Strategic Management for New Economy - j Sofian Lusa 21 Feb 2014

8/10/2019 Strategic Management for New Economy - j Sofian Lusa 21 Feb 2014

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Kuliah Umum Pasca Sarjana MM Universitas Trisaksi

JONATHAN SOFIAN LUSA

Jakarta @ 21 Februari 2014

Strategic Management in the KnowledgeEconomy Era


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Jonathan So!an Lusa, Dr., "cand#SE.,M.Kom.,CHRP.,CBA.,ATP.,MDISC

! Founder / Director / Chief Consulting Officer SSM Consulting.

!

Co Founder / Director / Chief Information Officer Gudanglistrik.com

!

Lecturer University of Indonesia, Budi Luhur, PPM School of Management

! Researcher Lab e-Government Fasilkom Universitas Indonesia.!

Member of IDEA ( Indonesian Ecommerce Association)

! Accredited Training Professional (ATP) .

!

Certified Behavioral Analysis (CBA)! Certified Behavior Consultant (CBC)! Certified Human Resource Professional (CHRP)! Master DISC Behavioral Analyst

Blog : http://jsofian.wordpress.comSend me E-mail to : [email protected]

Add me on Facebook :[email protected] Follow me on Twitter : jsofianChat on Yahoo Msg : jonathansofianFoursquare : jsofian


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Source: Economist Intelligence Unit Survey 2013

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Source: International Journal of Management Review (2008), the structure and evolution of the strategic management field: A Content analysis of 26years of strategic Management Research

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The Knowledge Economy

The new source of wealth is knowledge,

and not labor, land, or financial capital. It

is the intangible, intellectual assets that

must be managed.

The key challenge of the knowledge-

based economy is to foster innovation.


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The Knowledge Economy

For several decades the world's best-known

forecasters of societal change have

predicted the emergence of a new economy

in which brainpower, not machine power, isthe critical resource. But the future has

already turned into the present, and the era

of knowledge has arrived.

--"The Learning Organization," Economist IntelligenceUnit


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Source: Applegate, Lynda M., Robert D. Austin, and F. Warren

Expand

Enhance

Extend

Exit

EnhanceAdd functionality or features to current

product/service offerings or improve

performance of existing business

Expand

Add new product/service offerings

or enter new geographic markets

ExtendEnter new line of business and/or add new

business models

ExitExit a business or market or drop a

product/service offering

Expand

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Exit

Expan

d

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Exit




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or enter new geographic markets


business models



IT IMPACT to Business Model


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ExpandEnhance

Extend

Exit




ExpandAdd new product/service offeringsor enter new geographic markets


business models



ExpandEnhance

Extend

Exit

ExpandEnhance

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Exit






business models






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Marketplace channel structures



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KOMPAS Augmented Reality


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Expand

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Extend

Exit






business models



Expand

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Exit

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Exit






business models






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Expand

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Exit






business models



Expand

Enhance

Extend

Exit

Expan

d

Enhance

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business models






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Negative Impact & Threat ( Company)From one to many broadcasting to many to many network


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Negative Impact & Threat (Social)

Paradox : moresocialized, also less

socialized!


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Cracking Zone , Renald Kasali


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Cracking Zone , Renald Kasali

OUR FUTURE MARKET


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So..Are traditional strategic management

approaches still relevant ?


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Strategic management:

Art & science of formulating, implementing, andevaluating, cross-functional decisions that

enable an organization to achieve its objectives.

Fred David

Strategic Management

Defined


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Lesson Learned from Starbuckglobal organization with more than 16.000 retails in 48 countries, One of the strongest franchises in the world with more

than 6500 licenses shops in the world.Starbucks is number 7 on Fortune Magazines 100 Best Companiesto Work For

2008.


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Strategic Management for New Economy - j Sofian Lusa 21 Feb 2014

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