Start-up coaching in Germany - the realisation of a concept
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Start-up coaching in Germany - the realisation of a concept
5th EMN Annual Conference Workshop: “Good practices in coaching microentrepreneurs”
Dr Jochen StruckFirst Vice PresidentKfW
Nice, 9th of September 2008
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Overview
Need for action
I & C 2009 – A Concept
“Start-Up Coaching Germany” – A Solution
Summary
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Germany 2005:Need for action
Good developed support structure
But:
High occurrence of overlaps
Inefficiencies
“Promotional competition“
Control problems
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Overview
Need for action
I & C 2009 – A Concept
“Start-Up Coaching Germany” – A Solution
Summary
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Concept for an Integrative ITC Offer
ConsultingOnlineself-assesment
Personal meeting with regional partners
(Online) training
Business plan with online tutor
Orientation Pre-start-up Start-up
Information, opportunities & risks
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Concept for an Integrative ITC Offer
ConsultingOnlineself-assesment
Personal meeting with regional partners
(Online) training
Business plan with online tutor
internet portal “start-up garage“
startothek
consultant exchange
Orientation Pre-start-up Start-up
Information, opportunities & risks
start-up coachingGermany
business exchange
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Overview
Need for action
I & C 2009 – A Concept
“Start-Up Coaching Germany” – A Solution
Summary
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Financing windowfor starting a business to
avoid unemployment
additional contributions from counties
Restructuring promotion of advisory services
countypromotionalprogrammes
Business start up
Pre-start-up Year 1 Years 2 - 5
„Start-up coaching Germany“
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Conditions
Purpose of support: to finance coaching and consulting servicesfor start-ups (by the unemployed)
Basis for calculation: EUR 6,000 (4,000 EUR)
Per diem remunerationeligible for support: max. EUR 800
Grant: 75 % or 50 % (90%)
Grant amount: max. EUR 4,500/3,000 (3,600 EUR)
Target group: up to 5 years (1 year) from the beginning of the self-employment
Coaching period: max. 12 months from the time of commitment
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Start-up coaching in Germany: How it works
SME regional partner
Consultant KfW
Co
ntr
ac
t
Commitment &disbursement
Application
guidance
Accreditation
countydesignates
german governmentcommissions
Review of Application
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Start-up coaching in Germany: How it works
SME regional partner
Consultant KfW
Quality control
consult.exch.
Entry o
f
profil
e
Search &
evaluation
Co
ntr
ac
t
Application
guidance
Accreditation
Review of Application
Commitment &disbursement
countydesignates
german governmentcommissions
online tool
Search
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Summary
KfW – An Offer loans and grants for students, houseowners, SME and start-ups
Information & Consulting 2005 – An As-Is Analysis large number of programms - less efficience
I & C 2009 – A Concept ideal process leads to ideal instruments
“Start-Up Coaching Germany” – A Solution one target group – one support programme – one hand to the
customer
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