SUCCESSFUL APPS: THE HYGIENE FACTORS Sudhir Goel
App Mantras Software Pvt. Ltd.
SO YOU HAVE AN IDEA!
SO… YOU HAVE AN IDEA!
Does it address a need?
WHAT NEED DOES IT FULFILL?
Vitamin or Painkiller?
WHAT DO YOU DO WITH YOUR VITAMIN OR PAINKILLER?
Revenuability
CAN IT HANDLE REALITY? TESTING WATERS
TESTING WATERS
Create a Landing Page
A lot can really happen over coffee
TESTING WATERS
Lean Start Up
TESTING WATERS
NOW THAT YOU CAN START…
STARTING UP
In your startup, are you the CEO, Delivery
Manager, CFO, The Network Engineer, or…
STARTING UP
Critical Roles
STARTUP CULTURE
Start up culture • Bean bags & chappals? • Flexi-time? • Buzz words?
STARTUP CULTURE IS ABOUT …
Identification with start-up objectives
And Sharing the thrill of creating
something unique
CONTINGENCY PLANS
CONTINGENCY PLANS
SUCCESS THRESHOLD Fail quickly and cheaply
CONTINGENCY PLANS
PIVOTING
INTERNAL HYGIENE FACTORS