SVN Program Policy · • STEP 4- Patronicity Polish & Possible Video Production If approved by the...
Transcript of SVN Program Policy · • STEP 4- Patronicity Polish & Possible Video Production If approved by the...
SVN® | Communities
PresentedbySVNInternationalCorp.
ProgramGuidelines,2018
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SVN|CommunitiesSVN®ProgramGuidelines
ProgramDescriptionSVNInternationalCorp.inconjunctionwithPatronicityannouncestheSVN|Communitiesprogram,aplace-basedcrowdfundinggrantprogram.Donationandreward-basedcrowdfunding,orcrowdgranting,istheprocessofactivatingaprojectorideaofalargegroupofpeopleandtheirdollarsthroughaspon-sormatchwithinalimitedtimeframe.Crowdgrantingisaninnovativeyetsimplewayforcommunitiesandindividualstogeneratepublicinterestandraisedonationstomakelocalimprovements.Becauseitcombinesbothweb-based&off-linedonations,projectsareaccessibletoanyonewillingtomakeado-nation.Further,thistoolengagesthepublicensuringthatresidents,businessesandcommunityorgani-zationsplayapartinachievingcommunityimprovementsandinstillingcommunitypridewhentheybe-comeinvestedintheirsurroundings.SVN|CommunitiesaimstogeneratepublicinvolvementintheimplementationofcreativecommunityimprovementsbyincentivizingindividualdonationswithmatchingSVNfundswhentheprojectsfinan-cialgoalisreached.EligibleApplicantsTheSVN|Communitiesprogramisavailabletoresidents,communitygroupsandnon-profitorganza-tionswithcommunityimprovementprojectslocatedinto-be-determinedcitiesandregionsasan-nouncedbySVNInternationalCorp.andtheirlocalSVNregionaloffice.WhyApplytoTheSVN|CommunitiesProgram?
1. Applicantswillhavetheabilitytorequestupto$10,000inmatchinggrantfundsiftheyaresuccessfulinreachingtheircrowdfundinggoal.
2. ApplicantsapplyingfortheprogramwillreceivetechnicalassistancefromthePatronicityteamthatincludesprojectcreationassistanceandone-to-onecrowdfundingcoachingbe-foreandduringtheactualcrowdfundingcampaign.
3. ApplicantswillreceivemarketingandoutreachassistanceharnessingthechannelsofPat-ronicity,SVNInternationalCorp.andthelocalSVNregionaloffice.
TypesofActivitiesAllowedApplicationsmaybesubmittedforprojectactivitiesde-scribedbelow.Itisimportanttheseprojectshaveestab-lishedpublicawarenessandlocalenthusiasminthecommunity.Eligibleprojectsmayincludebutarenotlimitedto:
• Streetscapebeautification&walkability• Publicplazadevelopment/activation• PublicArt(sculptures,murals,lightinginstalla-
tions,etc)
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• Accesstopublicamenities(riverwalks,canoelivery,pierenhancements)• Farmer’smarkets,communitykitchens,pop-upretail/incubatorspace(communityornon-
profit)• Coworkingormakerspaces• Alleyactivation&parklets• Parkimprovementsorenhancements• Bike&othernon-motorizedpathandrelatedinfrastructure• Bandshells&hitheaters• Outdoormovieorotherentertainmentequipment(forrecurringseries)• Communitytheaterrehabilitation(communityornon-profit)• Publicwi-fiinaplacecompletelyopentothepublic• Placebranding(wayfinding,placesignage,gatewayentrancesetc.)• Eventimplementationincluding,recurringfestivals,farmersmarkets,weeklymovies,etc• Otherprojectsthatactivatepublicspaceoracommunityplace,decidedonacase-by-casebasis
atthediscretionofSVNInternationalCorp.andthelocalSVNregionaloffice.GrantDollarsEligibleprojectsmusthaveaminimumtotaldevelopmentcostof$5,000.Therecipientwillreceiveupto$10,000inmatchingfundsfromSVNInternationalCorp.withthepotentialforanadditionalpoolofmatchingfundsprovidedbythelocalSVNoffice.EvaluationCriteriaProjectsmusthavethefollowingcharacteristicstobeeligibleforfunding:
• Awell-definedandfocusedproject.• Projectlocation–projectsmustbelocatedinaregioneligibleforthisprogramaslistedabove.• SitecontrolintheformofalegallybindingagreementORwrittenapprovalfromtheproperty
ownerortheentitycontrollingthesiteIFapplicableforprojectsactivatingaspecificspace.• Identificationandscheduleforsecuringanyrequiredcitypermitsorapprovalsmayberequired
aswell.Projectswillbeevaluatedonavarietyoffactors,including,butnotlimitedto:
• Thelocationoftheproposedproject.• Theoverallimpactoftheprojectonthecommunityandotherplacemaking/brandingefforts.• TheabilityoftheprojecttobecompletedwithinoneyearofreceivingtheSVNmatchinggrant
dollars.• Abilityoftheprojectcreatortoeffectivelyimplementtheproposedproject.• Partnershipsestablishedwithlocalresidents,businessesoradjacentneighborhoodgroups.
