Sustainability in the Chilean Wine Industry
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Transcript of Sustainability in the Chilean Wine Industry
Sustainability in the Chilean Wine Industry
Down to Earth – New World @ ProweinSustainability Seminar 23rd March 2010
DE MARTINO:
• First ‘Cradle-to-retail’ CO2 neutral winery in S-America
• Commercial opportunity: NUEVO MUNDO
CHILE: • Impact of Climate Change
• Sustainability Management in Chilean Wine
• 117.000 Ha (2007 SAG)
• 9,86 million HL (2009 SAG)
• Highly dependent on exports (70%) 6,93 million HL 1,38 billion USD
• Key driver of Chile’s country image
THE CHILEAN WINE INDUSTRY
MITIGATION OF CLIMATE CHANGE IMPACTS
Water Management:• Irrigation• Capture• Storage• Treatment/reuse
R&D: • Technological adaptation • Genetic selection of heat/ drought resistant varieties
Vineyard practices: • Move vineyards south and to higher altitude;• plague control• drip irrigation• harvest dates• grape variety selection
Public policy:• Interdisciplinary task forces• more studies and measurement • promotion of renewable energy• planning of land and water use • education
Chilean Wine Industry Sustainability Code (in development):
• Benchmarking (Vineyard, Winery/Offices, Social/local Environment)
• Best Practices Manual
• Management Tools for self-evaluation:
International Protocol for GHG Calculations in the Wine Industry (International Wine Carbon Calculator)
BEST WineryISO 50001
SUSTAINABILITY MANAGEMENT
SUSTAINABILITY: THE FUTURE
ISO 26000Sustainability as a competitive advantage and driver of innovation
• Family owned; 300 ha Organic vineyards
• First winery in the world to sell Carbon Credits
• First certified ‘cradle-to-retail’ Carbon Neutral winery in South America
• Best example of water management in the Chilean wine industry
BEST PRACTICE : DE MARTINO
USD 1,5 million WWTP (UNFCCC)58 MM ltrs 30.000 tCO2e reduction p.a.
World’s first winery to sell carbon credits
DE MARTINO: Water Management/Climate Change
Xtreme Sustainability Project (2008)
Cradle-to-retail Carbon Audit (2009)
NUEVO MUNDO: First Organic and 100% Carbon Neutral Wine brand from South America:
Organic terroir wines (Isla de Maipo)Minimum environmental impact Certified Carbon NeutralPET, BIB or glass
DE MARTINO: Innovation & Education
Jacques Wein Depot (D)
Dansk Supermarked (DK)
Gal & Gal (NL)
………… (UK)
………… (B)
…
DE MARTINO: NUEVO MUNDO