Strategy Language
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Transcript of Strategy Language
Strategy Language A language platform for discussing strategy
Hi, I’m Digit
I’m here to talk to you about. . .
Strategy Language
This presentation is about using a common platform to describe strategy.
Let’s start with. . .
“What is strategy language?”
It’s the concepts, and the relationships between these concepts, that people typically use when discussing business strategy.
By using a common platform to describe our strategywe can . . .
. . . have a common language to describe where we are going.
. . . all understand how the strategy elements fit together to form the whole.By using a
common platform to describe our strategywe can . . .
. . . ask questions about why we do things the way we do, and see the impacts everywhere.
By using a common platform to describe our strategywe can . . .
By using a common platform to describe our strategywe can . . .
. . . debate new strategies without getting lost in terminology
Okay, we're convinced.
A common platform to describe strategy would be useful.
But what is this platform?
Could you hurry up?
These are heavy.
STRATEGY TAKES PLACE WHEN YOU:
PLAN
PLAN and then take ACTION.
STRATEGY TAKES PLACE WHEN YOU:
Once the plan is complete you get people and resources moving.
Allocate Resources• (people’s
efforts, cash, assets)
STRATEGY TAKES PLACE WHEN YOU:
You take the action within a specified time frame dictated by your outlook.
Allocate Resources• (people’s
efforts, cash, assets)
over time
STRATEGY TAKES PLACE WHEN YOU:
You take the action to achieve specific measurable outcomes. S.M.A.R.T.
Allocate Resources• (people’s
efforts, cash, assets)
over timeto achieve articulated
goals
STRATEGY TAKES PLACE WHEN YOU:
The measurable outcomes are the visible manifestations of the desires, wants, wishes of the team.
Allocate Resources• (people’s
efforts, cash, assets)
over timeto achieve articulated
goals
in pursuit of desires
STRATEGY TAKES PLACE WHEN YOU:
And consistent with: 1. how the entity is
organized, structured, and managed
Allocate Resources• (people’s
efforts, cash, assets)
over timeto achieve articulated
goals
in pursuit of desires
consistent with an entity’s
form
STRATEGY TAKES PLACE WHEN YOU:
Allocate Resources• (people’s
efforts, cash, assets)
over timeto achieve articulated
goals
in pursuit of desires
consistent with an entity’s
form
guiding principles
and
STRATEGY TAKES PLACE WHEN YOU:
And consistent with: 2. how the entity
chooses to behave
Allocate Resources• (people’s
efforts, cash, assets)
over timeto achieve articulated
goals
in pursuit of desires
consistent with an entity’s
form
guiding principles
andvision
STRATEGY TAKES PLACE WHEN YOU:
And finally with: 3. its purpose for
being
Yes, these seven categories describe the conversations people have when they discuss strategy.
Allocate Resources• (people’s
efforts, cash, assets)
over timeto achieve articulated
goals
in pursuit of desires
consistent with an entity’s
form
guiding principles
andvision
STRATEGY TAKES PLACE WHEN YOU:
That’s it, 7 categories?
You see, by understanding that strategy conversations are made up of separate and related sub-conversations, we eliminate confusion.
Allocate Resources• (people’s
efforts, cash, assets)
over timeto achieve articulated
goals
in pursuit of desires
consistent with an entity’s
form
guiding principles
andvision
STRATEGY TAKES PLACE WHEN YOU:
I get it! We debate the idea – not the term.
Imagine if everyone in your organization had a common understanding of strategy conversations?
What value could you unlock?
If you’d like more info about the power of structured conversations.
Call us and ask for John.
Tell him Digit sent you.
Ennova Inc.Toronto, Ontario1-888- 6ennova905-294-8050 (local)John @ennova.ca
Hey Digit, can you give me a hand with this?