Get It Done NOW!

Survey Results

We are offering an online service that connects ordinary people with people

willing to help them complete everyday tasks. Our service then lets our customers rate the service provided and optionally

insures the work undertaken.

What is our idea all about?

We asked “Do you currently hire anyone to help with

house hold work (e.g. gardening, lawn mowing, cleaning, ironing, washing the car, etc.)?”

What is the traditional market?

Yes60%

No40%

n = 25

Of the 60% who said yes, we asked how often they use

hired help?

What is the traditional market?

Once a week or

more33%

Once a month or

less33%

n = 9

Once a week to once a month

33%

We also asked how much they spend on that help.

Many participants gave a $/visit amount not the requested $/hrs format.

Nevertheless based on our response we estimate:

Average per visit: $75

Range: $25 to $150

What is the traditional market?

n = 9

What is the traditional market?

n = 14

Organising the right time

Right person

Affordability

Privacy concerns

0% 20% 40% 60% 80% 100%

For the 40% who answered “No”, we asked about barriers to hiring help. We used a points system to rank the

responses.

“a lot” = 3 pt, “quite a bit” = 2 pt, “somewhat” = 1 ptdivided by max possible score of 42

What is the traditional market?

n = 10, all that listed barriers shown

We also left a spot for “No” respondents to tell us of any other barriers. Here are all the responses that identified

new barriers:

“We like to diy”

“Cost, reliability, efficiency and security”

“If you your key to them your insurance doesn’t cover you if they clean you out (steal). That is a big issue. I don’t want someone in

my home if I am not there and I don’t want someone in my home if I am there.”

“Stability”

“Insurance”

We then asked “Would you use an online marketplace to

find suitable home help?”

What do you think of our idea?

Yes61%

No39%

n = 23

We asked those who answered ‘No’ whether any of the

following would make them more inclined to access home help online.

Those who wouldn’t use an online marketplace

Credit card payment

Police checks

Insurance

Ratings of providers

0% 10%

20%

30%

40%

50%

60%

70%

80%

90%

100%

n = 9 “a lot” = 3 pt, “quite a bit” = 2 pt, “somewhat” = 1 ptdivided by max possible score of 27

Those who would use an online marketplace

n = 13

Credit card payment

Police checks

Insurance

Ratings of providers

0% 10% 20% 30% 40% 50% 60% 70% 80% 90%

We asked those who answered ‘Yes’ whether any of the following would help them choose a service provider.

It’s obvious that those who answered ‘yes’ were pretty interested in these features, but it’s encouraging that some of those who answered ‘no’ could be persuaded by

these features.

“a lot” = 3 pt, “quite a bit” = 2 pt, “somewhat” = 1 ptdivided by max possible score of 39

What do you think of our idea?

n = 6, all that listed enticements shown

We also left a spot for “No” respondents to tell us of anything that would entice them to use an online service.

“first hand recommendation”

“I would probably trust word of mouth more but I am really not in the market for home help”

“Online calendar”

We then asked “Would you be interested in providing

home services?”

Would you offer help?

Yes23%

No77%

n = 22

Those who answered “Yes” we asked what kind of

services. Users could pick more than one kind or specify their own.

Would you offer help?

21%

21%14%

14%14%

7%7%

TutoringCar washingIroningGardeningLawn mowingCleaningBaby sitting

n = 14 from 5 users

We also asked how far they would be willing to travel to

help.

All respondents stated less than 10 km.

Then we asked how much they would charge per hour to help.

Most would charge $20-30/hr all would charge

$10-$40/hr.

Would you offer help?

n = 4, 5

We then asked what services these providers would pay

for from us.

Would you offer help?

n = 4

Commission on transaction

Site registration fee

Insurance and police checks to assure customers

0.00

%

25.0

0%

50.0

0%

75.0

0%

100.

00%

Finally we asked all users “If an online marketplace to

find home help was available today, how likely would you be use this type of service?”

Likely to use?

n = 21

Very unlikely

Unlikely

Neutral

Likely

Very likely

0 1 2 3 4 5 6 7

38%