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www.
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asa.c
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http://www.
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2014communication
integratedforsystems
Press web email tablet social
magazine
our PhilosoPhy
DEM &Minisites
WEB MARKETING
Newsletter
I Quaderni diMaterialiCasa
online pdfbroswer
MaterialiCasamagazineonline pdfbroswer
Tile Italiaonline pdfbroswer
Tile International
online pdfbroswer
Tile Internationaldigital edition
MaterialiCasamagazine
Tile Internationaldigital edition
Tile Italia
Pressweb
tabletTile
International
Tile Italia
www.tiledizioni.
it
MaterialiCasamagazine
www.MaterialiCasa
.com
3
The M
agaz
ines
Press web emailtablet
Crossmediasystem for
communication inthe building industry
social
magazine issue tile italia - 2014 editorial Programme submission of material
1/2014February
• SPECIAL INSTALLATION: ceramic tile installation techniques and new solutions for the energy savings and soundproof • TAX CREDIT FOR BUILDING RENEWAL Editorials: 20/01/14
Advert: 31/01/14CERAMICs IN ARChITECTURE
2/2014may
• sPECIAL PARQUET: Focus on the sector, key players, projects and products• NON-CERAMIC sURFACEs: laminate, glass, resin, concrete and others Editorials: 30/04/14
Advert: 9/05/14CERAMIC TILES: Eco-sustainable products and large sizes for new destinations
3/2014June
• ThE TURNOVERs OF ITALIAN CERAMIC COMPANIEs• I sALONI 2014: trends and design Editorials: 30/05/14
Advert: 6/06/14DRY INsTALLATION sURFACEs: materials and systems for dry-installation floors
4/2014september
• sPecial cersaie 2014 - Bologna 22/26 September 2014• IN ThE shOWROOM - stairs, doors, windows, fireplaces and heaters• WOOD & DEsIGN
Editorials: 30/07/14
Advert: 30/08/14ANTIBACTERIAL sURFACEs: ceramics, parquet, laminate, sanitaryware, stuccoes and profiles
focus
focus
focus
focus
distribution and readershiP oF tile italia
15,5
00 Press
40,00
0 mail web, tablet & social15,500 printed copies mailed to:
• 7,800 points of sale of ceramics, stones, parquet, installation materials, bathroom furniture and interior finishings
• 3,100 architects and building companies
• 3,000 installation companies
• 1,600 manufacturing and commercial companies
All issues are e-mailed in pdfversion to 40,000 Italianprofessionals: • 20,000 architects • 12,000 building firms• 5,200 retailers• Associations and design schools• 2,500 manufacturing
companies
Available for free also at: • web - www.tiledizioni.it to browse and save as pdf,
with web links• tablet - App “Tile Italia”, with
multimedia contents• social - daily updates
The leading magazine for points of sale of floor and wall tile, installation materials, bathroom furniture and interior design accessories focuses now also to the world of architects and
designers thanks to the synergy with www.materialicasa.com and materialicasa magazine.
each issue features a new focus on the most updated topics.
Tile International
magazine
4 5Th
e Mag
azine
s
Hand
book
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in 2014, materialicasa magazine widens its range of products: beside the magazine, the new collection of digital handbooks and the training courses for architects.
materialicasamagaZine annual edition dedicated to architects submission
of material
march2014
• ThE BEsT PROJECTs in residential, commercial, urban area, hotellerie, restaurant & wellness, public building and transports.
