Status updates by Using Facebook for Business Marketing

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Status Update Tips for Facebook Business Pages Courtesy of Using Facebook for Business Marketing http://doingbusinessonfacebook.com

description

Learn what to put in Facebook status updates for your Facebook business page. Find out how to encourage Fans to read them and interact.

Transcript of Status updates by Using Facebook for Business Marketing

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Status Update Tips for Facebook Business Pages

Courtesy of Using Facebook for Business Marketinghttp://doingbusinessonfacebook.com

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Facebook Page Status Updates

What should you put in status updates on your Facebook business page? What can you do to get Fans to read these updates?  Here are hot tips and links to posts that explain them.

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Content Ideas for Status Updates

Share Links Useful to Your Niche

Page Fans have a common interest in your niche. Share good links to articles and blog posts of others to help everyone.

Facebook Fan Engagement and Customer Loyalty 3.0

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Content Ideas for Status Updates

Announce New Employees on Your Page

When someone joins your company, they deserve an official welcome in person and on your Facebook business page.

Announce New Employees in Status Updates.

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Content Ideas for Status Updates

Promote Related Businesses in Status Updates

Status updates on your Facebook business page shouldn’t be all about you. Why not plug related businesses from time to time?

Promote Related Businesses in Status Updates

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Content Ideas for Status Updates

Upload Photos to Status Updates

Add photos to status updates of your Facebook business page. Status updates with photos get more attention, comments and clicks than those without.

Upload Photos to Status Updates on Your Facebook Business Page.

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Content Ideas for Status Updates

Import Your Blog Feed for Status Updates

Re-purpose all the hard work creating blog posts and use it on Facebook to give

both Fans and visitors the benefit of this content.

Import Your Blog to Your Facebook Business Page

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Content Ideas for Status Updates

Integrate Q & A Responses in Status Updates

If you answer questions on Quora, AOL Answers or other Q&A sites, why not automatically import those responses?

Add Q&A Responses in Status Updates on Your Facebook Business Page

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Content Ideas for Status Updates

Announce Specials and Deals. Give Coupons

When you offer specials, announce them on your Facebook page as well as in emails, flyers and the office. Build Fan loyalty and get more Fans with Facebook only deals.

Announce Specials, Coupons, and Deals on Your Facebook Business Page

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Content Ideas for Status Updates

Ask Regular Questions with Page Management Software

Encourage people to share your Facebook page with Friends, or to give feedback. Use page management software to automate those repeat questions.

Software for Facebook Page Management

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Content Ideas for Status Updates

Ask Various Types of Questions in Status Updates

We explore various types of questions: buy now, please like, yes/no, action-oriented, fun, feedback, and open ended questions.

Types of Questions in Status Updates on a Facebook Business Page. Use Facebook Questions on Your Facebook Business Page

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Content Ideas for Status Updates

Find Sources of Questions for Status Updates

Learn about using Wordtracker, AOL Answers and Twitter to find ideas for questions in your niche.

Questions in Status Updates on a Facebook Business Page: 3 Sources

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Content Ideas for Status Updates

Find Examples of Questions, Calls to Action, and Emotions for Status Updates

Expressions of positive emotions, certainty and optimism encourage Likes in status updates. Asking questions in status updates is an obvious way to get comments.

Questions, Calls to Action, Emotions in Status Updates

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Content Ideas for Status Updates

Announce Business Events in Status Updates

Be sure Fans know what events your business offers. Post status updates to invite them.

Announce Business Events on Your Facebook Business Page

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Content Ideas for Status Updates

Promote Contests, Competitions, Drawings and Sweepstakes

Use Facebook apps to run and promote contests, competitions, drawings and sweepstakes. Check Facebook guidelines before you start.Facebook Engagement with Contests, Competitions, Drawings or Sweepstakes

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What Encourages Likes and Comments on Status Updates?

Some status updates get Likes and comments, while others don’t. Just what is it that causes people to Like and comment?

What Encourages Likes and Comments on Status Updates?

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Will Your Updates Be Widely Read?

Let’s assume you have a Facebook business page and you create a status update. All those who have previously clicked Like on that page can potentially see this update. But will they?

Will Your Updates Be Widely Read?

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Create Sharable, Even Viral, Status Updates

SEOmoz pro Rand Fishkin talks about how to create viral shareable content, in a great video at the link below. See also how this applies to Facebook status updates.

Create Shareable, Even Viral, Status Updates on a Facebook Business Page

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What Do Pros Put in Status Updates?

What should you put in status updates for your Facebook business page, and how many should there be? Let’s answer that question by looking at what the social media pro Hubspot did on its Facebook business page in December 2010.

What Does Social Media Pro Hubspot Put in Status Updates?