Supply Chain Mangement Ppt.
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Transcript of Supply Chain Mangement Ppt.
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Description of Chocolate
Chocolate is made fromcocoa beans found on thecacao tree. The cacao tree was first
discovered in the South
American rainforest. The three main
ingredients in chocolateare chocolate liquor, cocoapowder, and cocoa butter.
Different kinds ofchocolate use varyingamounts of these 3ingredients.
Picture of the Cacao Tree
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How Chocolate is Made
Cocoa pods areharvested
Pods are crushed andfermented.
Cocoa beans are takenout of the pods and thendried.
Beans are roasted,graded, and then ground.
Grinding the beanscreates a liquid calledchocolate liquor. Chocolate liquor - made
mostly of fat called cocoabutter.
Cocoa butter is extracted. Cocoa powder is also
created when beans areground.
Process creates chocolateliquor, cocoa powder,and cocoa butter.
Ingredients are blendedback together to createdifferent kinds ofchocolates.
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Types of Chocolate
Sweet Chocolate
Contains no milk solids
Cannot contain less than15% chocolate liquor
Dark Bittersweet Chocolate Contains the most chocolate
liquor.
It is sweet chocolate thatcannot contain less than35% chocolate liquor.
Semi Sweet Chocolate Similar to dark bittersweet
chocolate.
Baking Chocolate
Contains no sweeteners andno milk.
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Types of Chocolate
Milk Chocolate Contains milk and sugar,which differs frombittersweet and semisweetchocolate.
Cannot contain less than 12%milk and cannot contain lessthan 10% chocolate liquor.
Can contain other ingredientsbut must comply withregulations.
White Chocolate Technically not real chocolate Contains no chocolate liquor,
which is one of the mainingredients in chocolate.
Its made of cocoa butter,milk, and sugar.
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TARGET MARKET
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Particulars Cost Per Unit Total CostRaw Material
Sugar = 30,000
Cocoa Butter = 30,000
Peanuts = 32,000Peanuts = 20,000
Chocolate Coated Rasins = 40,000
Vanilin = 10,000
Almonds = 30,000Honey = 5,000
Boston Baked Bean = 15,000
Direct Labour = 70,000 1.56 70,000
Carriage on Material = 24,250 0.53 24,250
Prime Cost 7.25 3,26,250
Cost SheetFor one month
5.16 2,32,000
Total Output = 45,000 units
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Factory expenses
Fixed
Depreciation on Plant and M/c = 25,750
Rent = 15,000
Power and Consumable Store = 15,000
Factory Insurance = 15,000
Supervisors Salary = 5,000
Variable
Electricity Charges = 5,000
Power and Consumable Store = 10,000
Running Expenses of Machine = 15,000
Factory Cost 9.60 4,32,000
Office and Administration Expenses 4.40 630,000
Selling & Distribution Expenses 2.00 90,000
Total Cost 16.00 7,20,000
Net Profit (20% on selling price) 4.00 1,80,000
Sales 20.00 9,00,000
2.35 1,05,750
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Forward Logistics
The finished chocolates from manufacturing is stored in
the ware houses
Then comes the logistics and distribution where the goods
are packed and moved to various regional distribution
centers.
From RDCs the chocolates are distributed to different
outlets or Retailers
INNOVATIVE PACKAGING
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INNOVATIVE PACKAGING
(REVERSE LOGISTICS)
The innovation marks a potentially significant breakthrough for the foodand packaging industries, as it could pave the way for large numbers ofchocolate bars to be wrapped and sold in the stuff of their creation.
Approximately 10 tonnes of cocoa husk waste accounts for every singletonne of dry cocoa bean produced, or 76% of the fruit itself. The companysays that, unlike other cocoa recycling processes, the paper is made without
burning or gradual degrading of the fibres of the cocoa husk, the finishedlight brown paper utilises the cocoa as a natural colourant, avoiding theneed for artificial dyes
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Modes of transportation
Transportation is necessary to Move purchased goods from
suppliers to buyers and move finished goods to the customer.
Modes of transport used by supplier Road transport : It is flexible in nature and can be reached to
any parts of the country and it cost less as compare to other
modes of transport.
Rail carriers : compete most favorably when the distance is long
& the shipments are heavy or bulky.
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Air carrier : Very expensive relative to other modes but
also very fast
Water carrier : In flexible and in expensive as compare toothers mode of transport
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Demand requirements to design a
warehouse Is demand high or low?