• MATERIALS for sustainable building, renovation and redevelopment
• Interior design & trends 2014 Editorials: 28/02/14
Advert: 7/03/14
the supplement to tile italia dedicated to the world of architects, designers and building firms, created in synergy with the web portal www.materialicasa.com, focuses
its attention on all materials and finishings for the interior and exterior of the home, sustainable building, renewal and renovation
distribution and readershiP oF materialicasa magaZine
15,5
00 Press
40,00
0 mail web, tablet & social15,500 printed copies mailed to:
• 3,300 retailers
• 9,000 architect firms
• 2,000 building firms
• 1,200 manufacturing companies
materialicasa magazine ise-mailed in pdf version to 40,000italian professionals:
• 20,000 architects
• 12,000 building firms
• 5,200 retailers
• 2,500 manufacturing companies
• Associations and design schools
Available for free also at: • web - www.tiledizioni.it to browse and save as pdf, with web
links• tablet - App “Tile Italia”, with
multimedia contents• social - daily updates
extra distribution at
il salone del mobile
(Milan, 8/13 april 2014)
materialicasa digital handbooKs:
this new collection of technical handbooks will inform and update architects with concise monographs on the most interesting current issues.
2014 digital monograPhic handbooKs
1. antibacterial surfaces: ceramics, parquet, laminate, sanitaryware, stuccoes and profiles 2. dry installation surfaces: materials and systems for dry-installation floors 3. wood building: an ancient material for the new building 4. aware design and indoor wellness 5. Executive specifics for high and top high energy efficiency 6. New and ancient building practices for the energy efficiency 7. restoring existing buildings 8. thermal bridges: analyses and project
new
materialicasa training courses
a series of 10 training courses (4-hour lessons each) for the professional update of architects, engineers, builders, technicians, designers. main issues of the courses will be bioarchitecture and
aware design for the high and top high energy efficiency in building. Venue: Villa Marchetti (Modena, Italy). All courses may be sponsored by companies.
new
digital handbooKs distribution and readershiP
40,00
0 mail comPany sPonsorshiPThe Digital Handbooks will be available for free, in pdf version tobrowse and print, at MaterialiCasa.com, and will be e-mailed throughe-newsletters to 40,000 Italian professionals.
the handbooks can be sponsored by companies with: a. 2-page editorial + logo on the cover page
b. 6-page technical editorial + logo on the cover page
c. Main Sponsor: 6-page technical editorial + logo on the cover page + banner in the e-newsletter created to e-blast the handbook
FACEBOOK: TWITTER: PINTEREsT:www.facebook.com/MaterialiCasa www.twitter.com/MaterialiCasa www.pinterest.com/materialicasa
the leading magazine for design and trends for the international distribution sector doubles and widens its target readership to international architects and designers, thanks to the synergy with
www.materialicasa.com and materialicasa magazine.
beside the 2 printed issues dedicated to mosbuild, coverings and cersaie, 2 new digital issues are added, which will be e-mailed to 200,000 international importers, distributors, architects and
interior designers. tile international is published in english language.
magazine issue tile international - editorial Programme 2014 submission of material
1/2014march
• sPecial mosbuild & coVerings 2014• The Building industry in russia and usa and the gallery of new products showcased at the 2 fairs• sPECIAL PARQUET
Editorials: 30/01/14
Advert: 14/02/14the best ProJects in residential, commercial, urban area, hotellerie,restaurant & wellness, public building and transports
distributed at: mosbuild (Moscow, 15/18 april 2014) - KeramiKa (Jakarta, 17/20 april 2014)
coVerings (Las Vegas, 29/4-2/5 2014)
2/20
14Ju
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• ThE TURNOVERs OF ITALIAN CERAMIC COMPANIEs• I SALONI 2014: trends and design• The building industry in the emerging markets: brazil, india, gulf area Editorials: 30/06/14
