Super Circle Project

8/13/2019 Super Circle Project

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ANALYSIS

ON MARKETING STRATEGY OF SUPER CIRCLEAUTO LTD.

Submitted in partial fulfillment of requirement

For the award of degree of BACHELOR OF BUSINESS ADMINISTRATION

Session (2009-12

S!"#i$$e% To& S!"#i$$e% ' &

Mrs. SHIWANI THAK ! ! ohan t"agi

M#A Fa$ult" !%&& N%. ##A'()*

INDU INSTITUTE OF MANAGEMENTSONIPAT

(Affiliated with Maharshi DayanandUniversity, !hta" #$%&'


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ANALYSIS ONMARKETING STRATEGY OF SUPER CIRCLE AUTO LTD

DECLARATION

I, ROHAN TYAGI Roll No.(in words Two H!ndr"d For#$ On" %.%.A. Fin&l $"&r (' s" "s#"r o)Hind! Ins#i#!#" o) M&n&*" "n# +"r" $ d"-l&r" #+ #+" S! "r Tr&inin* R" or# "n#i#l"d An&l$sis on M&r/"#in* s#r"*$ o) S! "r Cir-l" A!#o LTD. &n ori*in&l wor/ &nd #+" s& " +&s no# ""ns! i##"d #o &n$ o#+"r ins#i#!#" )or #+" &w&rd o) &n$ o#+"r d"*r"". A s" in&r r"s"n#ion o) #+"Tr&inin* R" or# w&s &d" on 012120344 &nd #+" s!**"s#ions &s & ro5"d $ #+" )&-!l#$ w"r" d!l$in-or or"d.

Si*n!r" o) #+" C&ndid" Pr"s"n#ion In -+&r*"(F&-!l#$

Co!n$e)si*ne% Dir"-#or

1

ii

S"&l


3/72


A+,no e%*e#en$s

I# is $ *r" l"&s!r" #o " ind" #"d #o 5&rio!s "o l", w+o dir"-#l$ or indir"-#l$

-on#ri !#"d in #+" d"5"lo "n# o) #+is wor/ &nd w+o in)l!"n-"d $ #+in/in*, "+&5ior,

&nd &-#s d!rin* #+" -o!rs" o) s#!d$.

As & s#!d"n# o) %%A o) HINDU ins#i#!#" o) &n&*" "n#, For" os#, I wo!ld li/" #o#+&n/ $ ro6"-# *!id", Mrs.S+iw&ni T+&/!r )or &--" #in* #o " $ *!id". No words &r"

"no!*+ #o "7 r"ss $ *ri#!d" #o +"r )or #&/in* o!# #i " )ro +"r +"-#i- s-+"d!l" )or

"in* $ "n#or

I -&nno# )or*"# #+" -on#ri !#ion o) #+" s#&)) o) S! "r -ir-l" L#d., &s I #ro! l"d #+"

#+ro!*+ $ 8!"ri"s "5"r$ s#&*" o) #+"ir wor/ &nd I r"&ll$ & r"-i" #+" i"n-" wi#+

w+i-+ #+"$ r"sol5"d $ do! #s & ids# #+"ir !s$ s-+"d!l", I "7 r"ss $ sin-"r" #+&n/s

#o &ll o) #+" .

I wo!ld "7 r"ss $ #+&n/s &nd *ri#!d" #o $ ro6"-# *!id" Mrs. S+iw&ni )or #+"ir & l"

*!id&n-" &nd s! or# #+ro!*+o!# #+" #"n!r" o) #+" ro6"-#.

T+&n/ $o! &ll so !-+

iii


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A"s$)/+$

T+" -o &n$ S! e) +i)+ e +&s "i*+# &n!)&-#!rin* !ni#s wi#+ +i*+2"nd rod!-#ion

)&-ili#i"s, si#!"d on ri " ind!s#ri&l lo-ions in &nd &ro!nd #+" nion9s -& i#&l. E&-+

o) #+" r"-"i5"s #+" "n")i#s o) 8!&li)i"d &nd "7 "ri"n-"d #"-+ni-&l s! "r5isors &nd &

o#i5"d l& or )or-". T+" r"sol5" )or 8!&li#$, -o in"d wi#+ & 5&s# &nd w"ll2/ni#

&r/"#in* &nd s&l"s n"#wor/, in#"r&-#i5" -!s#o "r s! or# s"r5i-"s &nd & #+ir#$ $"&r old

#r&-/ r"-ord o) rod!-# r"li& ili#$ &nd &r/"# s#& ili#$, +&5" &d" SUPER CIRCLE &

n& " "o l" #r!s#.

A--ordin* #o & o5" d")ini#ion r"s"&r-+ is & s$s#" i- &nd s-i"n#i)i- in5"s#i*ion

#+ro!*+ w+i-+ &n$ or*&ni:ion #r$ #o )ind o!# i#s s#r"n*#+ &nd w"&/n"ss &s w"ll

&s o or#!ni#$ &nd #+r". As w" /now in #+" r"s"n# "r& #+" !sin"ss &-#i5i#i"s

+&5" "-o " or" -o l"7 &nd -o li-"d d!" #o od"rn #"-+nolo*$ ,

*lo &li:ion &nd li "r&li:ion &nd in o#+"r +&nd #od&$ -!s#o "r &r" +i*+l$

-ons-io!s & o!# rod!-#s &nd r&nd .In r"-"n# #i " -!s#o "rs &r" no# lind

)ollow"r o) & rod!-#. T+"$ &r" *i5in* +i*+ riori#$ #o &ll )"!r" li/" ri-",

8!&li#$, inno5i5" )"!r"s "#-. %!# &)#"r &ll #+is )"!r"s r&nd "-o "s #+" in"5i#& l"

&r#s o) &n$ rod!-# "-&!s" i# *i5"s #+" -o l"#" id"n#i)i-ion o) rod!-# so i# is &lso

#+" on" os# i or#&n# &r#. M$ r"s"&r-+ wor/ is +i*+l$ )o-!s"d on #+is iss!", w+i-+ is

i or#&n# )or " &s w"ll &s #+" or*&ni:ion. I l"&rn# w+i-+ "7#"rn&l )&-#ors &))"-# s&l"&n indi5id!&l rod!-#, #+is r"s"&r-+ *i5"s " insi*+# #o i or# &nd "7 or# ro l"

&s w"ll #+"ir &r"& o) in#"r"s# , in #+is I *o# #+" *r" "7 "ri"n-" & o!# #+" &r/"#.

i5


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TA'LE OF CONTENTS

1. INTRODUCTION........... .............. .............. ............... .............. .............. .............. .............. .......... ..... ...... .1

4.4 S IGNIFICANCE OF THE STUDY .............................................................................................................................................;4.0 R E'IE< OF E=ISTING LITERATURE ....................................................................................................................................>4.; C ONCEPTUALI?ATION .........................................................................................................................................................@4.> F OCUS OF THE PRO%LEM ....................................................................................................................................................@4.@ O% ECTI'ES OF THE STUDY ................................................................................................................................................B4.B HYPOTHESES .......................................................................................................................................................................1

2 RESEARC MET ODOLOGY..............................................................................................................

