Suicide Squad trailer plot summary/basic info • Title: Suicide Squad• Dir: David Ayer• Plot summary: The government hires a team of supervillains on a black ops

mission that will most likely result in their death.

How is the trailer effective? • The trailer is effective due to the fact that it primarily uses a dark tone

and focuses a large amount on the story of the film itself. • This can be displayed through the dark lighting and the eerie music. • It also puts a lot of emphasis on certain popular characters in order to

get people excited e.g. the Joker, Harley Quinn

How is the trailer effective (continued)?• It also is effective because its connections to the DC universe will

make people want to see it.• However, the trailer uses it to its advantage by the fact that it focuses

on no supervillains what so ever.

What institutional information does it contain?• It includes the DC and Warner Bros logo at the beginning, although

there is no MPAA warning. • The trailer also includes inter titles such as “in 2016”.• It also includes the title at the very end of the trailer.

Who is the trailer aimed at? • It is mainly aimed at comic book fans and DC fans who will recognise the

many characters from the comic book that are in the trailer. • It is aimed at the general public, but won’t attract very young audiences

due to the fact that it does contain a lot of dark elements, especially with the characters of the Joker and Harley Quinn.

How will the trailer help fill cinemas? • The trailer will help fill cinemas due to the fact that it is set within the DC universe so as a

result, it will attract people who are fans or people that have seen other films within the franchise.

• The characters of the Joker and Harley Quinn already have an enormous fan base amongst many.

• The action and spectacle of the trailer will also draw people in as well.• The star power of actors such as Will Smith and Jared Leto will also draw people in as

well.

Where was it shown? • The trailer was first shown at Comic Con in 2015.• Soon afterwards, it was released on Youtube and many other social

media websites.• The trailer currently has over 50 million views, more than the Batman

vs Superman trailer which is set in the same universe.

When will it be released?• The trailer was first released at San Diego Comic Con to an exclusive audience

in July of 2015.• The trailer was leaked online so Warner Bros were forced to release it on July

13th.• The movie will be out on August 5th 2016.