Strategic Planning

• What do we want to achieve?

• How do we get there?

Strategic Planning Phases

Initial formulation • Formulation• Development• Implementation• EvaluationContinued improvement

(repeat)

Strategy Formulation

Vision statement Mission

statement Define

organizational values

Vision Statement

A statement to inspire stakeholders to engage and accomplish what the organization intends to do, for whom, and what will it look like.

“We hold these truths to be self-evident, that all men are created equal, that they are endowed by their creator with certain unalienable rights…”

Vision statement:

To implement an educational service that will revive and restore reverence for and understanding of the United States Constitution, and our Founding Fathers political philosophy, thereby ensuring our liberty and unalienable rights.

Mission Statement

• How will the organization achieve the vision?

• What makes us unique, valuable, and worthwhile?

“That to secure these rights, governments are instituted among men, deriving their just powers from the consent of the governed”

U.S. Constitution

“We the people of the united states, in order to form a more perfect union, establish justice, insure domestic tranquility, provide for the common defense, promote the general welfare, and secure the blessings of liberty to ourselves and our posterity, do ordain and establish this constitution for the united states of America.”

Mission statement:

To serve the American public by delivering educational programs in a fun, personable, interesting, and understandable manner that focuses on the United States Constitution, the Founding Fathers’ philosophy, and American history.

Define Organizational Values

• How will the organization conduct itself?

• What will remain constant?

• What will we demonstrate each day?

“…That among these are life, liberty and the pursuit of happiness.”

Value Statement & Core Beliefs

The American Experiment; A Study of the Founders’ Republic (TAE) promotes the values of our Founders. We believe that our Creator endowed all men with “unalienable rights that among these are Life, Liberty, and the pursuit of Happiness…”

Value Statement & Core Beliefs

Liberty is an expression of independent thinking by self-government with consent given to just powers of the Republic.

Value Statement & Core Beliefs

Education of the public by emphasizing the restoration of the American heritage, providing a legacy for future generations, and promoting sound logic, reason and judgement.

Value Statement & Core Values

Morality and virtue, based on the love of God, love of our fellow man, and a Life of Justice with eternal Vigilance.

Value Statement & Core Values

Sound business and economic practices dedicated to fiduciary responsibility to TAE and the public trust.

Strategy Development

SWOT analysisStrengths, Weakness,

Opportunities, Threats Long Term Goals (3 to 5

years) Identify strategies

Strategy Implementation

Short Term Objectives (< 1 year) Action Plans Allocate Resources Motivate Staff

Strategy Evaluation

Review strategies

Measure performance

How Do We Know?

Was this what the vision looked like? Was the mission accomplished? What have you become? Corrective action?