0.4 R ESEARCH DESIGN ...........................................................................................................................................................430.0 U NI'ERSE S UR'EY POPULATION ..................................................................................................................................4;0.; S AMPLE .............................................................................................................................................................................4>0.> C OLLECTION OF DATA ......................................................................................................................................................4@

3 ORGANI4ATIONAL PROFILE............................................................................................................15

ORGANI4ATIONAL STRUCTURE.......... .............. ............... .............. ............ ...15

;.4 % USINESS OF THE ORGANI?ATION ....................................................................................................................................41;.0 M ANAGEMENT PROCEDURES ............................................................................................................................................0B;.; P RODUCT S ER'ICES OFFERED %Y THE ORGANI?ATION ................................................................................................0 %RAKE SHOES .......................................................................................................................................................................0 %ACKING PLATES ...................................................................................................................................................................0 ..............................................................................................................................................................................................;3 %RAKE SHOE METALS ...........................................................................................................................................................;3

Applications Covered........................................................................................................................................................33Product Range..................................................................................................................................................................35

%RAKE LININGS................................................................................................................................................................;ROLL LININGS...................................................................................................................................................................;

%RAKE SHOES....................................................................................................................................................................; %ACKING PLATES.............................................................................................................................................................; %RAKE SHOE METALS.....................................................................................................................................................>3 OTHER AUTO PARTS........................................................................................................................................................;; R OLL LININGS ......................................................................................................................................................................;>;.> % OARD OF DIRECTORS ......................................................................................................................................................;B @.4 UESTIONNAIRE A NALYSIS ...........................................................................................................................................; @.0 S

5 LIMITATIONS OF T E STUDY............ .............. .............. .............. .............. ............... ....... ..... ...60

5


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7 CONCLUSION.. .............. .............. ............... .............. .............. .............. .............. ............... ....... ..... ...61

SUGGESTIONS 8 RECOMMENDATIONS............ .............. ............... .............. .......... ...... ...... ....62

SUGGESTIONS ................................................................................................................................................................@0

9 'I'LIOGRAP Y........... .............. .............. ............... .............. .............. .............. .............. .............. ..63

10. ANNE URE.......................................................................................................................................6:

5i


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1. In$)o%!+$ion

T;e Co# /n

SUPER CIRCLE &n!)&-#!r"s & wid" r&n*" o) +i*+ 8!&li#$, r"-ision "n*in""r"d&!#o o#i5" &r#s.


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In 8!&li#$ &n&*" "n# s#&nd&rds, ISO4>334

"n5iron "n#&l &n&*" "n# s#&nd&rds &nd OHSAS4 334 +"&l#+ s&)"#$ &n&*" "n#

s#&nd&rds.


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1.1 Si*ni


10/72


1.2 Re=ie o< E>is$in* Li$e)/$!)e

Cons#r!-#ion &-+in" in 2wi#+ #+" +"l o) #+is w" si#"s I w&s & l" #o !nd"rs#&nd #+"

5&rio!s &r# o) #+" &!#o o il" "n*in" &nd i#s &r# A!#o ol#s.-o 2#+is w" si#"s is +"l )!l

in !nd"rs#&nd #+" 5&rio!s )"!r" in 5&rio!s od"l o) #+" &r#i-!l&r n& " +"l in!nd"rs#&ndin* -o "#i#i5" &d5&n#&*" #o &n$ o#+"r n& " So d"l#"-+.-o 2 #+is w" si#"s

&/" !s &w&r" & o!# r"-"n#l$ l&!n-+"d #"-+nolo*$ in #+" &!#o o il" ind!s#r$

nr "&rin*.-o 2 "&rin* is &lso &n i or#&n# &r# o) #+" &!#o o il" ind!s#r$ #+is -o &n$

in#rod!-" 5&rio!s n"w "&rin* %!sin"ss lin"2 #+is n"ws & "r +&s +"l "d !s #o *+"r

n"w in)or ion &nd d& r"*&rdin* #+" r"-"n# &!#o o il" n"ws s! "r-ir-l".-o 2 #+is

w" si#" +"l in !nd"rs#&nd #+" -o &n$ -!l#!r" &r/"#in* s#r"*$ &nd i#s rod!-#s.

>


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1.3 Con+e $!/ i?/$ion

M&r/"#in* s#r"*$ o) #+" -o &n$ &s w"ll &s #+" -o &ri5" &d5&n-" "n# o) #+"

rod!-# +&s ""n "7 l&in"d. I#s rod!-#s, &r#n"rs+i , o "rion in o#+"r -o!n#r$ o!#sid"

#+" Indi& &r" &lso "7 l&in"d #+is ro6"-# is &s"d on #+" S#!d$ o) -o &ri5" &d5&n#&*"

d!" #o &d5&n-" "n# o) rod!-# s! e) +i)+ e /!$o $%. T+" ro6"-# &lso in-l!d"s #+" D&

An&l$sis, In#"r r"#ion, &nd )indin*s #+ s+ows +ow *ood or &d #+" -o &n$ is in

r"s"n# -o "#i#i5" &r/"#.

1.: Fo+!s o< $;e P)o" e#

T+is s#!d$ is &inl$ )o-!s on #+" i &-# o) "n5iron "n# )&-#or on &r/"# osi#ion o)

s! e) +i)+ e $%.Also #o &n&l$s"s #+" )&-#ors &))"-#in* #+" s#r"*$ o) #+" -o &n$. Ano#+"r )o-!s o)

ro l" is #o )ind o!# #+" &r/"# osi#ion &nd "r)or &n-" o) -o &n$.

@


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1.6 O"@e+$i=es o< $;e S$!%

I# is w"ll /nown )&-# #+ w" r" " "r 03 o) w+ w" +"&r, w" r" " "r >3 o) w+

w" s"" !# w" r" " "r 1@ o) w+ w" do.

M$ o 6"-#i5" in #+is #r&inin* is #+" o5"r&ll M&r/"#in* S#r"*$ o) S! "r Cir-l" And #r$ #o

)ind o!# i#s


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1.5 o$;eses

H$ o#+"s"s !s"d w"r" n!ll +$ o#+"s"s &l#"rni5" +$ o#+"s"s.

H3 M&r/"# s!r5i5&l o) S! "r -ir-l" in A!#o o il" s &r" &r#s s"-#or.

H4 No# &r/"# s!r5i5&l o) S! "r -ir-l" in A!#o o il" s &r" &r#s s"-#or.

A s#is#i-&l +$ o#+"sis #"s# is & "#+od o) &/in* s#is#i-&l d"-isions !sin*

"7 "ri "n#&l d&. I# is so "#i "s -&ll"d -on)ir or$ d& &n&l$sis, in -on#r&s# #o

"7 loror$ d& &n&l$sis. In )r"8!"n-$ ro & ili#$ , #+"s" d"-isions &r" &l os# &lw&$s

&d" !sin* n!ll2+$ o#+"sis #"s#sJ #+ is, on"s #+ &nsw"r #+" 8!"s#ion.

Ass! in* #+ #+" n!ll +$ o#+"sis is #r!", w+ is #+" ro & ili#$ o) o s"r5in* & 5&l!"

