StraightTop 28 - Robertson Optical Laboratories · and StraightTop 28 iQ, HOYA Free-Form...

www.thehoyafreeformcompany.com

The HOYA Free-Form™ Revolution reaches Single Vision and

Multifocal lenses.

StraightTop 28

HOYA FRee-FORM™ LibeRATeS SingLe And MuLTiFOcAL ViSiOn WeAReRS

SingleVision iQ combines a spherical front surface

single vision lens with HOYA Free-Form custom

back surface for enhanced optical performance.

SingleVision iQ lenses provide a better vision solution

for your patients, especially for those with higher

prescriptions and/or astigmatisms.

Your patients benefit from:

•Lensoptimizedforallprescriptionpowerstoenhance visual acuity.

•Clearvisionfromedgetoedge.

•Noticeablyreduceddistortion,especiallyinperipheral viewing areas.

•Wider,clearervisualfieldinalldirectionsofsight.

/ Stra

StraightTop 28

TARgeT PReScRiPTiOn POWeR:Optimizedforallprescriptionswithineachbasecurve

MinusCylinderPower

ConventionalDesign

HOYAFree-FormDesign

StraightTop 28

For the discerning patient who is comfortable and

familiar with the classic performance of a segmented

multifocal, the StraightTop 28 iQ from The HOYA

Free-Form Company delivers superior optical

performance for both distance and near viewing.

Your patients will benefit from a StraightTop enhanced

by the patented HOYA Free-Form technology:

•Lensoptimizedforallprescription powers to enhance visual acuity.

•Superiordistanceandnear vision performance.

StraightTop 28

Whyshouldyourpatientssettleforlessthanoptimumvision

correction? The enhancement of lens performance from

HOYA Free-Form™ technology is not limited to progressive

lenses.TheHOYAFree-FormCompany™offersafullrange

of iQlensproductsthatoptimizeperformanceacrossthe

entire prescription range for all lens designs - Single Vision,

Straight Top multifocal, and Progressive.

Forget the old way of vision correction with traditional lenses.

The HOYA Free-Form approach to lens design takes in to

account how wearers actually see. The result? Superior lens

performance providing clear, precise vision in all directions.

Lensdesignshouldbeginwiththehumaneyeasthestarting

place for all lens evaluation and development. Traditional

lens designs are based on theoretical optical design, with

little consideration for all of the elements related to actual

vision. The HOYA Free-Form design approach takes into

account physiological functions like eyeball rotation in the

overall design calculation.

With traditional, mass-produced lenses, the design

is optimized for one “target” power per base curve.

Prescriptionsoutsideofthis“target”experiencealessening

of visual acuity and performance. With SingleVision iQ

and StraightTop 28 iQ, HOYA Free-Form technology:

•Asphericandatoriccurvesareappliedtothe back side of the lens design to heighten the optical performance.

•Allprescriptionsareoptimizedwithineach base curve.

•Lensesareuniquelydesignedaccordingtothe

ordered prescription and frame measurement.

HOYA FRee-FORM™ LibeRATeS SingLe And MuLTiFOcAL ViSiOn WeAReRS

SingleVision iQ combines a spherical front surface

single vision lens with HOYA Free-Form custom

back surface for enhanced optical performance.

SingleVision iQ lenses provide a better vision solution

for your patients, especially for those with higher

prescriptions and/or astigmatisms.

Your patients benefit from:

•Lensoptimizedforallprescriptionpowerstoenhance visual acuity.

•Clearvisionfromedgetoedge.

•Noticeablyreduceddistortion,especiallyinperipheral viewing areas.

•Wider,clearervisualfieldinalldirectionsofsight.

/ Stra

StraightTop 28

TARgeT PReScRiPTiOn POWeR:Optimizedforallprescriptionswithineachbasecurve

MinusCylinderPower

ConventionalDesign

HOYAFree-FormDesign

StraightTop 28

For the discerning patient who is comfortable and

familiar with the classic performance of a segmented

multifocal, the StraightTop 28 iQ from The HOYA

Free-Form Company delivers superior optical

performance for both distance and near viewing.

Your patients will benefit from a StraightTop enhanced

by the patented HOYA Free-Form technology:

•Lensoptimizedforallprescription powers to enhance visual acuity.

•Superiordistanceandnear vision performance.

StraightTop 28

Whyshouldyourpatientssettleforlessthanoptimumvision

correction? The enhancement of lens performance from

HOYA Free-Form™ technology is not limited to progressive

lenses.TheHOYAFree-FormCompany™offersafullrange

of iQlensproductsthatoptimizeperformanceacrossthe

entire prescription range for all lens designs - Single Vision,

Straight Top multifocal, and Progressive.

Forget the old way of vision correction with traditional lenses.

The HOYA Free-Form approach to lens design takes in to

account how wearers actually see. The result? Superior lens

performance providing clear, precise vision in all directions.

Lensdesignshouldbeginwiththehumaneyeasthestarting

place for all lens evaluation and development. Traditional

lens designs are based on theoretical optical design, with

little consideration for all of the elements related to actual

vision. The HOYA Free-Form design approach takes into

account physiological functions like eyeball rotation in the

overall design calculation.

With traditional, mass-produced lenses, the design

is optimized for one “target” power per base curve.

Prescriptionsoutsideofthis“target”experiencealessening

of visual acuity and performance. With SingleVision iQ

and StraightTop 28 iQ, HOYA Free-Form technology:

•Asphericandatoriccurvesareappliedtothe back side of the lens design to heighten the optical performance.

•Allprescriptionsareoptimizedwithineach base curve.

•Lensesareuniquelydesignedaccordingtothe

ordered prescription and frame measurement.

www.thehoyafreeformcompany.com

www.hoyavision.com

Tel:972-221-4141Fax:972-436-9766

General Email: [email protected]

HOYAVisionCare,NorthAmerica651E.CorporateDriveLewisville,TX75057

Since 1941, HOYA has pioneered optical technology innovations, driven by our mission andpassion to provide the highest quality eyewear. With our HOYA Free-Form™ technology, wecontinue to raise the bar as we pursue better ways to manipulate light.

EyecarepracticesacrossNorthAmericachooseHOYA:

•Toprovidebettereyecaresolutionswithafulllineofinnovativelensestomeetthevaryingneeds of all their patients.

•Todifferentiatetheirpracticebyofferingtheindustry’smostadvancedandpersonalizedcorrective vision solutions.

The Preferred choice for Advanced Optics Technology

StraightTop 28 - Robertson Optical Laboratories · and StraightTop 28 iQ, HOYA Free-Form...

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