Steps to Start Track Of Text Marketing
Transcript of Steps to Start Track Of Text Marketing
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Steps to Start Track Of Text Marketing
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It is predicted that within a couple of years, mobile marketing would take
the place of social media.
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Though mobile marketing exists in different forms like mobile gaming, mobile apps, mobile web marketing
and Bluetooth options, mobile marketing via SMS always has a
special recognition, since it is the only means of marketing that is user
friendly.
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SMS is everywhere and people who do not know to send a text message
are rarely found.
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SMS is the standard feature available on all mobile devices and it
is highly capable of getting people addicted to it.
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This supremacy of SMS has made several agencies to use SMS
technology for their marketing purposes.
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Business marketers use SMS in two chief ways. The primary approach is sending messages in bulk to a large
set of mobile subscribers about your services and products.
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This is the typical means of mobile marketing, whereas the other way of sending SMS is via short codes.
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With the short code method, an end-user is able to "opt-in" to a
campaign that the business has set up.
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So, the end-user texts a word into the short code and will receive a
message from the business owner.
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On using these two ways in different combinations, you could promote
your business by earning more number of customers.
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One could easily incorporate the benefits of SMS into your marketing
efforts.
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You can achieve this by following certain key factors.
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Text for info is a service that lets people to interact with you by
means of a mobile phone.
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For this, your part is to send a message including a common info
about your service with your contact number.
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If people are interested in your service, they might contact you on
that number.
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Next method can be customer follow-up, by which you can thank the customers who have made a
purchase.
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You can also message them saying the extra features and add-on offers
for the product they have purchased.
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Coupons are also an equally important marketing strategy that grabs the immediate attention of
your customers.
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An easiest way to circulate the news about your offers and coupons is via SMS. Short code messages like "grab
a coupon" are generally preferred for this purpose.
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Another important means to enhance your marketing business
via mobile is by using the members-only concept.
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In this way, only the subscribers are able to interact with you.
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'Limited time specials' is yet another method followed up to keep the
mobile subscribers by responding to your message.
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Since you provide special offers within a limited time, most of the people react to those messages
which thereby boost up your services.
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Event Buzz and contests are few other best ideas for marketing via
SMS.
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Hence this is the apt time for marketing through text messages.