)or #+" #"s# s#is#i- #+ is l"&s# &s "7#r" " &s #+" 5&l!" #+ w&s &-#!&ll$ o s"r5"?

On" !s" o) +$ o#+"sis #"s#in* is d"-idin* w+"#+"r "7 "ri "n#&l r"s!l#s -on#&in "no!*+

in)or ion #o -&s# do! # on -on5"n#ion&l wisdo .

1
http://en.wikipedia.org/wiki/Exploratory_data_analysishttp://en.wikipedia.org/wiki/Frequency_probabilityhttp://en.wikipedia.org/wiki/Null-hypothesishttp://en.wikipedia.org/wiki/Frequency_probabilityhttp://en.wikipedia.org/wiki/Null-hypothesishttp://en.wikipedia.org/wiki/Exploratory_data_analysis


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2 Rese/)+; Me$;o%o o*

Rese/)+; #e$;o%o o* is & w&$ #o s$s#" i-&ll$ sol5" #+" r"s"&r-+ ro l" . I# &$ "

!nd"rs#ood &s & s-i"n-" o) s#!d$in* +ow r"s"&r-+ is don" s-i"n#i)i-&ll$ . In )&-#, r"s"&r-+

is &n &r# o) s-i"n#i)i- in5"s#i*ion #+" ro-"d!r" &do #"d )or -ond!-#in* #+" r"s"&r-+

r"8!ir"s & lo# o) #"n#ion &s i# +&s dir"-# "&rin* on &--!r&-$, r"li& ili#$ &nd &d"8!&-$ o)r"s!l#s o #&in"d. R"s"&r-+ "#+odolo*$ is & w&$ #o s$s#" i-&ll$ s#!d$ &nd sol5" #+"

r"s"&r-+ ro l" s.

Rese/)+; Me$;o%o o* in+ !%es&

R"s"&r-+

R"s"&r-+ Pro l" .

R"s"&r-+ D"si*n. T$ "s o) R"s"&r-+ D"si*n

T$ "s o) D& Coll"-#ion

RESEARC PRO'LEM&-

T+" )irs# s#" w+il" -ond!-#in* r"s"&r-+ is -&r")!l d")ini#ion o) R"s"&r-+ Pro l" &s &5"r$ *ood s&$in* is #+"r", A w"ll d")in"d ro l" is +&l) sol5"d T+" r"s"n# ro6"-#

+&s ""n !nd"r#&/"n #o do is #+" An&l$sis &nd In#"r r"#ion o) #+is ro6"-# s! "r -ir-l"

L#d.


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R"s"&r-+ is -o on &rl&n-" r")"rs #o & s"&r-+ )or /nowl"d*". On-" -&n &lso d")in"

r"s"&r-+ &s & s-i"n#i)i- &nd s$s#" i- s"&r-+ )or "r#in"n# in)or ion on & s "-i)i- #o i-.

In )&-# r"s"&r-+ is &n &r# o) s-i"n#i)i- in5"s#i*ion. T+" Ad5&n-"d L"&rn"r s Dir"-#or o)

-!rr"n# En*lis+ l&$s down #+" "&nin* o) r"s"&r-+ &s & -&r")!l in5"s#i*ion or in8!ir$

s "-i&ll$ #ro!*+ s"&r-+ )or n"w )&-#s in &n$ r&n-+ o) /nowl"d*" .So " "o l"

-onsid"r r"s"&r-+ &s &n & o5" "n#, & o5" "n# )ro #+" /nown #o !n/nown. I# is

&-#!&ll$ & 5o$&*" o) dis-o5"r$ .


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2.1 Rese/)+; Desi*n

T+" )or id& l" ro l" #+ )ollows #+" #&s/ o) d")inin* #+" r"s"&r-+ ro l" is #+"

r" &rion o) #+" d"si*n o) #+" r"s"&r-+ ro6"-# o !l&rl$ /nown &s #+" R"s"&r-+

d"si*n . D"-ision r"*&rdin* w+, w+"r", w+"n, +ow !-+, $ w+ "&ns

-on-"rnin* &n in8!ir$ or & r"s"&r-+ s#!d$ -ons#i#!#" & r"s"&r-+ d"si*n. A r"s"&r-+

d"si*n is #+" &rr&n*" "n# o) -ondi#ions )or -oll"-#ion &nd &n&l$sis o) d& in & &nn"r

#+ &i s #o -o in" r"l"5&n-" #o #+" r"s"&r-+ !r os" wi#+ "-ono $ in ro-"d!r" .

In )&-# #+" r"s"&r-+ d"si*n is #+" -on-" #!&l s#r!-#!r" wi#+in w+i-+ r"s"&r-+ is

-ond!-#"dJ i# -ons#i#!#"s #+" l!" rin# )or #+" -oll"-#ion, "&s!r" "n# &nd &n&l$sis o)

d&. As s!-+ #+" d"si*n in-l!d"s &n o!#lin" o) w+ #+" r"s"&r-+"r will do )ro

wri#in* #+" +$ o#+"sis &nd i#s o "rion&l i li-ions #o #+" )in&l &n&l$sis o) d&

Mor" "7 li-i#l$, #+" d"si*n d"-isions +& "n #o " in r"s "-# o)

4.


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TYPES OF RESEARC DESIGN&-

E> o)/$o) &

In i#, #+" ro l" is )or !l"d )or r"-is" in5"s#i*ion &nd wor/in* +$ o#+"sis is

d"5"lo "d.

44

TYPES OF RESEARC DESIGN

E=PLORATORY RESEARCHDESIGN

DESCRIPTI'E RESEARCHDESIGN

DIAGNOSTIC RESEARCH DESIGN E=PERIMENTAL RESEARCHDESIGN


18/72


Di/*nos$i+&

In #+is, #+os" )r"8!"n-i"s &r" d"#"r in"d wi#+ w+i-+ so "#+in* o--!rs or i#s &sso-iion

wi#+ so "#+in* "ls".

E> e)i#en$/ &

In i#, -&s!&l r"lions+i s "#w""n 5&ri& l"s &r" #"s#"d. I# is &lso /nown &s H$ o#+"sis

T"s#in* R"s"&r-+ D"si*n

Des+)i $i=e

In #+is, #+os" s#!di"s &r" #&/"n w+i-+ &r" -on-"rn"d wi#+ d"s-ri in* #+" -+&r&-#"ris#i-s o)

&r#i-!l&r indi5id!&l or & *ro! .

T+" r"s"n# ro6"-# is D"s-ri #i5" in n!r".

T+" !r os" o) d"s-ri #i5" r"s"&r-+ d"si*n is in d"s-ri #i5" s#". T+" &in -+&r&-#"ris#i-

is #+ #+" r"s"&r-+ +&s no -on#rol o5"r #+" 5&ri& l"sJ +" -&n onl$ r" or# w+ +&s

+& "n"d or w+ is +& "nin*.

