A nalysis of CD cover

The name of the artist is Nick Douwma but he is known for his stage name which is Sub Focus. Sub meaning some form of chemistry and focus being a center of interest or activity. This connotes that he makes chemistry with music to create his music, as it is a drum and bass genre, artists have to mix a lot of sounds and beats together to create their music.The dominant image on the cover is of a Torus, the name of the geometric shape. It was originally used on his debut album cover and the shape has played a big part in his live shows as well as in promotion and artwork. Fans recognize Sub Focus by this image and this could suggest why he has featured it on his album cover.The title of his album cover is ‘Torus’ as mentioned previously this shape has been a big part in his live shows. So this could connote that this album is about his journey throughout his live shows.Dominant colours include earthy colours, these connote that the music might be quite chill music and down to earth.The record label is Ram Records which is a well-known record company as it is the world’s leading drum and bass label. So any other drum and bass fans who listen to other drum and base artists by Ram Records then they will be likely to listen to Sub Focus. Sub focus fits into the genre of drum and bass and this is signified by him being a part of Ram Records.Drum and bass attitudes and values include dance, liveliness and summer night life. The target audience for this CD cover is any fans of drum and bass music and people who will recognize this shape on his album cover as it represents him in the drum and bass music genre. The cover is appealing to this audience because they will be able to notice him as this is promotional representation and artwork. The font is best described as block capitals but the font is unique from other album covers as most artists have their own kind of font this connotes originality which could signify that there is originality throughout his music/album, it is one of a kind.