Advert: 10/07/14• CERAMIC TILEs: Eco-sustainable products and large sizes for new destinations • DRY INsTALLATION sURFACEs: materials and systems for dry-installation floors
3/2014september
• sPecial cersaie 2014: bologna, 22-26 september• ANTIBACTERIAL sURFACEs: ceramics, parquet, laminate, sanitaryware, stuccoes and profiles
Editorials: 30/07/14
Advert: 29/08/14
ThE BEsT PROJECTs in residential, commercial, urban area, hotellerie,restaurant & wellness, public building and transports
distributed at: cersaie 2014 - acetech bombay 2014
ceVisama 2015 - bau 2015unicera 2015 - reVestir 2015
4/20
14de
cemb
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• WORLD PRODUCTION AND CONsUMPTION OF CERAMIC TILEs• REPORTAGE CERsAIE 2014: NEW CERAMIC TRENDs (companies’ reportage can be personalized with multimedia contents) Editorials: 30/11/14
Advert: 7/12/14ThE BEsT PROJECTs in residential, commercial, urban area, hotellerie,restaurant & wellness, public building and transports
focus
focus
focus
focus
digital edition
digital edition
6 7Th
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azine
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distribution and readershiP oF tile international
20,0
00 Press - Printed issuesno. 1/2014 and 3/2014
200,0
00 mail - digital editionno. 2/2014 and 4/2014 web, tablet & social
20,000 printed copies mailed toimporters and distributors of floors,bathroom furniture, installation materials and architects in:
• Europe - 13,600• Americas - 3,700• Asia - 1,900• Oceania - 300• Africa - 520
Pdf version to browse, e-mailed to200,000 international buyers andarchitects:
Distributors: Europe: 16,000North America: 4,000Rest of the world: 3,000
Architects: Europe: 23,000North America: 15,000Rest of the world: 4,000
new - special e-blasting todistributors and architects in braziland south america: 135,000
Available for free also at: • web - www.tiledizioni.it to browse and save as pdf, with
web links• tablet - App “Tile International”,
with multimedia contents• social - daily updates
The M
agaz
ines
FACEBOOK:www.facebook.com/MaterialiCasa
TWITTER:www.twitter.com/MaterialiCasa
PINTEREST:www.pinterest.com/materialicasa
advertising rates for magazines
magazine
adVertising Pages Format bleed +3 mm trim tile italia materialicasa
magaZine tile international
1/14 - 3/14Full page 210 x 297 mm
½ page horizontal 210 x 140 mm
½ page vertical 100 x 297 mm1/3 page horizontal 210 x 90 mm
1/3 page vertical 70 x 297 mm
¼ page horizontal 210 x 70 mm
sPecial Positionsdouble-page spread at beginning of magazine 420 x 297 mm
two-sided card, bound in centre of magazine
(exclusive)210 x 297 mm
First right hand page 210 x 297 mm
inside back cover 210 x 297 mm
inside front cover 210 x 297 mm
back cover 210 x 297 mm
other special positions:
facing colophon, facing editorial,facing summary
210 x 297 mm
loose insertscellophane-wrapped loose two-sided insert with mailed
copies (printing excluded)
distribution of inserts at trade fairs Quote on requestInsert design and printing service also available on request
8 9AD
V Rate
s
ADV R
ates
technical sPeciFications:File: TIFF, EPS or non-editable
PDFcolour method: CMYKbleed: 3 mm on each sideresolution: 300 dpi
colour proof: CromalinTile Edizioni is not responsible for the print quality of adverts that do not respect the above-mentioned specifications and are supplied without Cromalin colour proofs.
cancellations:Cancellations will not be accepted afteradvertising submission deadlinesdiscounts:4 adverts: -10%6 adverts: -20%
advertising rates for digital publicationstile international digital edition: 2/2014 - 4/2014
adVertising Pages Format bleed +3 mm trim web contents rates
1 full page in the first 5 pages (opposite text) 210 x 297 mm -
1 full page 210 x 297 mm -
½ page horizontal 210 x 140 mm -
½ page vertical 100 x 297 mm -
multimedia contents (video, link) on tile international 4/2014 reportage cersaie URL to the desired web page Included for free
main sPonsor:
1 full page + exclusive banner in the e-newsletter crea-ted to e-blast the digital issue
210 x 297 mmBanner: 728x90 pixel, 72 dpi,.gif static or animated*
* the animation may not be displayed by some email clients. Make sure the first frame in the animation is NOT BLANK.