40


19/72


2.2 Uni=e)se 8 S!)=e Po ! /$ion

Ar"& n& " Lo-ion No. o) P"rson -on#&-#"d

S& l& S& l& 03

S& l& N"&r K+&r/+od& 0@

S& l& K+&r/+od& 4@

S& l& K+&r/+od& 4@

R&&6 N&*&r N"&r S& l& 0@

S&&d N&*&r N"&r S& l& 0@

Ro+ N"&r K+&r/+od& 03

H&rs&n& N"&r S& l& 03

Ro+#&/ C+ow/ K+&r/+od& 43


20/72


S &l A!#o &r#s S& l& , S &l G&r&*"

R&+!l A!#o &r#s S& l& R&+!l G&r&*"

'inod A!#o &r#s S& l& 'inod G&r&*"

M&no6 A!#o &r#s K+&r/+od& M&no6 G&r&*"

R&6"nd"r A!#o

&r#s

S& l& R&6"nd"r G&r&*"

2.3 S/# e

S/# in*&S& lin* is #+" &-#, ro-"ss, or #"-+ni8!" o) s"l"-#in* & s!i#& l" s& l", or &

r" r"s"n#i5" &r# o) & o !lion )or #+" !r os" o) d"#"r inin* &r& "#"rs or

-+&r&-#"ris#i-s o) #+" w+ol" o !lion.

T+" d"sir& ili#$ o) & s& lin* ro-"d!r" d" "nds on o#+ i#s 5!ln"r& ili#$ #o "rror &nd

i#s -os#. How"5"r, "-ono $ &nd r"li& ili#$ &r" -o "#in* "nds, "-&!s", #o r"d!-"

"rror o)#"n r"8!ir"s &n in-r"&s"d "7 "ndi#!r" o) r"so!r-"s.

S/# in* T e& T+" r"s"&r-+ s& lin* d"si*n in-l!d" )o"/"i i$ )/n%o#

s/# in*.

S/# in* Uni$& Indi5id!&l

S/# e si?e& 176

4>


21/72


2.: Co e+$ion o< D/$/

P)i#/) Too

S!r5"$ &nd 8!"s#ionn&ir" is &in #ool o) d& -oll"-#ion w+i-+ is s! or#"d $

o s"r5ion &nd -!s#o "r "r-" #ion #"-+ni8!".

Se+on%/) Too

Di))"r"n# %ro!-+"rs


22/72


3 O)*/ni?/$ion/ P)o


23/72


3.1 '!siness o< $;e O)*/ni?/$ion

M/),e$in* S$)/$e*

REASON FOR GOING INTERNATIONAL&

INTRODUCTION&

M&n$ !sin"ss"s &r" )or-"d in#o in#"rnion&l s"llin* d!" #o #+" +o# e$i$i=e

en=i)on#en$ .


24/72


)or"i*n r"so!r-"s


25/72


O=e)/ *ene)/ )e/sons


26/72


So "#i "s #+"$ don9# +&5" & s "-i)i- -or or" dir"-#ion #o *o in#"rnion&l, i# 6!s#

+& "ns "-&!s" #+"$ &r" )or-"d in#o i# &nd #+"$ &r" r"&-#in* #o so " -o "#i#i5" or

"-ono i- or #"-+ni-&l r"ss!r".

So w" d"s-ri " #+"s" #wo dir"-#ions &s "in* Pro&-#i5" or R"&-#i5".

4. Re/+$i=e

R"&-#i5" 2 )ro r"&-#ion, #o r"-"i5" in)or ion, #+"n &-#

R"&-#i5" r"&sons )or *oin* in#"rnion&l in-l!d"

M&r/"# 2 #+" -o &n$ is r"s ondin* #o d" &nd i# dis-o5"rs in &no#+"r lo-ion

o i# -o!ld &/" #+is dis-o5"r$ $ &--id"n#, or $ +&5in* &n &))ili"d -o &n$

*i5" #+" & #i

Co "#i#i5" En5iron "n# 2 i# s""s -o "#i#ors *oin* #o & &r#i-!l&r l&-"

)or "7& l" w+"n Hond& s"# ! s+o in O+io, so " o#+"r & &n"s" &!#o

&r#s -o &ni"s &lso o5"d #o O+io #o -on#in!" s! l$in* Hond&

Poli#i-&l En5iron "n# -+&n*"s 2 Tr&d" %&rri"rs

#&ri)) or non2#&ri)) &rri"rs i) &n "7 or#in* -o &n$ )inds #+ #+"

*o5"rn "n# in #+" r"-i i"n# -o!n#r$ s#&r#s #o !ild #&ri)) or non2#&ri))

&rri"rs #o lo-/ #+" "7 or#, #+"n i# i*+# " & r"&son )or #+" "7 or#"r #o s"#

! & &n!)&-#!rin* o "rion o5"rs"&s in ord"r #o &5oid #+" #&ri))s

!$2lo-&l oli-i"s "7 or#in* -o &ni"s &$ )ind #+ !$2lo-&l oli-i"s&$ r"s#ri-# #+"ir "7 or#s 2 w+i-+ &$ -&!s" #+" "7 or#"r #o s"# ! & lo-&l

&lli&n-" or r"lions+i

Poli#i-&l En5iron "n# -+&n*"s 2 R"*!lions

03


27/72


"n5iron "n#&l r"*!lions or -+&n*"s in wor/ s&)"#$ r"*!lions &$ -&!s"

#+" -o &n$ #o *o o5"rs"&s #o & l"ss r"s#ri-#i5" lo-ion

so " Asi&n -o &ni"s (s"llin* in #o #+" U.S. &r/"# +&5" o5"d

&n!)&-#!rin* &nd &ss" l$ o "rions )ro #+" so!#+"rn U.S. #o M"7i-o

w+"r" oll!#ion &nd l& o!r r"*!lions &r" no# so r"s#ri-#i5" &s in #+" U.S.

E-ono i- En5iron "n# -+&n*"s

-os#s o) rod!-#ion +o " in-r"&s", )or-in* #+" -o &n$ #o )ind & -+"& "r

l&-" #o rod!-"

&n$ C&n&di&n *&r "n# &n!)&-#!rin* -o &ni"s +&5" o5"d

rod!-#ion o!# o) C&n&d& in #+" 4 39s )or #+" si l" r"&son #+

l& o!r is & +!*" -os# in -lo#+in* rod!-#ion &nd #+"r" +&5" ""n

-+"& "r l&-"s )o!nd #o &/" -lo#+"s in Asi& &nd So!#+2Asi& &nd

&r#s o) Lin A "ri-&

C+&n-" O--!rr"n-"

so "#i "s & -o &n$ *o"s in#"rnion&l )or #+" os# si l" r"&son, #+"

CEO w"n# so " l&-" on 5&-ion &nd #+o!*+# i# wo!ld " & *ood l&-" #o

do !sin"ss, or & )ri"nd &d" & s!**"s#ion #o & s"nior "7"-!#i5" & o!# &n

o or#!ni#$, so #+" -o &n$ s"i:"s on i# #o do so "#+in*

$o! wo!ld " s!r ris"d +ow o)#"n i# is -+&n-" o--!rr"n-" #+ -&!s"s

so "on" #o *"# on & &ir l&n" &nd *o so "w+"r" 2 &nd, /"" in ind, os#in#9l !sin"ss is don" $ -o &ni"s wi#+ l"ss #+&n @3 "o l"

04


28/72


0. P)o/+$i=e&

Pro&-#i5" 2 "&ns #o &-# in &d5&n-", #o &n#i-i " so "#+in* +& "nin*, &nd l&n )or #+"

si#!ion. Co &ni"s w+o &r" ro&-#i5" in in#"rnion&l !sin"ss &r", in os# -&s"s,

"##"r osi#ion"d #+&n -o &ni"s #+ si l$ r"&-#. I) $o! si l$ r"&-# $o! i*+# &/" &

is#&/" &nd no# do #+in*s ro "rl$ "-&!s" $o! &r" s#r"ss"d )or #i ", on"$ or

&n ow"r.

