. With direct support, guidance and help,

through One-on-One meetings with a business expert, who will help change agents to reflect, practice and apply the

knowledge in real world cases. The goal of coaching is to help change agents to be self independent in the future.

Through one-on-one systematic process, an expert coach will

guide change agents – through customizing the process,

methods and content to their specific needs – towards achieving

their goals and improving problematic situations in life or in

workplace.

One-on-one coaching covers:

Business coaching for executive. It covers developing a business and marketing plan, organizing team,

improving a business process, implementing HR system, and many others.

 Find more details in MBA in Practice Program

Life and Emotional Intelligence Coaching. Change Zone coach works with change agent to achieve

specific personal life objective, or treat a problematic situation. For instance, it includes interpersonal

communication, time, confidence, stress, assertiveness, decision making, creative thinking or negotiation. Find

more details in Positive Change & Emotional intelligence Program

Proven Results by CEOs who joined programs with Change Zone

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86% of business owners improve business results remarkably.

--------------------------------------------------------------------80% of senior professionals make positive

changes in their organizations that improve performance

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69% of senior professionals got promoted to new positions within the

same corporate------------------------------------------------------

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87% of the interviews, the interviewer (employer) focus on the program, in many

cases, 50% of the interviews' time concentrated on the program.

------------------------------------------------------------------

Dr. Eng. Ahmad Al Manasrah

CEO of Sanad Islamic Investments

Proudly speaking; I am grateful for having the chance of joining MBA in Practice program, in fact this program added to me a great value and benefit. The ideas and concepts which have been discussed through the program were advanced. I can touch a huge, positive and direct effect of the program on my performance. The core of my business is developing and evaluating business plans. MBA was very helpful I had an excellent knowledge about this subject and others and I can reflect them in my real work.

MR. Laith Al-Alami

CEO of JOgas

8Change Zone © 2012, All Rights Reserved.

اإلدارية للمفاهيم العملي التطبيق هو البرنامج يميز ما أهمبشكل. الفائدة انعكست و متكامل بشكل البرنامج قدم الحديثة

على القدرة أهمها نواحي عدة من الشركة دوائر على ملموس

, , استهدافها و الزبائن فئات تحديد األداء مؤشرات قياس و وضع

. إيجابي تغيير هناك كان للشركة اإلستراتيجية المكانة تحديد .ملموس

Program Delivery Modes

One-on-one program

The program can be delivered as one-on-one private coaching sessions. Call for more information.

Group Program

Here, you join other CEOs in a public program, and then you will be provided with one-on-one coaching to work on your case

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Change Methods

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Theoretical concepts are presented through real-world exercises, and case studies. At the ends, you will know the theories,

and become pragmatically competent in applying the concepts in real-world scenario. Through case studies, workgroups, and

hands-on application, participants shall develop skills for managing holistically and improve results.

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Case study/Examples

Cases of companies which demonstrate excellence in the concept discussed.

Templates

Ready-made, customizable documents which can be used in practice.

Hands-on project

Teams work on hands-on project to apply concepts and theories.

Tips and tricksHow-Common occurrences in real world

situations in a sort of summarized statements.

Pragmatic debate

Interactive exchange of points of views about a concept

Improve Problematic SituationsTeams are presented with a challenging

problematic situation from the everyday business life to improve it.

Games

Teams work to provide best possible scenarios to make certain predetermined results.

Field-observations

To motivate teammates to think about business concepts in practice, groups are required to pay attention to certain business practices.

Software Packages

We demonstrate software packages that can be used to apply concepts in practice.

Integrate knowledge

As we progress throughout the programs, the concepts are linked together and applied to real cases where you will gain insight how concept fits together.

Practitioner to Practitioner

Experts will brief you about daily realities and how the concept is practiced.

Checklists

Nutshells that can be used while applying the concepts in practice so that you make sure that you addressed certain critical principles

Videos

To provide insight and experience to concepts we demonstrate videos that addresses certain aspects

Workshops Coaching

Guide participants to work on project

Program Information

Your Investment 500 JD

5 installments, over 5 months

Time and duration 50 hours 12 week

Starting date To be arranged according to your convenient time

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Contact Us

Telephone +962 6 5 666 848

Mobile +962 799 440 133

Email info@changezone.com

Websitewww.changezone.com

P.O. Box11194-941383

Address Al-Shimisany, Jaber Bin Hayan Grove, No. 3. www.changezone.com/contactus.html

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