Strategic Planning
14
Strategic Planning Sharon Schnelle, Presenter Sponsored through
description
Strategic Planning
Transcript of Strategic Planning
Strategic Planning
Sharon Schnelle, Presenter
Sponsored through
Goals of TrainingParticipants will understand
The basics of strategic planning How to develop good vision and mission
statements for your organization The basics of logic model planning Identifying strengths, weaknesses,
opportunities and threats (barriers) of your organization
Training Agenda Welcome & Introduction Basic Housekeeping information Strategic Planning process Skills Vision and Mission process Skills SWOT process Skills Logic Modeling process Skills Practicing the Skills
Strategic Planning – What is this?
The “big picture” of what your agency is doing and where it is going
Helps determine where your organization is going over the next year or more
Why is this important?Takes you outside the day-to-day activities of your
organization or project and helps give you clarity about what you actually want to achieve and how to go about achieving it rather than a plan of action for day-to-day operations.
Strategic Planning Models Goals-Based
Most common Works with the agency vision, mission, and the agency
goals to work toward achieving the mission
Issues-Based Starts with examining issues that the organization is
facing
Organic Focus is primarily on vision and values
Scenario
Components of a Strategic Plan
Vision – Developing a clear understanding of what is your preferred future
Mission – Developing a sound statement about why you exist
Core Values and Beliefs – Describes behaviors and ideas that are important to your organization
Strategic Issues – The issues that create a gap between the ideal and reality
Operational Plans – How are you going to achieve your vision?
Steps of a Strategic Plan Where is your agency in its
development RIGHT now? Assess the Internal and External
Environments SWOT Analysis
S Str engths W Weaknesses Internal Environment
O Oppor tunities T Thr eats External Environment
SWOT AnalysisRegardless of whether your
organization is future planning for specific products, work, personal or any other area, the SWOT analysis process is the same.
SWOT Analysis cont.
Step 1 – In the here and now… List all strengths that exist now. Then in turn, list all weaknesses that exist now. Be realistic but avoid modesty!
Step 2 – What might be… List all opportunities that exist in the future. Opportunities are potential future strengths. Then in turn, list all threats that exist in the future. Threats are potential future weaknesses.
SWOT Analysis cont.
Step 3 – Plan of action… Review your SWOT matrix with a view to creating an action plan to address each of the four areas.
Step 4 – Develop Operational Plans, Monitor Actions, Evaluate Progress, and Revise the Plan!
Other Steps in Strategic Plan Create a Vision Define core
beliefs and values of your agency
Identify your agency’s mission
“ If you don’t know where you’re going, any path will get you there.”
Steps in Strategic Plan cont.
Identify critical strategic issues Sometimes referred to as barriers
Develop goals and detailed action plans for each strategic issue How can you maximize the forces in
favor and minimize forces against?
Steps in Strategic Plan cont.
Monitor Action Plans your agency has developed in response to the critical issues
Evaluate progress of achieving the outcomes Revise the plan as necessary