Pro&-#i5" r"&sons )or *oin* in#"rnion&l in-l!d"

"7 &ndin* s&l"s $ s#r"*i-&ll$ s""/in* o!# &d5&n#&*"s 2

&--"ss #o r"so!r-"s w+i-+ &$ s&5" on s+i in* or ro-"ssin* -os#s

rod!-in* insid" n"wl$ -r""d oli#i-&l or r"*!lor$ o!nd&ri"s (s!-+ &s

)r""2#r&d" :on"s or !l#i2l"r&l *ro! in*s o) -o!n#ri"s li/" #+" EU or

ASEAN

Pro&-#i5" r"&sons )or *oin* in#"rnion&l in-l!d"

l&!n-+ &n o))"nsi5" in#o & n"w &r/"# ")or" -o "#i#or do"s ("**. li/" P" si in#o

R!ssi&, ")or" Co/"

ow"r &nd r"s#i*"

In-"n#i5"s

00

".*. in #+" "&rl$ 4 39s, & lo# o) C&n&di&n l&w )ir s "r*"d #o )or i**"r )ir s, &nd &lso

o&s#"d & o!# +&5in* &))ili"d l&w o))i-"s in o#+"r -o!n#ri"s
http://people.senecac.on.ca/tim.richardson/audio/audioproactive2.wav


29/72


so "#i "s #+" +os# *o5"rn "n# will o))"r s "-i&l #&7 r"&/s #o "n#i-" &n

in5"s# "n#

Low"r -os#s o) l& o!r, rod!-#ion &nd "n"r*$

L"ss s#rin*"n# r!l"s &nd r"*!lions "))"-#in* oll!#ion &nd l& o!r.

0;


30/72


In$)o%!+$ion.

T+" n""d )or i "di" ro)i# is no# & r"ss!r". T+" rod!-# is ro o#"d #o -r""

&w&r"n"ss. I) #+" rod!-# +&s no or )"w -o "#i#ors, & s/i in* ri-" s#r"*$ is

" lo$"d. Li i#"d n! "rs o) rod!-# &r" &5&il& l" in )"w -+&nn"ls o) dis#ri !#ion.

G)o $;.

Co "#i#ors &r" #r&-#"d in#o #+" &r/"# wi#+ 5"r$ si il&r o))"rin*s. Prod!-#s "-o "or" ro)i#& l" &nd -o &ni"s )or &lli&n-"s, 6oin# 5"n#!r"s &nd #&/" "&-+ o#+"r o5"r.

Ad5"r#isin* s "nd is +i*+ &nd )o-!s"s ! on !ildin* r&nd. M&r/"# s+&r" #"nds #o

s#& ili:".

0>


31/72


M/$!)i$ .

T+os" rod!-#s #+ s!r5i5" #+" "&rli"r s#&*"s #"nd #o s "nd lon*"s# in #+is +&s". S&l"s

*row & d"-r"&sin* r" &nd #+"n s#& ili:". Prod!-"rs #" # #o di))"r"n#i" rod!-#s

&nd r&nds &r" /"$ #o #+is. Pri-" w&rs &nd in#"ns" -o "#i#ion o--!r. A# #+is oin# #+"

&r/"# r"&-+"s s!rion. Prod!-"rs "*in #o l"&5" #+" &r/"# d!" #o oor &r*ins. A

ro o#ion "-o "s or" wid"s r"&d &nd !s"s & *r""r 5&ri"#$ o) "di&.

De+ ine.

A# #+is oin# #+"r" is & down#!rn in #+" &r/"#. For "7& l" or" inno5i5" rod!-#s

&r" in#rod!-"d or -ons! "r #&s#"s +&5" -+&n*"d. T+"r" is in#"ns" ri-"2-!##in* &nd &n$or" rod!-#s &r" wi#+dr&wn )ro #+" &r/"#. Pro)i#s -&n " i ro5"d $ r"d!-in*

&r/"#in* s "nd &nd -os# -!##in*.

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32/72


3.2 M/n/*e#en$ P)o+e%!)es

E5"r$ indi5id!&l +&s #+" o#"n#i&l #o "r)or i) +" or s+" *"#s ro "r

o#i5ion, #+" ri*+# o or#!ni#$ &nd #+" )r""do #o wor/. In #+" lon* r!n, s!--"ss is

&-+i"5"d w+"n ordin&r$ "o l" "r)or "7#r&ordin&ril$. I# is i or#&n# #o /"" &n o "n

ind.

T+" -!l#!r" #+ #+" -o &n$ +&s n!r#!r"d in #+" or*&ni:ion ro5id"s "7-"ll"n#

o#i5ion #o "5"r$ indi5id!&l #o !# in +is +"r "s# "r)or &n-" in &n "n#+!si&s#i- &nd

-+&r*"d2! "n5iron "n# s&ns &n$ )"&r o) )&il!r".


33/72


SUPER CIRCLE +&s &n "7 or# ori"n#"d !ni# #o &n!)&-#!r" dis- r&/" &ds. T+"

-o &n$ +&s d"5"lo "d s "-i&l &s "s#os2)r"" "ri&ls #+ &in#&in +i*+ "r)or &n-"

s#&nd&rds. As "s#os2)r"" dis- r&/" &ds &r" &d" in low "#&l, +i*+ "#&l &nd or*&ni-

-o osi#ions )or -&rs, -o "r-i&l 5"+i-l"s &nd i2w+""ls.

T+" l& oror$ is "8!i "d wi#+ so +is#i-"d "8!i "n#s in-l!din* )!ll s-&l" in"r#i&

d$n& o "#"r #o -+"-/ #+" )ri-#ion -+&r&-#"ris#i-s &s "r in#"rnion&l s#&nd&rds. T+"

-o &n$ is s! l$in* dis- r&/" &ds &nd i#s -o on"n#s &s ori*in&l "8!i "n#.


34/72


3.3 P)o%!+$ 8 Se)=i+es o


35/72


SUPER CIRCLE &n!)&-#!r"s +i*+ "r)or &n-" r&/" s+o"s )or -&rs, #r&-#ors &nd i2

w+""l"rs. T+" r&/" s+o"s &r" ond"d wi#+ ri*id or r! "ri:"d linin*s &s "r #+"

r"8!ir" "n#. T+" -o &n$ o))"rs o#+ lin"d &nd !nlin"d r&/" s+o"s. As #+" /in"#i-

"n"r*$ o) & o5in* 5"+i-l" is -on5"r#"d in#o +" "n"r*$ d!rin* r&/in*, #+" s "-i&l

&d+"si5" !s"d )or ondin* is -& & l" o) & sor in* #+" +i*+ #" "r!r" -r""d.