OtherProgramRequirements
• Projectsmusthitcrowdfundingtargetbytheircrowdgrantingdeadline.Projectswillhavebe-tween30-60daystorunacrowdfundingcampaign.
• PatronicityandthelocalSVNofficewillprovidecrowdfundingsupporttoapplicantprojectsthroughbothtechnicalandmarketingassistance.
• Anyonedonororentitycandonateamaximumof50%tothecrowdgrantingfundraiseformatchingfunds.
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• Projectswithmultiplefundingsourcesorabudgetlargerthanthefundsanticipatedfromthisprogrammustdemonstratethattheywillbeabletobegintheprojectinatimelymanner.
• Grantdisbursementswillbemadeafterthecrowdfundinggoalismet.• GrantswillonlybemadetoanapplicantdeemedeligiblebytheSVN.• ProjectcompletionmustoccurwithinoneyearofreceivingSVNgrantdollarsoncethecrowd-
fudinggoalismet.• TheapplicantcovenantsthatitwillnotuseSVNfundsinawaytodiscriminateagainstpersonon
thebasis of race, color, national origin, religion, gender, age, disability, ancestry, creed, preg-nancy,marital,parentalstatus,familialstatus,sexualorientation,statusasaveteran,physical,mental,emotionalorlearningdisability,oranyothercharacteristicprotectedbyfederal,state,orlocallaw(“ProtectedCharacteristics”).Furthermore,theapplicablecertifiescompliancewithapplicable federal laws, regulations, and executive orders prohibiting discrimination based ontheProtectedCharacteristicsintheprovisionofservices.
ProjectProcessFlow•STEP1-ApplicationProcess:TellUsAboutYourProjectAfterthelocalannouncementofthe“CallforProjects”interestedpartieswillcreateaprojectpageontheSVN|Communitiesprogrampagetosignifyinterestinparticipatingintheprogram.ApplicantswillutilizethePatronicitywebsitetobuildoutabasiccrowdfundingpagefortheirproject.Thispageistheinitialapplicationandisdirected/focusedtotheprojectaudienceandpotentialdonors.Onceaprojectpageisstarted,Patronicitywillreachouttotheprojectapplicanttodiscusstheprojectandnextsteps.•STEP2-PatronicityReviewPatronicitywillperformaninitialscreeningoftheprojectandprofile.Patronicitystaffmayrequestaddi-tionalinformationtodeterminetheproject’sappropriatenessforcrowdfundinganditseligibilitytotheProgram.•STEP3-SVN®ReviewAttheendofthe“callforprojects”phase,qualifyingprojectswillbeforwardedtotheSVNreviewteamforreviewandadeterminationofwhichprojectsmaybeeligibletorunacrowdfundingcampaigntoqualifyforamatchinggrant.•STEP4-PatronicityPolish&PossibleVideoProductionIfapprovedbytheSVNreviewteam,Patronicitywillthenengagefullywiththeapplicanttopolishofftheprojectpage,developamarketingstrategy,andbuildoutthecrowdfundingcampaign.AvideoshootmaybecoordinatedandplannedthroughthelocalSVNofficetoincreasevisibility.•STEP5-ProjectGoesLive!
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Startcrowdfunding!Patronicitywillprovidetechnicalassistancethroughouttheraiseperiod.Theappli-canthasupto60daystoachievecrowdfundingtowardtheirgoal.Thistimelineisestablishedonapro-jectbasispriortocrowdfundinglaunch.A30daycampaignisrecommended.•STEP6-ImplementationIfthecrowdfundingcampaignissuccessful,SVNInternationalCorp.willmatchthefundsraisedandim-plementationwillfollowsoonafter.Questions?PleasereachouttoJonathanBerkofPatronicityatJonathan@Patronicity.com.