materialicasa digital handbooKs
tyPe oF adVert / sPonsorshiP material needed web contents rates
2-page editorial • .jpg images 300 dpi (20 cm base)
• Logo (.ai or .eps)• .doc text
-
6-page technical editorial + logo on the cover page -
main sPonsor:
6-page technical editorial + logo on the cover page + banner in the e-newsletter created to e-blast the handbook
• .jpg images 300 dpi (20 cm base)
• Logo (.ai or .eps)• .doc text
Banner: 728x90 pixel, 72 dpi,.gif static or animated*
* the animation may not be displayed by some email clients. Make sure the first frame in the animation is NOT BLANK.
Please contact us
Please contact us
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magazine
tablet ratesadVertising sPaces File Format rate
link to company website link
Slideshow, photo gallery (max. 10 images) .jpg
Video Mp4 (max. 10 mb)
Documents in pdf format (max. 4 pages) .pdf 300 dpi
catalogues in pdf format (8-16-32 pages) .pdf 144 dpi
Main Sponsor for specific issue with:
1- banner on navigation column jpg, 72 dpi, 400x70 pixel
2- banner in center of screen as magazine loads - iPad jpg, 72 dpi, 550x556 pixel
3- banner in center of screen as magazine loads - iPhone jpg, 72 dpi, 640x945 pixel
The versions of Tile Italia, Materiali Casa and Tile International for tablets allow advertisers to place multimedia content linked to their advertising or editorial pages, indicated by a special icon in the printed versions.
EXAMPLEs OF LOADABLE MULTIMEDIA CONTENTs AND FILEs: • link to company website • video and TV commercials• slideshows, photo galleries • catalogues in pdf format• exclusive banner of MAIN sPONsOR
the new Portal
deVoted to home materials and Finishings
aimed at architects, designers, interior
designers and sPecialist distributors
http://www.
.com
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Table
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tablets: Full versions of the magazines enhanced by multimedia contents
Freely downloadable apps
• Appealing graphics with a strong visual impact• A user-friendly “Materials search” and
“Project search” engine• “Keyword search” of the whole site or
individual sections.• In English & Italian language
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MATERIALS: the product catalogue divided up by product category and application:
• BAThROOM• CONTRACT• COMMERCIAL & PUBLIC BUILDINGs (INTERIOR AND EXTERIOR)• REsIDENTIAL & PUBLIC BUILDINGs (INTERIOR AND EXTERIOR)• INTERIOR FINIshING• GREEN BUILDING• INsTALLATION & TEChNOLOGIEs• RENOVATION, TREATMENT & MAINTENANCE
For each product (updateable by companies):• text and technical data on the type of material, sizes and colours• photo gallery with large images• pdf catalogue and video• direct link to company web page with technical specifications of the material.
COMPANIES: list of presented producers with company
profile, logo, contact details, direct link to website and links to products, projects, catalogues and videos hosted on the portal.
Can be updated directly by companies.
PROJECTs: architecture projects, presented with images and descriptive text,
uploadable by material supplier companies and designers, complete
with information and contact details.
ThEMATIC FOCUs sECTIONs: focus sections on innovative materials and topical issues, with special attention to green building
and energy retrofits, created by the editorial team in cooperation with architects, designers and industry experts.
NEWS: company and market news updated daily.
WEB TV: the videos of MaterialiCasa
EVENTs: in the homepage, available for listing companies’ events
2. advertising | banner
tyPe oF banner File Format rate
1. Home Page skin, exclusive (max. 1 brand)
1200x800px total, of which: - 960x110 (top section) - 160x800 (2 L-R side sections)File: static .gif, 72 dpi
a. upper rectangular banner(rotating, max. 10 brands)visible on all pages
728x90px File: static .gif, 72 dpi
b. top square banner (rotating, max. 10 brands)visible on all pages
250x250px File: static .gif, 72 dpi
c. lower rectangular banner (rotating, max. 10 brands)visible on all pages
728x90px File: static .gif, 72 dpi
d. bottom square banner (rotating, max. 10 brands)visible on all pages
250x250px File: static .gif, 72 dpi
1
A
B
CD
7 sections aVailable to comPanies:
tyPe oF subscriPtion rate basic
Self-loading of company sheet + 1 product in Materials section (text + images)
PremiumSelf-loading of company sheet + unlimited products in Materials section (text + images)
ProJectsPublication of architecture projects (text + images)
1. annual subscription: company sheets | products | projects
rates For materialicasa.com
http://www.
