Starbucks Corporation Fiscal 2007 Corporate Social Responsibility
Starbucks Corporation
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Transcript of Starbucks Corporation
Starbucks Corporation
Yousef A. Guro B. Stina B. Cleo C. Leonard R. Viktor H.
Overview •Background •Mission •Corporate Structure • CEO & Baristas
• Implications•Leadership• Transformational, Charismatic & Authentic
•Challenges in Effective Leadership•Position of Power
Howard Schultz •Brooklyn, New York•Northern Michigan University
• Communications •Hammarplast
• Salesman •Starbucks
• Director of retail operations & Marketing • II Giornale coffee bar chain = CEO + Chairman
Mission•To inspire and nurture the human spirit - one person, one cup, and one neighborhood at a time.
Corporate Structure •Company Hierarchy
• 8 levels of organization • Level 1: CEO (Howard Schultz)• Level 2: Board of Directors• Level 3: Upper Management • Level 4: Regional (Middle) Managers• Level 5: Store Managers • Level 6: Shift Supervisor• Level 7: Clerk Supervisors• Level 8: Baristas
Internal Implications• “Your Special Blend”
• Employee benefits package • Starbucks College
Achievement Plan• Full tuition reimbursement
• Diversity and Inclusion
External Implications“It is no longer enough to serve customers, employees, and shareholders. As corporate citizens of the world, it is our responsibility - our duty - to serve the communities where we do business by helping to improve, for example, the quality, of citizens’ education, employment, health care, safety, and overall daily life, plus future prospects.” - Howard Schutlz
Authentic Leadership
Charismatic Leadership •This leadership style relies on the charm and persuasiveness of the leader; driven by their commitment to their cause.
Transformational Leadership•These leaders inspire and encourage team members to develop as individuals and are a part of the collective team to work toward achieving objectives.
Challenges in Effective Leadership•Three Types
• External• Internal• Natural
•Leadership Challenges• A new start•When something is about to end •When times are tough • During Transition
Position of Power - Internal - Informs employees with
personal feedback- Makes employees feel
appreciated
Position of Power - External- Knows how important the
customers are- Respects cultures & diversity
Questions?
SourcesBiography.com. (2014, December 3). Howard Schultz Biography. Retrieved November 30, 2016, from http://www.biography.com/people/howard-schultz-21166227#support-for-gay-marriage
Chris, J. (2015, August 30). 7 Howard Schultz Leadership Style Principles - Joseph Chris Partners. Retrieved November 30, 2016, from http://www.josephchris.com/7-howard-schultz-leadership-style-principles
Dolan, K. A. (2011, October 17). Starbucks' Howard Schultz Wants To Redefine The Role of Business In Society. Retrieved November 30, 2016, from http://www.forbes.com/sites/kerryadolan/2011/10/17/starbucks-howard-schultz-wants-to-redefine-the-role-of-business-in-society/#10f365413a79
Farfan, B. (2016, October 13). Starbucks CEO Howard Schultz Quotes: How to Build a World Class Brands. Retrieved November 30, 2016, from https://www.thebalance.com/starbucks-ceo-howard-schultz-quotes-2892159
Lebowitz, S. (2016, July 11). The brilliant management strategies of Howard Schults, who just announced a pay raise for US employees of his $82 billion Starbucks empire. Retrieved December 7, 2016
Mission Statement. (2016). Retrieved November 30, 2016, from https://www.starbucks.com/about-us/company-information/mission-statement
Retail Careers. (2016). Retrieved November 30, 2016, from https://www.starbucks.com/careers/retail-careers
Spahr, P. (2016, October 19). What is Charismatic Leadership? Leading Through Personal Conviction. Retrieved November 30, 2016, from http://online.stu.edu/charismatic-leadership/
Starbucks PowerPoint Template. (2014). Retrieved November 28, 2016, from http://prezentr.com/templates/starbucks-powerpoint-template/
Working at Starbucks. (2016). Retrieved November 30, 2016, from https://www.starbucks.com/careers/working-at-starbucks