36/72


SUPER CIRCLE &n!)&-#!r"s dis- r&/" &d &-/in* l"s )or in2+o!s" !s" &nd )or

!l#inion&ls #+ro!*+o!# #+" world. T+" -o &n$ is &n i or#&n# ori*in&l "8!i "n#

s! li"r o) &-/in* l"s in Indi&.

')/,e S;oe Me$/ s

SUPER CIRCLE &lso &n!)&-#!r"s !nlin"d r&/" s+o"s )or in2+o!s" -ons! #ion &nd

)or ori*in&l "8!i "n# in Indi&.

PISTON RINGS

SUPER CIRCLE s &!#o o#i5" 5"n#!r" "*&n wi#+ #+" rod!-#ion o) is#on rin*s o5"r

>3 $"&rs &*o. T+" -o &n$ now &n!)&-#!r"s is#on rin*s w+i-+ &r" !s"d in #r&-#ors,

-&rs, +"&5$ &nd li*+# -o "r-i&l 5"+i-l"s, #wo w+""l"rs, ind!s#ri&l "n*in"s &nd

;3


37/72


-o r"ssors.


38/72


o "rors #o #o &n&*" "n# "rsonn"l &r" in5ol5"d in -on#ri !#in* #o &-+i"5" "n# o)

#+" 8!&li#$ o 6"-#i5"s.


39/72


Cons$)!+$ion & Co r"ssion rin*s o) s+& "s r"-#&n*!l&r, /"$s#on", #& "r "ri +"r$,

"5"l"d, N& i"r, "#-. &nd oil -on#rol rin*s o) s+& "s l&in, "5"l"d, -oil s rin* lo&d"d,

d!))l", ; )l"7, "#-.

S!)


40/72


%"d)ord, %"l&r!s, %LMC, %M


41/72



42/72


Oil


43/72


SUPER CIRCLE is "7 or#in* s &r" &r#s )or #wo2#+r"" w+""l"rs li/" LML, H"ro

Hond&, %&6&6, '"s "r, DiM&**io "#-. T+" -o &n$ -&n id"n#i)$ &nd s! l$ &n$ &r# )or

#+"s" #wo2#+r"" w+""l"rs 2 )ro & s &ll n!# #o -+&ssis.

!&li#$ "in* #+" #o riori#$, #+" s &r" &r#s &n!)&-#!r"d -on)or #o #+" +i*+"s#

in#"rnion&l s#&nd&rds &s "r -on#" or&r$ d" &nds &nd s#rin*"n# -on#rols *i5in* #+"

"s# #o #+" -ons! "rs #+ro!*+ & world2-l&ss "7 "r#is".

Indi&n A!#o o#i5" Pis#ons &nd Pis#on Rin*s A)#"r &r/"#

T"-+nolo*i-&l S! "riori#$ Is Cri#i-&l #o A)#"r &r/"# S!--"ss As &!#o &/"rs s#ri5" #o

&/" "n*in"s or" ow"r)!l, "))i-i"n#, &nd l"ss oll!#in*, #+"$ will r"8!ir"

#"-+nolo*i-&ll$ &d5&n-"d is#ons &nd is#on rin*s #o "nd!r" +i*+"r #+"r &l &nd

"-+&ni-&l lo&ds. To s!--""d in #+is &)#"r &r/"#,

-o on"n# ro5id"rs will +&5" #o d" ons#r" & *r""r d"*r"" o) #+" +onolo*i-&l

s! "riori#$ w+il" )or*in* & s#ron* r"lions+i wi#+ l"&din* "n*in" -o on"n#

&n!)&-#!r"rs &ro!nd #+" world.

T+is Fros# S!lli5&n s#!d$ &n&l$:"s #+" Indi&n &!#o o#i5" &)#"r &r/"# )or is#ons &nd

is#on rin*s. I# "5&l!"s s"* "n#s )or &ss"n*"r -&rs, !l#i2!#ili#$ 5"+i-l"s, -o "r-i&l

5"+i-l"s, #r&-#ors, &nd #wo2w+""l"rs. %$ ro5idin* &--!r" )or"-&s#s &nd id"n#i)$in*winnin* &r/"# s#r"*i"s, #+is s#!d$ will +"l $o! d"5"lo &n "))"-#i5" l&n #o -& i#&li:"

on & *rowin* )i"ld.

In)l!"n-in* R"ord"rs S+o!ld %" To Priori#$ R"ord"rs +&5" &n in-r"&sin*l$ i or#&n#

;1


44/72


5oi-" in #+" !r-+&s" o) "n*in" -o on"n#s, s&$s #+" &!#+or o) #+is s#!d$. Pis#on &nd

is#on rin* -+&n*"s o)#"n in5ol5" #+" -orr"-#ion o) #+" -$lind"r or", w+i-+ is don" $ &

r"ord"r.


45/72


%RAKE LININGS

ROLL LININGS

%RAKE SHOES

%ACKING PLATES

;


46/72


%RAKE SHOE METALS

>3


47/72

A SUMMER TRAINING PRO ECT REPORT ONMARKETING STRATEGY OF SUPER CIRCLE AUTO LTD

P)o%!+$ +/$e*o) & En*ines

K&/& -or orion r"s"n#s "7 &nsion "n*in", w+i-+ is & 5"r#i-&l, sin*l" &-#in*,

r"-i ro-in* #$ " o) "n*in". T+is rod!-"s #+" -old r"8!ir"d )or #+" l&n#. T+"s"

&-+in"s -onsis# o) #+r"" &r#s, #+" dri5" !ni#J #+" -$lind"r !ni# )or &ir "7 &nsionJ &nd #+"

+$dr&!li- s$s#" )or o "rin* #+" 5&l5"s. Hi*+2 r"ss!r" &ir "n#"rs #+ro!*+ inl"# 5&l5"

#+" s#&r# o) downw&rd s#ro/" o) #+" is#on. An "l" "n#&r$ )&-#or )or #+" )!n-#ion o) &n

"7 &nsion "n*in" is #o !s" dr$ &nd -&r on dio7id" )r"" &ir, &s o#+"rwis", i-" &nd dr$ i-"

will )or on 5&l5" s"s, -&!sin* &l2)!n-#ion. T+" & ro7i " #" "r!r" dro &-ross

"7 &nsion "n*in" is @3 #o 13 d"*r""s C"lsi!s, d" "ndin* on inl"# &ir r"ss!r",

#" "r!r" &nd inl"# -& osi#ion.

S! ie)s N/#e &

K/,/ Co) o)/$ion

A%%)ess &A24, Tris+& M&+&r&ni C&5"s Ro&d, Ad+"r" (E , M! &i,M&+&r&s+#r& 2 >333 ;

F/> No. & 420020 ;1@>;0

P)o%!+$ C/$e*o) & En*ines

P&r/&s Gro! o) Ind!s#ri"s &n!)&-#!r"s %io*&s En*in" )or R"n"w& l" En"r*$. P&r/&s

Gro! o) Ind!s#ri"s is &n ISO 33420334 &nd 4>3342033> -"r#i)i"d -o &n$. %io*&s

En*in" )or R"n"w& l" En"r*$ is !s"d )or o "rin* io *&s"s n"*i5" s!-#ion ! #o

3 o) w"r -ol! n.