The new calorie free chocolate analysis shows that the change in calorie free
chocolate consumption occurred for both women (up from 18% in 2000 to
21% in 2010) and men (up from 14% to 19% in the same period).
Still, only about 20% of people are concerned of diet on any given day with
the majority (80%) not maintaining it , the report finds. It included calorie-
free and low-calorie versions
Overall, about half of the population, ages 2 and older, consume fatty things
on any given day. Among boys 2 to 19, 70% consume them while 40% of adult
women consume them.
Hence we can say that the demand for our product is high.
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Warehouse design As our product is not seasonal we have to have a strong warehouse design to
support our production and match our demand in the market. Which can
happen through maintaining proper consolidation and break-bulk, (2) sorting,
and (3) reverse logistics.
Our consolidation is very effective it goes in the following way
The warehouse receives materials, from a number of sources, that are
combined in exact quantities into a large single shipment to a specificdestination.
The benefits of our consolidations are
i. realization of the lowest possible freight rate,
ii. timely and controlled delivery, and
iii. reduced congestion at a customersreceiving dock.The warehouse enables both the inbound movement from origin and the
outbound movement to destination to be consolidated into a larger size
shipment, which generally results in lower transportation charges per unit
and most often quicker delivery
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The design
Bulk breaking
A break-bulk operation receives a single large shipment and arranges fordelivery to multiple destinations. Economy of scale is achieved by transporting
the larger consolidated shipment. The break-bulk warehouse or terminal sorts
or splits out individual orders and arranges local delivery.
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Sorting
The basic benefit of sorting is to reconfigure freight as it flows from origin to
destination. Three types of assortmentcross-docking, mixing.
a) cross-docking:
Our objective is to combine inventory from multiple origins into a pre specified
assortment for a specific customer. the jest of cross-docking is on-time delivery
from each manufacturer. The manufacturers, in turn, may have sorted, loaded,
and labeled the appropriate quantity by destination. Product is then literally
moved across the dock from receiving into a truck dedicated to the delivery
destination
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Mixing :
mixing is usually performed at an intermediate location between shipment
origin and destination. carloads or truckloads of products are shipped from
origin to mixing warehouses. Upon arrival at the mixing warehouse, shipments
are unloaded and sorted into the combination desired by each customer.
These inbound shipments are planned to minimize inbound transportation
cost.
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Reverse Logistics Processing
A great deal of the physical work related to reverse
logistics is performed at warehouses. Reverse logistics
includes the activities to support:
(1) returns management,
(2) remanufacturing and repair,
(3) remarketing,
(4) recycling, and
(5) disposal
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LOCATION
The locations probably we select are going to cover would be mostly
the metro politan cities and regions where the IT sector is growing fast
REASONS
a) Less concern on health i.e the diet they take have more fat in it, as our
product is of low calories we may taste success in matching our
demand which is mentioned in the earlier slides
b) They have less time to concentrate on health and
c) Every person now and then picks up a chocolate now and then why
cant it be a lower calorie chocolate.
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WAREHOUSE LOCATION In planning warehouse layout, The most important product variables we
considered in a slotting plan are product velocity, weight, and special storage
requirements.
Product velocity is the major factor for driving our warehouse layout. High-
volume product should be positioned in the warehouse to minimize movement
distance.
As our product is high-velocity products it is positioned near doors, primary
aisles, and at lower levels in storage racks. Our positioning minimizes warehouse
handling and reduces the need for frequent lifting.Our Warehouse will be locatedon outskirts of the city area like nearby to our customers i.e outer ring road
HI-TECH city.
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WAREHOUSE DESIGN
Warehouse design must consider product movement characteristics. Three
factors to be determined during the design process are the number of floors toinclude in the facility, a cube utilization plan, and product flow.
The ideal warehouse design for us is one-floor building that eliminates the need
to move product vertically (reduces the time).
Our warehouses are designed with 25- to 30-foot clear ceilings, although
selected automated and high-rise handling equipment can effectively use
heights over 100 feet.
It supports straight product flow through the building.
