SXSW Presentation Proposal

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Transcript of SXSW Presentation Proposal

  1. 1. BLOWOUT product partnerships in changeable worlds SXSW 2016 marcus frdin director of engineering, SPOTIFY
  2. 2. This talk will tell you all about how a consumer startup can ship partnerships that reach and delight millions of users, without slowing you down even the slightest. Well. Kind of.
  3. 3. We will cover the following
  4. 4. 1. INFORMATION The Spotify journey from basic web apis to award winning and mind-glowingly creative product and hardware partnerships.
  5. 5. 2. APPLICATION How to leverage on the primary app architecture of your company to bring equivalent functionality to many, many devices.
  6. 6. 3. CALIBRATION How we think about finding the bulls eye when attracting, engaging and retaining our users.
  7. 7. dont forget to vote. Marcus Frdin, [email protected]