S! ie)s N/#e &

;3
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48/72


P/),/s G)o! O< In%!s$)ies

A%%)ess &H"rs Ro&d Fo!ndr$ N&*&r, A*r&, U##&r Pr&d"s+ 2 0 033B

F/> No. & 42@B020;>>4@1 0;>B30

Do!" e C in%e) P/$$e) En*ine

P)o%!+$ C/$e*o) & En*ines

O &l In#"rnion&l P5#. L#d &n!)&-#!r"s Do! l"

C$lind"r P#"r En*in". O &l In#"rnion&l P5#.

L#d o))"rs di"s"l "n*in"s, ! s"#s &nd

-o on"n#s o) A*ri-!l#!r&l Di"s"l En*in"s. T+"

Do! l" C$lind"r P#"r En*in" is & slow s ""d

"n*in" &5&il& l" wi#+ F!"l T&n/, E7+&!s#

Sil"n-"r, S &nn"r S"# &nd Air Cl"&n"r.

;4
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49/72


S+/n-P/+ M


50/72


OTHER AUTO PARTS

Pis#on Pins

Air Co r"ssor %lo-/s

%r&/" Ki#s

%r&/" P&d A--"ssori"s

%"&rin*s

Ti" Rod Ends %&ll oin#s

'RAKE LINING

;;


51/72


Fro l!7!r$ -&rs #o #r&-#ors, &nd @3-- o "ds #o +"&5$ -o "r-i&l 5"+i-l"s, SUPER

CIRCLE &/"s linin*s, lo-/s &nd ill"#s #+ &r" d"si*n"d #o s!i# #+" n""ds o) #+"

-!s#o "r. On" o) #+" l&r*"s# s! li"rs #o S#" Ro&d Tr&ns or# Und"r#&/in*s &ll o5"r

Indi&, #+" -o &n$ &n!)&-#!r"s r&/" linin*s in &s "s#os2)r"" ri*id o!ld"d

-o osi#ions.

T+" -o &n$ o))"rs r&/" linin*s )or & 5&ri"#$ o) #r!-/s li/" M"r-"d"s %"n:, S-&ndi&,

'ol5o, Ford, M&-/, DAF, %"d)ord, T&, GM, Niss&n, Is!:! &nd L"$l&nd "#-.

Ro Linin*s

HM@@ is &n &s "s#os2)r"" "ri&l o) "#&l )i r"s, s$n#+"#i- )i r"s, )ri-#ion odi)i"rs &nd

s#& ili:"rs. I# +&s low #o "di! -o2"))i-i"n# o) )ri-#ion &nd is s "-i&ll$ d"si*n"d )or

+"&5$ d!#$ & li-ions. I# s+ows no )&d" "5"n 5"r$ +i*+ #" "r!r"s &nd &in#&ins

"7-" #ion&ll$ *ood w"&r r"sis#&n-" ro "r#i"s.

D"nsi#$ (* -- ;.03

H&rdn"ss (L S-&l" 3

M&7. Con#in!o!s O "rin* T" "r!r" B33 C

M&7. Tr&nsi"n# O "rin* T" "r!r" 133

;>
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52/72


;@


53/72


3.: 'o/)% o< Di)e+$o)s

e e +o#e o! 'e%i?ens.

;B


54/72


F"w in #+" Indi&n &!#o o#i5" ind!s#r$ +&5" !s"d #+" dr& i- li "r&li:ion o) #+"

"-ono $ #o "7 &nd #+"ir &r/"#s &ll o5"r #+" *lo ".

A# S! "r Cir-l", w" +&d s""n #+is "nor o!s o or#!ni#$ &nd, &s w" +&d

&lr"&d$ "s#& lis+"d o!r r&nd in #+" do "s#i- ind!s#r$, w" s"# o!r *o&ls #o "s#& lis+ o!r

n& " in #+" *lo &l &r/"#s. As & r"s!l#, now, w" &r" "7 or#in* or" #+&n B@ o) o!r

rod!-#ion &ll o5"r #+" world #o or" #+&n @3 -o!n#ri"s.

T+" 04s# -"n#!r$ d" &nds -o &ni"s &nd rod!-#s o) +i*+ 8!&li#$ onl$.


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M&n$ !sin"ss"s &r" )or-"d in#o in#"rnion&l s"llin* d!" #o #+" +o# e$i$i=e

en=i)on#en$ .


56/72


A i* &r# o) #+" &nsw"r #o w+$ !sin"ss +&s #o *row is si l$ &s"d on #+" )&-# #+

!sin"ss -&nno# s#&$ #+" s& " si:" 2 i) $o!r !sin"ss do"s no# *row, #+" -o "#i#ors will

*row, &nd soon $o! will los" $o!r -!s#o "rs #o -o "#i#ors w+o *r"w, &nd +&d or"

s"l"-#ion, or &d" -+"& "r rod!-#s.

So $o! +&5" #o *row "-&!s" #+" n!r" o) #+" -o "#i#i5" "n5iron "n# will no# l"# $o!

s#&$ #+" s& " si:"

6.1 !es$ionn/i)e An/ sis

!es$ionn/i)es

;


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.1 Do o! ,no /"o!$ $;is +o# /n

Y"s No

S! "r -ir-l" R"s ond"n#sY"s B1

No ;;

67%

33%

0% 0%

Respondents Yes No


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Y"s @ No >0

58%

42%

0% 0%

Respondents Yes No

T+is s!r5"$ w" )ind #+ or" "o l"s &r" &w&r" & o!# S! "r -ir-l" & on* &ll #+"

r"s ond"n#s @ w"r" &w&r" &nd >0 w&s no# &w&r".

.3 o %i% o! *e$ $o ,no /"o!$ S! e) +i)+ e +o# /n

N"ws & "r Fri"nd

T' Ad5"r#is" "n#

>4


59/72


M"di! #o /now R"s ond"n#s N"ws & "r 01Ad5"r#is" "n# 0Fri"nd 4;O#+"r 04

Column1

Medium to know

Newspaper

AdvertisementFriend

Ot er

In #+is w" )ind #+ &w&r"n"ss & o!# S! "r -ir-l" is #+ro!*+ &ll "&n o) "di& li/" 01

)ro n"ws & "r 0 )ro &d5"r#is" "n# 4; )ro #+"ir own )ri"nds 04 )ro i#+"r

"di&ns.

.: ;i+; Co# /n %oes o! i,e #os$

R.K.Co &n$ S! "r -ir-l"

M&ni-o A.S.K.