Bill Of M t i l
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Bill Of MaterialBill of Materials
Team: AMIGOS Date:
for howmany
months: 1 month
Description Qty
Unit of
Meas Unit Price ( ) Total Price
Describe the Part How
Many
Piece,
Inch, Etc. Cost Per Unit
coco beans 1000 kg $500.00 $500,000.00
milk 1000 liters $36.00 $36,000.00
sugar 1000 kg $70.00 $70,000.00
labour 25 humans $15,000.00 $375,000.00
eggs 1000 dozzen $36.00 $36,000.00
coco butter 1000 kg $800.00 $800,000.00
lactose 100liter $200.00 $20,000.00
$0.00Subtotals: $1,837,000.00
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For calculating BOM we considered the materials required
to manufacture our product(for 1 month) and then
estimated the cost for each unit and finally to produce the
products for 1 month we incurred a cost of $1,837,000.00
For each year we have the capacity of producing 22,000
tones
The labors working hours will be 8 to 12 hrs a day.
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Beans and coca
is mixed in the
factory
Milk+sugar to coca
mass=chocolate
liquid
chocolate liquidevoprated=chocolat
e crumb
chocolate crumb
cooked to get
cadbury
Crumb to pinmill mixed with
coco liquor &butter
Assortments in to
bars
refining,conching and
temperingSmoothing of chocolet
wrapingProduct is ready
Process diagram
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PRODUCTION LAYOUT
The layout we use is product layout.
Layout is in following way
PRODUCTION AREA
BEANS STORE AND COLD
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BEANS STORE AND COLD
ROOM SPRINKLER SYSTEMS
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Central Stores Sprinkler System
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Overall sprinkler system
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Chocolate Craving Theories
Chocolate cravings are a result of the chemical ingredientsfound in chocolate.
Chocolate cravings come from the sensory properties ofchocolate = texture, taste, smell, and color.
Chocolate cravings are influenced by culture.
Many theories exist, but there is no conclusive scientificevidence on what causes people to crave chocolate.
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Potential Health Benefits
Chocolate may be good for the heart.
Chocolate contains chemicals like those found in red
wine and green tea.
Helps improve circulation
Helps cut down blood pressure
Chocolate contains flavanols.
Helps in preventing the oxidations of bad cholesterol, which
reduces the stickiness of blood platelets and improve blood
vessel elasticity.
Theobromine, found in chocolate, was found to
treat coughs better than codeine.
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AAA into supply chain Agilitythe ability to respond quickly and cost-effectively to unexpected changeis
critical because in most industries, both demand and supply fluctuate more rapidlyand widely than they used to. In fact, the best companies use agile supply chains todifferentiate themselves from rivals.
Supply-chain agility and resilience no longer imply merely the ability to manage risk.It now assumes that the ability to manage risk means being better positioned thancompetitors to deal withand even gain advantage fromdisruptions. Key toincreasing agility and resilience is building flexibility into the supply-chain structure,
processes, and management. Adaptability - The best companies tailor their supply chains to the nature of the
markets they serve. They often end up with more than one supply chain, which can beexpensive, but, in return, they secure the best manufacturing and distributioncapabilities for each offering.
All companies must align their supply-chain infrastructure and management withtheir underlying value proposition to achieve a sustainable competitive advantage.
That is, they must align the interests of all the firms in the supply network so thatcompanies optimize the chains performance when they maximize their interests.
Alignment - One way companies align their partners interests with their own is byredefining the terms of their relationships so that firms share risks, costs, and rewardsequitably. A prerequisite to creating alignment is the availability of information so thatall the companies in a supply chain have equal access to forecasts, sales data, andplans. Next, partner roles and responsibilities must be carefully defined so that there is
no scope for conflict. Finally, companies must align incentives so that when companiestry to maximize returns, they also maximize the supply chains performance.
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FUTURE OF THE PRODUCT
According to KPMG, there are almost two track market, the developedand the developing. In the developed market a lot more innovation isneeded to grow or maintain the market share. In the developingmarket like BRIC countries, manufacturers need to cater to thespecific consumer taste for growth. It also says industries response toupcoming health regulation could mold the future.
Sustainable sourcing, packaging, and consolidation and outsourcingchocolate manufacturing will be of growing importance. To grow inemerging market a global set of local operations is needed. India isanticipated to grow faster than all emerging markets according toKPMG. There is an opportunity in new developing markets in eventingand gifting chocolates, introduction of spices into chocolates can alsogain momentum.
The emergence of health legislation from national government could bea threat to the industry. The industrys marketing capacity forcommunicating the health benefits are yet to be realized by otherchocolatiers but regulation need not become burdensome for usbecause we are bringing nutritional benefits in our chocolate.
There is a threat of decrease in supply of cocoa, which is the main
ingredient of our chocolate, in future.
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