Sushant kumar scm in food industry
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Supply Chain Management in Fresh Produce Supply Chain Management in Fresh Produce Retailing: Evidence from Indian Retailers Retailing: Evidence from Indian Retailers Presented By Presented By: Mr. Kumar Sushant Mr. Kumar Sushant OUTLINE OF PRESENTION OUTLINE OF PRESENTION Introduction Objectives Methodology General model of Supply chain system Analysis Inferences Recommendation
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The rapid changes in the fresh produce supply chains are forcing companies to adapt strategies to bring the produce on the consumer’s table as fresh as possible. Unlike other goods, fresh produce easily goes to decay and has a higher requirement for safety. Low cost transportation and in effect leading to the whole supply chain can become a major advantage for the supermarkets. Management of supply chain in fresh produce thus requires a concreted effort on improving transportation practices. Firstly the management of the logistics of fresh produce, including the development and management of different varieties, implementation of criteria, supervision of quality, packing, transportation, storage, processing and distribution. The other relates to the efficient management of the relation and organization, including the selection of suitable logistic channels and partners, determination of contracts, allocation of added value, and maintenance of long-term partnership and smooth running of the supply chain. Our study examines the strategies of different retailers and develops a model based on the supply chain strategies and consumer base of the firm.
Transcript of Sushant kumar scm in food industry
Supply Chain Management in Fresh Produce Supply Chain Management in Fresh Produce Retailing: Evidence from Indian RetailersRetailing: Evidence from Indian Retailers
Presented ByPresented By::
Mr. Kumar SushantMr. Kumar Sushant
OUTLINE OF PRESENTIONOUTLINE OF PRESENTION
IntroductionObjectivesMethodologyGeneral model of Supply chain systemAnalysisInferencesRecommendation
INTRODUCTIONINTRODUCTION:
INDIAN fresh fruits and vegetables distribution system.
Requirement of improving transportation practices in fresh produce retailers.
Supply chain forcing companies to change strategies.
Regulation related to the supply chain of fresh fruits and vegetables.
INTRODUCTIONINTRODUCTION:
Provides the critical linkage between the food production stage ,suppliers and consumers;
Assures the timely and efficient distribution of foods to meet consumer demand for affordable food;
Maintains the quality and safety of the food until it is purchased by consumers;
Adoption of new technology for the transportation of perishable fruits and vegetables.
OBJECTIVESOBJECTIVESTo analyze the importance of supply chain in fresh produce retailing
Examining the strategies of retail firmsIn ensuring, the consumers get the fresh
produce at their tableNo compromise on cost and quality
Role of transporting these produce from the market to the store
Recommendations for the study
METHODOLOGYMETHODOLOGY
Exploratory research.
Survey through questionnaire.
In depth interview with operations manager.
Customer perception data captured through questionnaire.
Identify the attributes which play a significant role in building the perceptual model .
Retailer
Consumer
Food Industry
Agri-Indsutry
Farmer
Input supplier
Industrializedcountry
Developingcountry
ANALYSISANALYSIS
TRANSPORTATIONTRANSPORTATION
By and large own transport facility but some do outsource.
Believe damage to produce is minimum during transportation.
Transportation cost compare to procurement cost.
FRESHNESSFRESHNESS
During Transportation
In Ware House
In Retail shop
Refrigeration system.
WARE HOUSEWARE HOUSE
Major of them have Ware house.
FRUITS AND VEGETABLES VARIETYFRUITS AND VEGETABLES VARIETY
Some of them have a number of fruits and vegetables variety
PRICEPRICE
Price of fruits and vegetables compare to others.
Price fixing for fruits and vegetables.
OTHER PARAMETERSOTHER PARAMETERS
Middle men involvement.
Decision maker for purchasing of fruits and vegetables.
Major customers.
Forecasting for purchase of fruits and vegetables by Retail shops.
INFERENCESINFERENCES
+ +- -- -- -Food bazaar
+ +- -- -- -Fab mall
+ +- -- -- -Reliance fresh fruits and vegetables
+ +- -- -- -Monday to Sunday
+ +- -- -- -Subhiksha
FacilityDistance
TimeCostFORMAT OF THE STORES
+ +- -+-Food bazaar
+ +- -+-Fab mall+ +- -+-
Reliance fresh fruits and vegetables
+ +- -+-
Monday to Sunday
+ +- -+-Subhiksha
FreshnessDamage Own Transportation
Middle men
FORMAT OF THE STORES
+ ++Food bazaar
+ ++Fab mall
+ +-
Reliance fresh fruits and vegetables
+ +-Monday to Sunday
+-Subhiksha
VarietiesOptimum price
FORMAT OF THE STORES
SUP SP YL SY T
EC MH SAIN
MARKETING STRATEGIES
•MONDAY TO SUNDAY
•FOOD BAZAR
•FABMALL•
•RELIANCESUBHIKSHA
•NAMDHARI
INFERENCESINFERENCES
FRESHNESS
II
PRICE
I
VARIETYIII
ACCESSIBILITYIV
Customer loyalty
Company performance
RecommendationsRecommendations
Retail store should keep their own logistics.
Maintain the freshness during Transportation, in ware house and in Retail shop.
A variety of fruits and vegetables in their stores.
Price should be optimum.
THANKS…