-o &ni"s li/" #+" os# R"s ond"n#s

>0


60/72


R.K.Co &n$ ;BS! "r -ir-l" >4M&ni-o 4A.S.K. 1

.6 o %o o! )/$e o!)se < in A!$o /)$s )o


61/72


4!%

25%

2!%

!3%

RespondentsFair "ood #er$ "ood %&'e((ent

Fro #+is s#!d$ w" )ind #+ lo# o) "o l"s &r" *ood in A!#o &r#s li/">0 &r" )&ir 0@&r" *ood 04 &r" 5"r$ *ood ,4; &r" "7-"ll"n#.

.5 /=e o! %one !)+;/se /n /)$s o< S! e) +i)+ e

>>

Pro)i-i"n-$ A!#o &r#s R"s ond"n#sF&ir >0Good 0@

'"r$ Good 04E7-"ll"n# 4;


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Y"s No

Don" &n$ &r#s o) S! "r -ir-l" R"s ond"n#s

Y"s >; No @1

43%

57%

0% 0%

Respondents Yes No

Fro #+is s!r5"$ w" )ind #+ >; "rsons o!# o) &ll &lr"&d$ did !r-+&s" &n$ &r#s o)s! "r -ir-l" @1 &r" no# don" &n$ -o!rs" $"#.

.7 Do o! i,e $;e /)$s o< $;e S! e) +i)+ e

>@


63/72


Y"s No

S! "r -ir-l" &r#s R"s ond"n#s

Y"s 1 No 00

78%

22%

0% 0%

Respondents Yes No

T+is &n&l$sis s+ows #+ os#l$ "o l" li/" #+" &r#s o) s! "r -ir-l" 1 li/" #+" &r#s

&nd 00 disli/" i#.

. ;i+; is $;e #/in "/si+ B


64/72


In)r&s#r!r" %r&nd N& "

E&s$ A5&il& ili#$ %"s# Tr&in"r

25%

4!%

!0%

24%

Respondents)n*rastru'ture +rand Name %as$ Avai(a,i(it$ +est -rainer

T+is s+ows #+ 0@ "o l" li/" in)r&s#r!-#!r" o) s! "r -ir-l" >4 #r&-# d!" #o #+"ir

r&nd i &*" 43 #r&-# d!" #o E&s$ &5&il& ili#$ 0> #r&-# d!" #o "s# #r&in"rs.

.9 Do o! $;in, s! e) +i)+ e /!$o /)$s is *oo% o) "/%

>1

F"!r"s R"s ond"n#sIn)r&s#r!-#!r" 0@%r&nd N& " >4E&s$ A5&il& ili#$ 43%"s# Tr&in"r 0>


65/72


Y"s No

66%

34%

0% 0% 0%

Respondent Yes No

T+is s+ows #+ BB "rson #+in/ #+ s! "r -ir-l" #+ &r#s is *ood &nd ;> #+in/

o osi#".

>

Answ"r R"s ond"n#sY"s BB

No ;>


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6.2 S OT An/ sis

STRENGT &

A5&il& ili#$ o) low -os#

A5&il& ili#$ o) s/ill"d &n ow"r ro5id"s -o "#i#i5" &d5&n#&*" #o ind!s#r$.

EAKNESS&

L&-/in* o) *"n"r" "-ono i- o) s-&l".

Hi*+"r indir"-# #&7, ow"r , in#. r" %o##l"n"-/ in &5&il& ili#$ o) -& i#&l

OPPORTUNITIES&

Grow#+ r" o) #"7#il" ind!s#r$ is B21

In-r"&s" in !r-+&sin* ow"r

T REATS&

>


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Co "#i#ion &r/"# (CHINA, SRI LANKA

S+or#&*" o) "l"-#ri-i#$

5 Li#i$/$ions o< $;e S$!%

Al#+o!*+ "5"r$ "))or# +&s ""n in#o -oll"-# #+" r"l"5&n# in)or ion #+ro!*+ #+" so!r-"s

&5&il& l", s#ill so " r"l"5&n# in)or ion -o!ld no# " *+"r"d.

T+" #i " d!rion -o!ld no# ro5id" & l" o or#!ni#$ #o s#!d$ "5"r$ d"#&il o)

&n&*" "n# in #+" -o &n$.

T+"r" &r" r"s#ri-#ions no# #o 5isi# so " s "-i)i- &r"&s in SUPERCIRCLE LTD.

s!-+ &s -&s+ roo , s#or"roo "#-.

As so " )i*!r"s +&5" no# ""n dis-los"d $ #+" -o &n$ on &--o!n# o)

-on)id"n#i&l r" or#.

@3


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7 Con+ !sion

SUPER CIRCLE s rod!-#ion "7 "r#is" "n& l"s #+" -o &n$ #o "7 or# -o l"#" l&n#

&nd &-+in"r$ !s"d in #+" &n!)&-#!r" o) 5&rio!s &!#o o#i5" -o on"n#s li/"

Dis- %r&/" P&ds

%r&/" Linin*s

Roll Linin*s

Cl!#-+ F&-in*s

Fil#"rs, "#-.

Pl&n# &nd M&-+in"r$ s! li"d $ #+" -o &n$ &r" s!--"ss)!ll$ r!nnin* in T!nisi&,

ord&n, S&!di Ar& i&, P&/is#&n, K"n$&, U*&nd&, E*$ #, D! &i "#-.

@4


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T+" -o &n$ o))"rs &ll /inds o) s "-i&l !r os" &-+in"s #o s!i# #+" rod!-#ion -& &-i#$

r"8!ir" "n#s o) #+" !$"r. Und"r #+" -o &n$9s *!id&n-", &n$ !$"rs +&5" "-o "

l"&d"rs in #+"ir lo-&l &r/"#.

S!**es$ions 8 Re+o##en%/$ions

SUGGESTIONS

T+" )ollowin* &r" #+" r"-o "ndions )or #+" -o &n$

Co &n$ +&5" *ood &r/"# s+&r" in #+" "7 or# !# -o &n$ +&5" 5"r$ l"ss s+&r"

in indi&n &r/"# -o &n$ s+o!ld #r$ #o in-r"&s" &r/"# s+&r" li/" in-r"&s"

-oll& orion wi#+ o#+"r l&$"rs.

Co &n$ s+o!ld +&5" & *ood r"lions+i wi#+ &!#o o il"s -o &n$ li/" ';/)$


70/72


9 'i" io*)/ ;

Re


71/72


M&*&:in"J2

%!sin"ss #od&$,

10. Annexure

!es$ionn/i)es

.1 Do o! ,no /"o!$ $;is +o# /n

Y"s No

.2 /=e o! ;e/)% /"o!$ $;is +o# /n

Y"s No

.3 o %i% o! *e$ $o ,no /"o!$ S! e) Ci)+ e Co# /n

N"ws & "r Fri"nd

T' Ad5"r#is" "n#

.: ;i+; Co# /n %oes o! i,e #os$

R.K.Co &n$ S! "r -ir-l"

M&ni-o A.S.K.

.6 o %o o! )/$e o!)se < in A!$o /)$s )o


72/72


F&ir Good

'"r$ Good E7-"ll"n#

.5 /=e o! %one !)+;/se /n /)$s o< S! e) +i)+ e

Y"s No

.7 Do o! i,e $;e /)$s o< $;e S! e) +i)+ e

Y"s No

. ;i+; is $;e #/in "/si+

Super Circle Project

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