.comita eng
Please contact us
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materialicasa electronic newsletters
each month materialicasa.com reaches thousands of italian and foreign users and professionals via the
e-newsletter, which features the month’s best projects, a selection of materials and the latest news.
the newsletters are available also at www.materialicasa.com and are promoted through the
social networks.mailing list:
italy 40,000 international 65,000distributors 5,200 europe: 16,000companies 2,500 americas: 4,000 rest of the world: 3,000architects 20,000 europe: 23,000Building firms 12,000 americas: 15,000 rest of the world: 4,000
e-newsletter materialicasa.com File Format rate
Exclusive sponsorship of one or morematerialicasa.it e-newsletters
Includes:
• banner linked to company website
• inclusion of one company news item, product or project in the newsletter
728x90px 728x90px
Resolution 72 dpi
Static or animated .gif*
* The animation may not be displayed by some email clients. Make sure that the first frame in the animation is NOT blank.
direct email marKeting (dem):customised comPany e-newsletters
MaterialiCasa.com offers a complete service for the production of customised electronic newsletters,
sent out to a mailing list of 40,000 industry professionals in italy and 65,000 abroad.
the customised e-newsletter may consist of a single image and is ideal for sending out simple messages such as: invitations to events, new advertising images, presentation of new products and short company news items.The various parts can be linked to different pages on the company’s website.
dem tyPe rate
Finalised company dem provided by the company
includes: Mailing newsletter and reports
File to be submitted: html file or finalised . jpg image (fixed base length 650 px – variable height, max. 1400 px - 72 dpi - RGB)
Indicate web address for the DEM link.
rates
rates
http://www.
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direct email marketing (dem)custom minisite
the minisite can be accessed via its own url.
the graphic design is created by the editorial team using texts and images
supplied by the company.
minisite 2 to 6 Pages made uP oF: serVice ProVided rate
a. newsletter cover (from where readers enter the home page or an internal page of the minisite)
Creating minisite using texts and images provided by the company
Creating the Newsletter
Drawing up e-mailing list and sending out newsletter
Reports
b. minisite home Page (from where readers enter the internal pages of the Minisite and view the information request form – optional)
c. From 1 to 4 internal pages (each dedicated to different contents: news, products, etc.)
material to be submitted:• 1 image for the cover of the Newsletter, size 650x395 pixel, .jpg 72 dpi - RGB• Company logo and full address. For each internal page of the minisite:• text + 1 opening image (990x395 pixel - .jpg - 72 dpi - RGB) - obligatory• up to 5 images (450x290 pixel - .jpg - 72 dpi - RGB) – optional
B
A
C
C C
the minisite is a content-packed e-newsletter consisting of 2 to 6 pages
and an info request form. it is ideal when companies need to send
out a number of different news items and messages at the same time in an effective
and graphically appealing package.
http://www.
.comita eng
tile ediZioni srlVia Fossa buracchione 84
41126 baggioVara (mo)
t. +39 059 512 103F. +39 059 512 157
cod. Fisc./Part iVa it02778050365 - iscr. al registro delle imprese di modenacapitale sociale: euro 51.400,00 i.v.- rea n. 329775
contacts For adVertising:
Paola [email protected] +39 335 1864257
t. +39 059 512 103
conta
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ratesPle
ase c
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Press
web emailtablet
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Crossmedia system for communication inthe building industry