Sustainable Innovation at REI - UW Tacoma · • "The Launch of Model Behavior: 20 Business Model...
Transcript of Sustainable Innovation at REI - UW Tacoma · • "The Launch of Model Behavior: 20 Business Model...
REI 2.0 IGNITING PASSION - CATALYZING EXPERIENCES
YALEH ASADI, MATT MICHAELS, KEVIN MURRAY, COURTNEY SLACK
Sharing Economy
Peer-to-Peer Lending
Sharing Economy Market Research Recommendation Financial Analysis Future Growth Recap
Where to next?
Sharing Economy Market Research Recommendation Financial Analysis Future Growth Recap
Sharing Economy
Recirculation of Goods
Durable Goods
Exchange of Services
Productive Assets
Gear Commons
Outdoors.IO Potential Entrants
Competitors
Sharing Economy Market Research Recommendation Financial Analysis Future Growth Recap
Sharing Economy Market Research Recommendation Financial Analysis Future Growth Recap
Sharing Economy Market Research Recommendation Financial Analysis Future Growth Recap
Sharing Economy Market Research Recommendation Financial Analysis Future Growth Recap
Sharing Economy Market Research Recommendation Financial Analysis Future Growth Recap
Sharing Economy Market Research Recommendation Financial Analysis Future Growth Recap
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Sharing Economy Market Research Recommendation Financial Analysis Future Growth Recap
Today
Quick Wins
Sustainable Future
Sharing Economy Market Research Recommendation Financial Analysis Future Growth Recap
Sharing Economy Market Research Recommendation Financial Analysis Future Growth Recap
• New entrants Growth
• High capital expenditures ROA
• Additional SG&A Profit Margin
G
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A
L
S
R I S KS
APPENDICES
Startup Valuation
Market Share Breakdown
REI-Cycle
Logistics
Reputation
ROA Projections
Reverse Logistics
General Gear
Trust
Liability Questions Answered
DCF Analysis
Current Supply Chain
Gear Damage
Liability
Payment
Retail Industry Market Share Breakdown
• Run Risk of Major players entering the Rental service provider business
• All have Capital and Resources to mimic REI 2.0
• Must be a first mover, become the "go-to" site for Rentals
Future Innovation
Using Reverse Logistics REI - CYCLE old products. If Products are still functional --> Donate to Youth Non-Profit Organization to help kindle the passion for the outdoors in todays Youth. Organizations are more likely to Catalyze Outdoor Experiences if REI-Cycle provides them with the necessary donated gear.
Liability Questions Answered...
• Renter must agree (upon rental purchase) that Recreational Equipment Inc. is not the owner of the items being renter and assumes no Liability to any risk, injury, or death that may occur from misuse of gear, failure of gear to perform properly, or renter failure to properly inspect gear. All risks and liability lies with the renter of the item, and it is their responsibility to inspect items being rented.
• Mock liability agreement; to be refined by company attorneys
LINKS
• http://clients1.ibisworld.com/reports/us/industry/productsandmarkets.aspx?entid=1079
• http://howmuchtomakeanapp.com/estimator/estimates/results
• http://www.gearcommons.com/
• http://www.rei.com/content/dam/images/Public%20Affairs/2014/2013%20REI%20Financial%20Statements.pdf
• http://www.inboundlogistics.com/cms/article/full-circle-reverse-logistics-keeps-products-green-to-the-end/
• https://davidruyet.wordpress.com/
• https://gearcommons.com/faq
Works Cited
• N.d. By S. Rei and Fast. Web. 21 Feb. 2015.
• Contents, Heterocycles. "Contents." Heterocycles 85.9 (2012): n. pag. Web. 22 Feb. 2015.
• "Full Circle: Reverse Logistics Keeps Products Green to the End." - Inbound Logistics. N.p., n.d. Web. 22 Feb. 2015.
• "The Launch of Model Behavior: 20 Business Model Innovations for Sustainability – Blog | SustainAbility." The Launch of Model Behavior: 20 Business Model Innovations for Sustainability – Blog | SustainAbility. N.p., n.d. Web. 22 Feb. 2015.
• "Debating the Sharing Economy." Debating the Sharing Economy. N.p., n.d. Web. 22 Feb. 2015.
• "Colorado Recycling Resources." , Recycling Centers, Denver Boulder. N.p., n.d. Web. 22 Feb. 2015.
• "Model Behavior – Library | SustainAbility." Model Behavior – Library | SustainAbility. N.p., n.d. Web. 22 Feb. 2015.
• Reynolds, Anne. "DEFINING THE VALUE OF THE COOPERATIVE BUSINESS MODEL: AN INTRODUCTION." Academia and Other Leaders to Foster Greater Success among America’s Cooperatives. DEFINING THE VALUE OF THE COOPERATIVE BUSINESS MODEL: AN INTRODUCTION (n.d.): n. pag. CHS. Web. 22 Feb. 2015.
• "Industry Analysis." IBIS World. IBIS WORLD, n.d. Web. 21 Feb. 2015.