7/2/2012

TOURISM SECTOR PERFORMANCE

Note to Editors:

This fact sheet provides a summary of

arrivals and gazetted hotels. The analysis

sources, including Disembarkation/Embarkation cards,

the monthly hotel returns from gazetted hotels

sampling error. Users are advised to exercise discreti

inferences, or taking any action, based on the data.

A downloadable version of this report is also available at:

http://app.stb.gov.sg/asp/new/new02a.asp?id=3

Monthly International Visitor Arrival and Hotel statistics are available at:

https://app.stb.gov.sg/asp/tou/tou02.asp#VS

• Preliminary Tourism Receipts (TR) for 2011 were estimated at

• All preliminary TR components saw year

1. Tourism Receipts

• International Visitor Arrivals (IVA) for

• 76% of total IVA came from Asia

2. International Visitor Arrivals

• Gazetted hotel room revenue for 2011 came in at an estimated representing a 27.8% year

• Robust performance in Average Room Rate (ARR) and Average Occupancy Rate (AOR) resulted in a 15% year(RevPAR).

3. Hotel Industry

TOURISM SECTOR PERFORMANCE FOR 2011

FACTSHEET

HIGHLIGHTS

provides a summary of key statistics on tourism receipts, international

The analysis in this fact sheet is based on data from

including Disembarkation/Embarkation cards, the Overseas Visitors Survey (OVS)

the monthly hotel returns from gazetted hotels. Data derived from the OVS are subject to

sampling error. Users are advised to exercise discretion when drawing any conclusion

or taking any action, based on the data.

A downloadable version of this report is also available at:

http://app.stb.gov.sg/asp/new/new02a.asp?id=3

Monthly International Visitor Arrival and Hotel statistics are available at:

https://app.stb.gov.sg/asp/tou/tou02.asp#VS

Preliminary Tourism Receipts (TR) for 2011 were estimated at S$22.2 billion.

All preliminary TR components saw year-on-year growth.

International Visitor Arrivals (IVA) for 2011 stood at 13.2 million.

76% of total IVA came from Asia

2. International Visitor Arrivals

hotel room revenue for 2011 came in at an estimated S$2.6 billionrepresenting a 27.8% year-on-year growth.

Robust performance in Average Room Rate (ARR) and Average Occupancy Rate a 15% year-on-year growth in Revenue Per Available Room

FOR 2011

international visitor

from a variety of

Overseas Visitors Survey (OVS) and

ved from the OVS are subject to

on when drawing any conclusions or

S$22.2 billion.

S$2.6 billion,

Robust performance in Average Room Rate (ARR) and Average Occupancy Rate Revenue Per Available Room

1. Tourism Receipts

JANUARY TO DECEMBER 2011 PERFORMANCE1 (PRELIMINARY)

Preliminary Tourism Receipts (TR) for 2011 were estimated at S$22.2 billion, charting a new

high, and meeting the year’s forecast range of S$22 – S$24 billion.

All preliminary TR components saw year-on-year growth, with Sightseeing & Entertainment

recording the highest growth of 37%.

Chart 1: Tourism Receipts by Major Components, January-December 2011

1 Full year Tourism Receipts estimates are preliminary.

2. International Visitor Arrivals

JANUARY TO DECEMBER 2011 PERFORMANCE

International Visitor Arrivals (IVA) for 2011 stood at 13.2 million, charting a new high and

exceeding the year’s forecast range of 12 – 13 million.

Chart 2: International Visitor Arrivals, January-December 2011

Indonesia (2,592,000), P R China (1,577,000), Malaysia (1,141,000), Australia (956,000) and

India (869,000) were Singapore's top five international visitor-generating markets for 20112.

76% of total IVA came from Asia (includes Southeast Asia, North Asia, South Asia and West Asia

and excludes Oceania). IVA from Europe saw a 2% growth despite a 4% drop in IVA from the

United Kingdom.

Chart 3: International Visitor Arrivals, Top 15 Markets, January-December2011 2 Statistics on top international visitor-generating markets for 2011 can be found here: https://app.stb.gov.sg/asp/tou/tou0201.asp

-

200,000

400,000

600,000

800,000

1,000,000

1,200,000

1,400,000

JAN FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC

IVA

International Visitor Arrivals, January to December 2011

Jan-Dec 2011: 13.2 million (+13% vs Jan-Dec 2010)

Source: Disembarkation/Embarkation cards

2,5921,577

1,141956

869

678656

473

464443441

415332

238

220

0 500 1000 1500 2000 2500 3000

Indonesia

P R ChinaMalaysiaAustralia

IndiaPhilippines

Japan

ThailandHong Kong SAR

UK

USASouth Korea

Vietnam

TaiwanGermany '000s

International Visitor Arrivals, Top 15 Markets, January to December 2011

Source: Disembarkation/Embarkation cards

+12+35

+10+9

+5+24

+24

+10+20

-4+6

+15+3

+25+5

% Chg vs. 10 Jan-Dec 2011: 13.2 million (+13% vs Jan-Dec 2010)

3. Hotel Industry

JANUARY TO DECEMBER 2011 PERFORMANCE

Gazetted hotel room revenue for 2011 came in at an estimated S$2.6 billion, representing a

27.8% year-on-year growth.

Average Room Rate (ARR3) stood at S$245 in 2011, a year-on-year increase of 13%. Room rates

for all hotel tiers increased, with the Upscale tier posting the highest growth rate at 14%.

Average Occupancy Rate (AOR4) reached 86% in 2011.

Robust performance in ARR and AOR resulted in a 15% growth in Revenue Per Available Room

(RevPAR5), which stood at S$212 in 2011. The Upscale tier was the top performer in terms of

RevPAR growth.

January – December 2011

ARR AOR RevPAR

$ %∆ % %∆ $ %∆

OVERALL 245 13% 86 +1% pt 212 15%

LUXURY 397 12% 80 +2% pt 319 14%

UPSCALE 278 14% 88 +2% pt 244 16%

MID-TIER 187 11% 87 - 164 11%

ECONOMY 109 9% 85 -1% pt 93 7%

Table 1: ARR, AOR and RevPAR, 2011

Note:

The hotel tiering system is a reference system developed by the Singapore Tourism Board (STB) to categorise the

different hotels in Singapore into tiers based on a combination of factors that include average room rates, location

and product characteristics.

Figures for the hotel industry are preliminary estimates, based on returns as at 26 November 2011. The current

hotel tiers published are based on the hotels’ performance in 2010. The response rate across the tiers may vary.

Luxury - Includes hotels in the luxury segment and are predominantly in prime locations and/or in historical

buildings

Upscale - Includes hotels in the upscale segment and are generally in prime locations or hotels with boutique

positioning in prime or distinctive locations

Mid-Tier - Includes hotels in the mid-tier segment and are primarily located in prime commercial zones or

immediately outlying areas

Economy - Includes hotels in the budget segment and are generally located in outlying areas 3 Standard AOR = [Gross lettings (Room Nights) / Available room nights] x 100

4 Standard AOR = [Gross lettings (Room Nights) / Available room nights] x 100

5 RevPAR = AOR x ARR

For more information, please contact:

Siti Nurhidayati (Ms)

Communications Division

Singapore Tourism Board

Tel: +65 6831 3416

Email: siti_nurhidayati@stb.gov.sg

Or the STB Media Hotline at +65 9011 2071